Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Fundação Instituto de Administração
Skills you'll gain: International Relations, Tax, Export Control, Global Marketing, Economics, Tax Compliance, Market Opportunities, Market Research, Culture, Business Strategy
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Innovation, Internal Auditing, Corporate Strategy, Overcoming Objections, Organizational Structure, Organizational Change, Entrepreneurship, Culture Transformation, New Business Development, Business Strategy
Beginner · Course · 1 - 4 Weeks

University of Colorado System
Skills you'll gain: Statistical Software, Marketing Analytics, Model Evaluation, Regression Analysis, Statistical Modeling, Data Visualization, Statistical Analysis, Advanced Analytics, Strategic Marketing, Market Analysis, Marketing Effectiveness, Predictive Analytics, Marketing Strategies, Predictive Modeling, Logistic Regression, Customer Insights, Target Market, Statistical Hypothesis Testing, A/B Testing, Variance Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Campaigns, Advertising Campaigns, Social Media, Storytelling, Marketing Materials, Advertising, Social Media Marketing, Content Creation, Marketing Design, Graphic Design, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Universidade de São Paulo
Skills you'll gain: Intellectual Property, Labor Law, Business Modeling, Tax Planning, Regulation and Legal Compliance, Business Valuation, Labor Compliance, Law, Regulation, and Compliance, Entrepreneurial Finance, Mergers & Acquisitions, Entrepreneurship, Corporate Tax, Business Management, Financial Modeling, Compliance Management, Financial Analysis, New Business Development, Investments, Growth Strategies, Tax Laws
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Fundraising, Grant Writing, Prospecting and Qualification, Philanthropy, Proposal Writing, Campaign Management, Business Writing, Ethical Standards And Conduct, Relationship Management, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Sales Strategy, Selling Techniques, Sales Process, Sales Presentations, Market Analysis, Sales, Technical Sales, Customer Relationship Building, Customer Relationship Management, Market Opportunities, Competitive Analysis, Customer Analysis, Market Dynamics, Company, Product, and Service Knowledge
Beginner · Course · 1 - 4 Weeks

University of Leeds
Skills you'll gain: Innovation, Design Thinking, Intellectual Property, Ideation, Organizational Strategy, New Product Development, Human Centered Design, Business Transformation, Strategic Partnership, Business Strategy, Business Process
Beginner · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: AI Enablement, Strategic Decision-Making, Strategic Thinking, Generative AI Agents, Procurement, Generative AI, Competitive Intelligence, Due Diligence, Business Research, Talent Sourcing, Data-Driven Decision-Making, Leadership, Business Consulting, Market Intelligence, Cross-Functional Collaboration, Technical Consulting, Talent Acquisition, Technology Strategies, Agentic systems, Business Ethics
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Business Analytics, Analytics, Data Analysis, Business Intelligence, Analytical Skills, Big Data, Asset Management, Business Analysis, Advanced Analytics, Feasibility Studies, Business Modeling, Data-Driven Decision-Making, Trend Analysis, Intellectual Property, Data Quality, Information Management, Network Model, Data Strategy, Data Literacy, Digital Assets
Build toward a degree
Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service
Beginner · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Overcoming Objections, Negotiation, Contract Negotiation, Communication, Active Listening, Personal Development, Conflict Management, Interpersonal Communications, Business Ethics, Professional Development, Teamwork, Team Building, Leadership, Relationship Building, Persuasive Communication, Customer Insights, Cultural Sensitivity, Verbal Communication Skills, Empowerment, Overcoming Obstacles
Intermediate · Specialization · 3 - 6 Months