• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Estrategias de Negociación

    Skills you'll gain: Overcoming Objections, Negotiation, Contract Negotiation, Active Listening, Cooperation, Conflict Management, Strategic Partnership, Interpersonal Communications, Personal Development, Business Strategy, Communication, Relationship Building, Collaboration, Leadership, Persuasive Communication, Communication Strategies, Professional Development, Value Propositions, Customer Insights, Overcoming Obstacles

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    1.2K reviews

    Intermediate Ā· Specialization Ā· 3 - 6 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Six Sigma Tools for Improve and Control

    Skills you'll gain: Six Sigma Methodology, Process Improvement, Process Optimization, Correlation Analysis, Statistical Hypothesis Testing, Lean Six Sigma, Kaizen Methodology, Quality Improvement, Regression Analysis, Statistical Process Controls, Continuous Improvement Process, Process Capability, Project Management, Quality Management, Cost Benefit Analysis, Statistical Inference, Document Control

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    1.4K reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Business English: Meetings

    Skills you'll gain: Proposal Writing, Business Writing, Taking Meeting Minutes, Business Correspondence, Meeting Facilitation, Setting Appointments, Management Reporting, Business Reporting, Writing, Oral Expression, Business Communication, English Language, Office Procedures, Verbal Communication Skills, Oral Comprehension, Telephone Skills, Vocabulary, Scheduling

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    1.1K reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidade de SĆ£o Paulo

    Inove na gestão de equipes e negócios: O crescimento da empresa

    Skills you'll gain: Talent Management, Team Management, Product Development, Decision Making, Agile Product Development, Business Process, Operational Analysis, Strategic Prioritization, Leadership, Business Strategy, Culture Transformation, Prioritization, Scalability, Employee Engagement

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    266 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Stanford University

    Antibiotic Stewardship

    Skills you'll gain: Pharmacology, Infection Control, Pharmacotherapy, Medical Prescription, Hospital Medicine, Microbiology, Infectious Diseases, Clinical Practices, Public Health, Long Term Care

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    784 reviews

    Advanced Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    CertNexus

    CertNexus Certified Ethical Emerging Technologist

    Skills you'll gain: Crisis Management, Data Ethics, Governance, Business Ethics, Responsible AI, Media Relations, Strategic Thinking, Communication Strategies, Business Leadership, Accountability, Ethical Standards And Conduct, Emerging Technologies, Organizational Leadership, Public Relations, Operational Risk, Risk Management, Communication, Leadership, Learning Strategies, Test Planning

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    603 reviews

    Beginner Ā· Professional Certificate Ā· 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Analytics Capstone

    Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Operational Efficiency, Peer Review, Marketing Analytics, Marketing Strategies, Data Analysis, Marketing, Performance Measurement, Operations, Analysis, Business Strategies, Digital Advertising, Presentations, Problem Management, Advertising

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    775 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Leadership Out of the Box

    Skills you'll gain: Stakeholder Management, Delegation Skills, Team Leadership, Team Management, Change Management, Team Performance Management, Professional Networking, Leadership Development, Organizational Change, Leadership, Matrix Management, People Management, Team Building, Leadership and Management, Organizational Leadership, Time Management, Executive Presence, Organizational Effectiveness, Virtual Teams, Influencing

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    233 reviews

    Advanced Ā· Specialization Ā· 3 - 6 Months

  • Status: Preview
    Preview
    N

    Nanjing University

    åæƒē†å­¦äøŽē”Ÿę“»

    Skills you'll gain: Psychology, Child Development, Culture, Human Development, Social Sciences, Stress First Aid, Human Learning, Cultural Diversity, Behavior Management, Empathy & Emotional Intelligence, Interpersonal Communications, Mental Health Diseases and Disorders

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    913 reviews

    Mixed Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Gender Analytics: Gender Equity through Inclusive Design

    Skills you'll gain: Human Centered Design, Organizational Change, User Research, Design Thinking, Change Management, Design Research, Product Design, Data Ethics, Data Collection, Quantitative Research, Prototyping, Influencing, Qualitative Research, Storytelling, Leadership, Data Analysis, Analytics, Diversity Awareness, Diversity and Inclusion, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    612 reviews

    Beginner Ā· Specialization Ā· 3 - 6 Months

  • Status: Preview
    Preview
    U

    UniversitĆ  Bocconi

    A Scientific Approach to Innovation Management

    Skills you'll gain: Data Analysis, Innovation, Strategic Decision-Making, Statistical Analysis, Data-Driven Decision-Making, Regression Analysis, Correlation Analysis, Big Data, Business Metrics, A/B Testing, Case Studies, Probability, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    80 reviews

    Mixed Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Artificial Intelligence on Microsoft Azure

    Skills you'll gain: Responsible AI, Anomaly Detection, Computer Vision, Artificial Intelligence, Microsoft Azure, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Data Ethics, Machine Learning, Predictive Modeling

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    999 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
hospitality luxury brand management
next-gen brand management
brand and product management
introduction to strategic brand management
1…204205206…834

In summary, here are 10 of our most popular brand management courses

  • Estrategias de Negociación:Ā Universidad Nacional Autónoma de MĆ©xico
  • Six Sigma Tools for Improve and Control:Ā Kennesaw State University
  • Business English: Meetings:Ā University of Washington
  • Inove na gestĆ£o de equipes e negócios: O crescimento da empresa:Ā Universidade de SĆ£o Paulo
  • Antibiotic Stewardship :Ā Stanford University
  • CertNexus Certified Ethical Emerging Technologist:Ā CertNexus
  • Business Analytics Capstone:Ā University of Pennsylvania
  • Leadership Out of the Box:Ā Queen Mary University of London
  • åæƒē†å­¦äøŽē”Ÿę“»:Ā Nanjing University
  • Gender Analytics: Gender Equity through Inclusive Design:Ā University of Toronto

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackĀ® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
Ā© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok