• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    K

    Kennesaw State University

    AI for Education (Basic)

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Google Gemini, Anthropic Claude, LLM Application, ChatGPT, Digital pedagogy, digital literacy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    H

    HEC Paris

    Become a changemaker, build a career with purpose and impact

    Skills you'll gain: Self-Awareness, Innovation, Personal Development, Social Impact, Sustainable Development, Empowerment, Entrepreneurship, Action Oriented, Creative Problem-Solving, Visionary, Business Modeling, Proactivity, Corporate Sustainability, Goal Setting, Planning, Business, Overcoming Obstacles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Lesson Planning with the ELL in Mind

    Skills you'll gain: Lesson Planning, Language Competency, English Language, Curriculum Planning, Instructional and Curriculum Design, Language Learning, Student Engagement, Grammar, Vocabulary, Literacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    202 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Corporate governance. Mitos y realidades

    Skills you'll gain: Legal Risk, Governance, Compliance Management, Regulatory Compliance, Law, Regulation, and Compliance, Business Ethics, Corporate Strategy, Corporate Finance, Interviewing Skills, Risk Management, Diversity and Inclusion

    4.5
    Rating, 4.5 out of 5 stars
    ·
    254 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Herramientas de gestión de proyectos de desarrollo

    Skills you'll gain: Work Breakdown Structure, Cost Management, Earned Value Management, Project Controls, Project Schedules, Project Management, Project Scoping, Communication Planning, Procurement, Budget Management, Scheduling, Timelines, Resource Management, Strategic Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    141 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Proyecto de diseño instruccional para el aprendizaje activo en ambientes digitales

    Skills you'll gain: Digital pedagogy, Education Software and Technology, Learning Management Systems, Quality Assurance, Systems Analysis, Solution Design, User Centered Design, Technical Documentation, System Implementation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    208 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    National Taiwan University

    初級會計學一:會計循環與收入認列 (Financial Accounting 101)

    Skills you'll gain: Cash Management, Internal Controls, Revenue Recognition, Accounting Systems, Ledgers (Accounting), Accounting, Financial Accounting, Financial Reporting, Financial Statements, Standard Accounting Practices, Generally Accepted Accounting Principles (GAAP), Accounting Records, Transaction Processing, Accrual Accounting, Bookkeeping, Income Statement, Balance Sheet, Journals

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Automate Blog Advertisements with Zapier

    Skills you'll gain: Blogs, Facebook, Social Media, Instagram, Social Media Marketing, Automation, Content Management Systems, User Accounts, Advertising, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Using Google Forms for Student Success

    Skills you'll gain: Education Software and Technology, Google Workspace, Digital pedagogy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    239 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Business Economics

    Skills you'll gain: International Finance, Sustainable Development, Game Theory, Business, Market Analysis, Production Process, Strategic Decision-Making

    Build toward a degree

    Beginner · Course · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Econometria Básica Aplicada

    Skills you'll gain: Econometrics, Statistical Inference, Regression Analysis, Statistical Hypothesis Testing, Economics, Statistical Analysis, Correlation Analysis, Mathematical Modeling, Time Series Analysis and Forecasting, Model Evaluation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    172 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Learn to Teach Java: Sequences, Primitive Types and Using Objects

    Skills you'll gain: Debugging, Object Oriented Programming (OOP), Java, Teaching, Programming Principles, Computer Programming, Integrated Development Environments, Digital pedagogy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

1…101102103…446

In summary, here are 10 of our most popular social media marketing courses

  • AI for Education (Basic): Kennesaw State University
  • Become a changemaker, build a career with purpose and impact: HEC Paris
  • Lesson Planning with the ELL in Mind: Arizona State University
  • Corporate governance. Mitos y realidades: Universitat Autònoma de Barcelona
  • Herramientas de gestión de proyectos de desarrollo: Banco Interamericano de Desarrollo
  • Proyecto de diseño instruccional para el aprendizaje activo en ambientes digitales: Tecnológico de Monterrey
  • 初級會計學一:會計循環與收入認列 (Financial Accounting 101): National Taiwan University
  • Automate Blog Advertisements with Zapier : Coursera
  • Using Google Forms for Student Success: Coursera
  • Business Economics: O.P. Jindal Global University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok