• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Strategic management: Be competitive

    Skills you'll gain: Business Strategy, Strategic Thinking, Customer Analysis, Strategic Planning, Organizational Strategy, Strategic Marketing, Growth Strategies, Competitive Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Value Propositions, Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    323 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Population Health: Syndemics

    Skills you'll gain: Health Disparities, Social Determinants Of Health, Qualitative Research, Research Methodologies, Social Sciences, Epidemiology, Public Health, Substance Abuse, Infectious Diseases, Quantitative Research, Chronic Diseases, Anthropology, Probability & Statistics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Making Money as a Freelancer

    Skills you'll gain: Budget Management, Financial Analysis, Financial Forecasting, Small Business Accounting, Accounting, Price Negotiation, Revenue Forecasting, Business Planning, Budgeting, Financial Planning, Financial Management, Forecasting, Profit and Loss (P&L) Management, Balance Sheet, Expense Management, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    184 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    L'investissement à impact, la finance qui change le monde

    Skills you'll gain: Due Diligence, Project Finance, Investments, Environmental Social And Corporate Governance (ESG), Proposal Development, Social Impact, Governance, Sustainable Development, Investment Banking, Entrepreneurship, Market Opportunities, Fundraising, Investment Management, Sales Presentations, Feasibility Studies, Corporate Sustainability, Asset Management, Needs Assessment, Stakeholder Engagement, Financial Inclusion

    4.6
    Rating, 4.6 out of 5 stars
    ·
    287 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Campaign Management, Advertising, Marketing Communications, Advertising Campaigns, Resource Allocation, Communication Planning, Media Strategy, Brand Management, Public Relations, Paid media, Communication Strategies, Promotions and Campaigns, Social Media Campaigns, Marketing, Business Strategy, Communication, Business Communication, Business Process

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    GRAMMY GO

    Foundations of Music Promotion & Branding

    Skills you'll gain: Branding, Brand Strategy, Brand Awareness, Marketing Design, Target Audience, Customer Insights, Marketing, Content Creation, User Research, Goal Setting, Promotional Strategies, Social Media, Persona Development, Marketing Strategies, Customer Analysis, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Supply Chain Optimization

    Skills you'll gain: Supply Chain Planning, Supply Chain Management, Inventory Management System, Process Optimization, Operations Research, Demand Planning, Resource Allocation, Capacity Management, Microsoft Excel, Simulation and Simulation Software, Probability Distribution

    4.5
    Rating, 4.5 out of 5 stars
    ·
    54 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Administración de las Tecnologías de la Información

    Skills you'll gain: Business Process Management, IT Management, Business Process Improvement, Technical Management, Operations Management, Continuous Improvement Process, Information Technology, Information Systems, Business Operations, Enterprise Resource Planning, Quality Management, Customer Relationship Management, IT Infrastructure, Leadership and Management, Business Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    444 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Practice Exam for AIPMM Certified Product Manager (CPM)

    Skills you'll gain: Test Planning, Registration, Product Management, Product Lifecycle Management, Product Development, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    55 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Social Media and Social Content Strategy

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Social Media Campaigns, Instagram, Content Performance Analysis, Digital Advertising, Facebook, Digital Marketing, Paid media, Content Creation, Content Strategy, Customer Engagement, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    110 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Sydney

    Easing the burden of obesity, diabetes and cardiovascular disease

    Skills you'll gain: Chronic Diseases, Social Determinants Of Health, Systems Thinking, Epidemiology, Public Health and Disease Prevention, Public Health, Health Care, Preventative Care, Sustainable Development, Nutrition and Diet, Biology, Psychology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    174 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    L

    Ludwig-Maximilians-Universität München (LMU)

    Theatre and Globalization

    Skills you'll gain: Performing Arts, Culture, International Relations, World History, Cultural Diversity, Art History, Social Studies, Intercultural Competence, Music History, Public History, Media and Communications, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    232 reviews

    Beginner · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research essentials for marketing management
market research and analysis for tech industries
market research methods and data analysis certificate
market research & business intelligence mastery
market research: analyze, forecast & apply
market research: design impactful surveys
1…170171172…351

In summary, here are 10 of our most popular market research courses

  • Strategic management: Be competitive: Macquarie University
  • Population Health: Syndemics: Universiteit Leiden
  • Making Money as a Freelancer: California Institute of the Arts
  • L'investissement à impact, la finance qui change le monde: ESSEC Business School
  • Strategic Communication Campaigns: University of Colorado Boulder
  • Foundations of Music Promotion & Branding: GRAMMY GO
  • Supply Chain Optimization: University of California, Irvine
  • Administración de las Tecnologías de la Información: Universidad de Palermo
  • Practice Exam for AIPMM Certified Product Manager (CPM): SkillUp
  • Social Media and Social Content Strategy: Digital Marketing Institute

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok