• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    PepsiCo

    PepsiCo: Water Stewardship

    Skills you'll gain: Water Resources, Hydrology, Water Resource Management, Water Sustainability, Water Quality, Stormwater Management, Environment and Resource Management, Natural Resource Management, Environment, Corporate Sustainability, Stakeholder Engagement, Governance, Strategic Thinking, Public Works, Forecasting, Environmental Science, Environmental Engineering and Restoration, Quantitative Research, Environmental Monitoring, Supply Chain Management

    3.9
    Rating, 3.9 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Getting started with compositing in Adobe Photoshop

    Skills you'll gain: Storytelling, Adobe Firefly, Marketing Design, Color Theory, Image Quality, Creative Thinking, Creative Problem-Solving

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Introduction to Value Investing

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Financial Acumen, Income Statement, Balance Sheet, Return On Investment, Business Metrics, Business Valuation, Annual Reports, Competitive Analysis, Quality Assessment, Risk Analysis, Business Research, Investments, Key Performance Indicators (KPIs), Investment Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Parsons School of Design, The New School

    Aprovechar el Diseño para Detectar Oportunidades de Negocio

    Skills you'll gain: Project Portfolio Management, Design Thinking, Risk Management, Strategic Thinking, Market Opportunities, Business Modeling, Design Strategies, Business Architecture, Human Centered Design, Innovation, Customer experience strategy (CX), Creativity, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    D

    Dartmouth College

    Generative AI for the Resilient Pricer

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Market Intelligence, Advanced Analytics, Market Research, Revenue Management, Artificial Intelligence, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct, Data Quality, Market Trend

    4.3
    Rating, 4.3 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Pearson

    The Zero Trust Framework

    Skills you'll gain: Zero Trust Network Access, Cybersecurity, Vulnerability Assessments, Cyber Security Strategy, Cyber Security Assessment, IT Security Architecture, Network Security, Threat Modeling, Security Strategy, Security Controls, Cloud Security, Authentications, Identity and Access Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Data Science for Agile Decision-Making

    Skills you'll gain: Data-Driven Decision-Making, Strategic Decision-Making, Business Analytics, Business Intelligence, Analytics, Data Literacy, Decision Making, Forecasting, Data Science, Operational Analysis, Data Analysis, Market Intelligence, Predictive Analytics, Artificial Intelligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    L

    LearnQuest

    Foundations of Sales Psychology and Buyer Behavior

    Skills you'll gain: Consultative Selling, Communication, Consumer Behaviour, Trustworthiness, Marketing Psychology, Solution Selling, Sales Presentation, Persuasive Communication, Sales, Sales Strategy, Needs Assessment, Customer Relationship Building, Rapport Building, Influencing, Customer Insights, Storytelling, Empathy, Target Audience, Cultural Sensitivity

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Manual de estrategias de ventas por conversación para SDR

    Skills you'll gain: Overcoming Objections, Sales Development, Oral Expression, Lead Generation, Consultative Selling, Verbal Communication Skills, Prospecting and Qualification, Inside Sales, Phone Sales, Cold Calling, Sales, Emotional Intelligence, Sales Strategy, Target Audience, Sales Prospecting, Sales Process, Empathy, Rapport Building, Cross-Channel Marketing, Active Listening

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Wie können Sie mit Pinterest Shopping starten

    Skills you'll gain: Pinterest, Product Promotion, Advertising, Marketing Materials, Product Knowledge, Merchandise Displays, E-Commerce, Content Creation, Social Media Marketing, Social Media

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Program Management: Stakeholders Identification in ClickUp

    Skills you'll gain: Program Management, Stakeholder Management, Stakeholder Analysis, Project Management Software, Project Design, Program Development, Process Flow Diagrams, Agile Methodology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    Growing your Influence

    Skills you'll gain: Thought Leadership, Influencing, Communication, Self-Awareness, Lifelong Learning, Professional Networking, Leadership, Professional Development, LinkedIn, Personal Development, Emotional Intelligence, Branding, Growth Mindedness, Social Media Strategy, Adaptability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to marketing strategy

marketing strategy and techniques
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy capstone project
the "who" of the marketing strategy:segmentation & targeting
retail marketing strategy
influencer marketing strategy
fundamentals of marketing strategy
1…281282283…378

In summary, here are 10 of our most popular marketing strategy courses

  • PepsiCo: Water Stewardship: PepsiCo
  • Getting started with compositing in Adobe Photoshop: Adobe
  • Introduction to Value Investing: Interactive Brokers
  • Aprovechar el Diseño para Detectar Oportunidades de Negocio: Parsons School of Design, The New School
  • Generative AI for the Resilient Pricer: Dartmouth College
  • The Zero Trust Framework: Pearson
  • Data Science for Agile Decision-Making: Duke University
  • Foundations of Sales Psychology and Buyer Behavior: LearnQuest
  • Manual de estrategias de ventas por conversación para SDR: Salesforce
  • Wie können Sie mit Pinterest Shopping starten: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok