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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    INSEAD

    Blockchain in Financial Services: Strategic Action Plan

    Skills you'll gain: Blockchain, Business Strategy, Strategic Decision-Making, Work Breakdown Structure, Project Implementation, Project Design, Solution Design, Financial Services, Business Modeling, Competitive Analysis, Market Analysis, Case Studies, Value Propositions, Market Research

    4.4
    Rating, 4.4 out of 5 stars
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    69 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Microsoft

    Perform data science with Azure Databricks

    Skills you'll gain: PySpark, Databricks, Apache Spark, MLOps (Machine Learning Operations), Microsoft Azure, Big Data, Data Processing, Deep Learning, Data Transformation, Model Deployment, Machine Learning Software, Model Evaluation, Machine Learning, Distributed Computing, Exploratory Data Analysis, Regression Analysis

    3.1
    Rating, 3.1 out of 5 stars
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    79 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Fundação Instituto de Administração

    Introdução aos Negócios

    Skills you'll gain: Stakeholder Management, Corporate Sustainability, Stakeholder Engagement, Innovation, Business Strategy, Stakeholder Analysis, Business Management, Business Ethics, Design Thinking, People Management, Business Modeling, Corporate Finance, Social Impact, Organizational Structure, Entrepreneurship, Fundraising, Diversity and Inclusion, Sustainable Business, Internet Of Things, Emerging Technologies

    4.8
    Rating, 4.8 out of 5 stars
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    68 reviews

    Beginner · Specialization · 3 - 6 Months

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    University of Colorado Boulder

    Execution and Evaluation

    Skills you'll gain: Social Media Strategy, Social Media Campaigns, Social Media Marketing, Marketing Communications, Digital Media Strategy, Marketing Planning, Customer Insights, Content Performance Analysis, Driving engagement, Plan Execution, Earned Media, Content Creation, Content Strategy, Owned Media, Paid media, Goal Setting

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    LearnQuest

    Machine Learning for Supply Chains

    Skills you'll gain: Image Analysis, Exploratory Data Analysis, Time Series Analysis and Forecasting, Data Wrangling, Model Evaluation, Data Preprocessing, Operations Research, NumPy, Data Manipulation, Feature Engineering, Supervised Learning, Inventory Management System, Supply Chain, Applied Machine Learning, Trend Analysis, Data Visualization, Customer Demand Planning, Machine Learning, Data Science, Data Analysis

    3.4
    Rating, 3.4 out of 5 stars
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    85 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Rochester

    The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Consumer Behaviour, Resource Allocation, Cost Benefit Analysis, Market Analysis, Policy Analysis, Decision Making, Investment Management

    4.6
    Rating, 4.6 out of 5 stars
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    272 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Johns Hopkins University

    Tidyverse Skills for Data Science in R

    Skills you'll gain: Tidyverse (R Package), Ggplot2, Data Wrangling, Statistical Modeling, Exploratory Data Analysis, Plot (Graphics), R Programming, Data Import/Export, Predictive Modeling, Data Visualization, Data Visualization Software, Statistical Hypothesis Testing, Data Analysis, Data Manipulation, Data Modeling, Regression Analysis, Web Scraping, Data Science, R (Software), Data Analysis Software

    4.5
    Rating, 4.5 out of 5 stars
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    109 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Choosing an Objective for a Facebook Ad Campaign

    Skills you'll gain: Facebook, Advertising Campaigns, Social Media Campaigns, Lead Generation, Social Media, Social Media Marketing, Paid media, Digital Advertising, Campaign Management, Advertising, Driving engagement

    4.6
    Rating, 4.6 out of 5 stars
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    10 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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    Northeastern University

    Fundamentals of Integrated Brand Promotion

    Skills you'll gain: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Customer Engagement, Media Strategy, Design Thinking

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Coursera

    Supercharge with Salesforce Einstein (GPT)

    Skills you'll gain: Salesforce, Customer Relationship Management, AI Enablement, Responsible AI, Salesforce Development, Artificial Intelligence, Customer Data Management, Automation, Analytics, Data-Driven Decision-Making, Data Integration, Predictive Modeling

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Web3 and Blockchain in Global Commerce

    Skills you'll gain: Blockchain, Digital Assets, Financial Inclusion, Transportation, Supply Chain, and Logistics, Supply Chain, Governance, Supply Chain Management, Business Transformation, FinTech, Supply Chain Systems, Business Analysis, Market Opportunities, Competitive Analysis, Interoperability, Business Leadership, Strategic Partnership, Emerging Technologies, Strategic Leadership, Stakeholder Analysis, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    72 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Indian School of Business

    Creating a Portfolio

    Skills you'll gain: Portfolio Management, Investment Management, Performance Analysis, Market Dynamics, Text Mining, Technical Analysis, Risk Management, Financial Regulation, Compliance Management, Benchmarking

    4.5
    Rating, 4.5 out of 5 stars
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    321 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Blockchain in Financial Services: Strategic Action Plan: INSEAD
  • Perform data science with Azure Databricks: Microsoft
  • Introdução aos Negócios: Fundação Instituto de Administração
  • Execution and Evaluation: University of Colorado Boulder
  • Machine Learning for Supply Chains: LearnQuest
  • The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior : University of Rochester
  • Tidyverse Skills for Data Science in R: Johns Hopkins University
  • Choosing an Objective for a Facebook Ad Campaign: Coursera
  • Fundamentals of Integrated Brand Promotion: Northeastern University
  • Supercharge with Salesforce Einstein (GPT): Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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