Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Skills you'll gain: Program Management, Stakeholder Engagement, Stakeholder Analysis, Stakeholder Management, Project Management Office (PMO), Project Management Life Cycle, Project Controls, Cost Management, Risk Mitigation, Project Management Institute (PMI) Methodology, Earned Value Management, Risk Analysis, Governance, Project Closure, Benefits Administration, Communication Strategies, Project Management, Cost Estimation, Procurement, Risk Management
Intermediate · Specialization · 1 - 3 Months

Rice University
Skills you'll gain: Differentiated Instruction, Diversity Awareness, Web Content Accessibility Guidelines, digital literacy, Instructional Strategies, Culture, Education Software and Technology, Special Education, Cultural Responsiveness, Intercultural Competence, Cultural Diversity, Teaching, Instructing, Curriculum Planning, English Language, Learning Management Systems, Lifelong Learning, Student Engagement, Lesson Planning, Language Learning
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Marketing, Web Analytics and SEO, Marketing Strategies, Digital Advertising, Keyword Research, Digital Marketing, Marketing Effectiveness, Advertising, Brand Strategy, Market Analysis, Goal Setting
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Target Audience, Customer Insights, Social Media Campaigns, Marketing Analytics, Social Media Marketing, Social Media, Marketing, Marketing Budgets, Advertising
Intermediate · Guided Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: English Language, Marketing Materials, Business Planning, Management Reporting, Business Writing, Marketing Planning, Business Correspondence, Project Documentation, Financial Analysis, Budgeting, Business Communication, Presentations, Business Reporting
Intermediate · Course · 1 - 3 Months

Rutgers the State University of New Jersey
Skills you'll gain: Competitive Intelligence, Competitive Analysis, Data Storytelling, Business Intelligence, Business Analytics, Data Analysis, Management Consulting, Business Strategy, Strategic Thinking, Market Analysis, Business Analysis, Performance Analysis, Benchmarking, Key Performance Indicators (KPIs), Root Cause Analysis, Risk Analysis, Financial Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Content, Social Media, Social Media Marketing, Instagram, Brand Loyalty, Content Creation, Customer Engagement, Graphic and Visual Design Software, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Data Quality, Data Management, Technical Communication, Data Analysis, Data-Driven Decision-Making, Statistical Analysis, Data Science, Statistical Machine Learning, Statistical Inference, Statistics, A/B Testing, Statistical Modeling
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Newsletters, Canva (Software), Marketing Materials, Email Marketing, Promotional Materials, Event Marketing, Business Writing, Graphic Design, Target Audience, Marketing Communications
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Back-End Web Development, Django (Web Framework), Git (Version Control System), API Testing, Authentications, Server Side, API Design, Application Development, Restful API, Unit Testing, MySQL, User Accounts, Web Applications, Databases
Intermediate · Course · 1 - 4 Weeks

University of California, Santa Cruz
Skills you'll gain: Research, Investigation, Storytelling, Systems Thinking, Content Creation, Peer Review, Political Sciences, Social Sciences, Social Impact, Discussion Facilitation, World History
Beginner · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: Sales Enablement, Prospecting and Qualification, Sales Strategy, Sales, Target Audience, Sales Process, Customer Success Management, Content Strategy, Content Creation, Service Level Agreement, Meeting Facilitation, Goal Setting, Business Writing
Beginner · Course · 1 - 3 Months