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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    CertNexus

    DEBIZ (Exam DEB-110): Data Ethics for Business Professionals

    Skills you'll gain: Data Ethics, Business Ethics, Responsible AI, Ethical Standards And Conduct, Sustainable Development, Law, Regulation, and Compliance, Data Security, Medical Privacy, Information Privacy, Artificial Intelligence and Machine Learning (AI/ML), Decision Making, Business Leadership, Artificial Intelligence, Accountability, Business Strategy, Safety and Security, Emerging Technologies, Human Centered Design

    Mixed · Course · 1 - 3 Months

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    Microsoft

    Unlock Business Insights with Microsoft Excel and Power BI

    Skills you'll gain: Excel Formulas, Data Storytelling, Microsoft Excel, Dashboard, Pivot Tables And Charts, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Spreadsheet Software, Data Literacy, Data Presentation, Data Visualization Software, Generative AI, Data Visualization, Data Analysis, Business Intelligence, Data Processing, Data Collection, Interactive Data Visualization, Business Metrics

    4.6
    Rating, 4.6 out of 5 stars
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    768 reviews

    Beginner · Specialization · 3 - 6 Months

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    EDUCBA

    Apply Excel Skills for Data Analysis Foundations

    Skills you'll gain: Data Entry, Microsoft Excel, Pivot Tables And Charts, Excel Formulas, Spreadsheet Software, Data Visualization Software, Dashboard, Data Analysis, Data Management, Business Analytics, Data Visualization, Exploratory Data Analysis, Productivity Software, Data Analysis Expressions (DAX), Data Presentation, Trend Analysis, Graphing, Decision Making, Data Manipulation, Debugging

    Beginner · Specialization · 1 - 3 Months

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    Coursera

    Optimize Content with AI for SEO

    Skills you'll gain: Prompt Engineering, Keyword Research, Blogs, Search Engine Optimization, Content Creation, Generative AI, Web Content, Editing, Writing and Editing

    Beginner · Course · 1 - 4 Weeks

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    Adobe

    Creative Design Tools: Adobe Photoshop, Illustrator, Acrobat

    Skills you'll gain: Photo Editing, Adobe Illustrator, Color Theory, Adobe Photoshop, Adobe Acrobat, Typography, Document Management, Graphic and Visual Design, Graphic Design, Graphics Software, Graphic and Visual Design Software, Photography, Generative AI, Design, Adobe Creative Cloud, Design Elements And Principles, Workflow Management, Productivity Software, Digital Design, Branding

    4.6
    Rating, 4.6 out of 5 stars
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    606 reviews

    Beginner · Specialization · 1 - 3 Months

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    EDUCBA

    Analyze Machine Data Using Splunk Fundamentals

    Skills you'll gain: Splunk, Anomaly Detection, Real Time Data, Data Analysis, Data Visualization Software, Analytics, Dashboard, Security Information and Event Management (SIEM), System Configuration, Data Processing, Data Cleansing, Data Import/Export, Statistical Analysis, Software Installation

    Beginner · Course · 1 - 4 Weeks

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    Logical Operations

    Using Data Science Tools in Python

    Skills you'll gain: Seaborn, NumPy, Matplotlib, Data Transformation, Data Manipulation, Data Visualization Software, Pandas (Python Package), Plot (Graphics), Data Visualization, Jupyter, Scatter Plots, Data Science, Data Processing, Data Analysis, Box Plots, Python Programming, Graphing, Computer Programming, Computer Programming Tools, Software Development

    Intermediate · Specialization · 1 - 3 Months

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    Coursera

    Optimize AI: Plan, Evaluate, and Learn

    Skills you'll gain: Risk Analysis, Risk Management Framework, Decision Making, AI Enablement, Continuous Deployment, Project Management Software, Strategic Decision-Making, Operational Analysis, Release Management, Project Planning, Predictive Modeling, A/B Testing, Business Priorities, Operational Efficiency, Algorithms, Experimentation, Advanced Analytics, Procedure Development, Product Planning, Product Development

    Intermediate · Course · 1 - 4 Weeks

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    Logical Operations

    Web Dev: Optimization, Server Processing, and JavaScript

    Skills you'll gain: Responsive Web Design, HTML and CSS, Web Development, Javascript, Web Design, JavaScript Frameworks, Web Development Tools, Web Servers, Web Design and Development, Browser Compatibility, Web Content, Web Analytics and SEO, Server Side, Hypertext Markup Language (HTML), Web Applications, Web Frameworks, Front-End Web Development, Event-Driven Programming, Web Content Accessibility Guidelines, Software Development

    Mixed · Course · 1 - 3 Months

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    Coursera

    Transform and Validate Real-Time Data Fast

    Skills you'll gain: Data Transformation, Real Time Data, Data Pipelines, Power BI, Data Quality, Dashboard, PySpark, Business Intelligence, Data Integrity, Data Governance, CI/CD, Data Validation, Data Visualization, Performance Tuning

    Intermediate · Course · 1 - 4 Weeks

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    Logical Operations

    Power BI: Dashboards, Collaboration, and Optimization

    Skills you'll gain: Power BI, Dashboard, Collaborative Software, Collaboration, Data Sharing, Microsoft Power Platform, Microsoft Excel, Business Intelligence, Microsoft 365, Mobile Security, Interactive Data Visualization, Microsoft PowerPoint, Microsoft Office, Data Analysis Software, Performance Tuning, Data Analysis

    Mixed · Course · 1 - 4 Weeks

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    EDUCBA

    Apply and Analyze Data Using SAS PROC SQL

    Skills you'll gain: SQL, SAS (Software), Stored Procedure, Metadata Management, Data Integrity, Query Languages, Relational Databases, Data Manipulation, Data Analysis Software, Data Transformation, Data-Driven Decision-Making, Performance Tuning, Data Governance, Scripting, Debugging, Data Wrangling, Database Management, Data Analysis, Computational Logic, Data Management

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • DEBIZ (Exam DEB-110): Data Ethics for Business Professionals: CertNexus
  • Unlock Business Insights with Microsoft Excel and Power BI: Microsoft
  • Apply Excel Skills for Data Analysis Foundations: EDUCBA
  • Optimize Content with AI for SEO: Coursera
  • Creative Design Tools: Adobe Photoshop, Illustrator, Acrobat: Adobe
  • Analyze Machine Data Using Splunk Fundamentals: EDUCBA
  • Using Data Science Tools in Python: Logical Operations
  • Optimize AI: Plan, Evaluate, and Learn: Coursera
  • Web Dev: Optimization, Server Processing, and JavaScript: Logical Operations
  • Transform and Validate Real-Time Data Fast: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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