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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business and Financial Modeling

    Skills you'll gain: Risk Management, Business Modeling, Mathematical Modeling, Data-Driven Decision-Making, Portfolio Management, Forecasting, Regression Analysis, Financial Modeling, Statistical Modeling, Risk Analysis, Predictive Modeling, Presentations, Spreadsheet Software, Microsoft PowerPoint, Investment Management, Financial Statements, Data Modeling, Quantitative Research, Business Analytics, Microsoft Excel

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    S

    Stanford University

    Writing in the Sciences

    Skills you'll gain: Grant Writing, Peer Review, Technical Writing, Technical Communication, Writing, Scientific Methods, Journals, Editing, Grammar, Research, Proofreading, Healthcare Ethics, Media and Communications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    G

    Georgia Institute of Technology

    Introduction to Engineering Mechanics

    Skills you'll gain: Engineering Analysis, Mechanics, Torque (Physics), Engineering Calculations, Mechanical Engineering, Engineering, Civil Engineering, Structural Analysis, Applied Mathematics, Trigonometry

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    English for Journalism

    Skills you'll gain: Journalism, Research, Interviewing Skills, Vocabulary, Media and Communications, Grammar, Electronic Media, Digital Publishing, English Language, Storytelling, Editing, Trend Analysis, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.9K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Stanford University

    Introduction to Statistics

    Skills you'll gain: Descriptive Statistics, Statistics, Statistical Methods, Sampling (Statistics), Statistical Analysis, Data Analysis, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, Statistical Inference, Probability, Exploratory Data Analysis, Quantitative Research, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Foundations of Business Strategy

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Business Planning, Strategic Decision-Making, Corporate Strategy, Market Analysis, Analysis, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Customer Value in Pricing Strategy

    Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Value Propositions, Case Studies, Market Dynamics, Market Research, Behavioral Economics, Competitive Analysis, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    372 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategic Management

    Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Strategic Planning, Strategic Leadership, Business Transformation, Technology Strategies, Competitive Analysis, Global Marketing, Case Studies, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain Opportunity Analysis

    Skills you'll gain: Peer Review, Blockchain, Market Opportunities, Business Analysis, Competitive Analysis, Case Studies, Market Analysis, Solution Design, New Business Development, Business Modeling, Value Propositions, Business Strategy, Market Research, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    212 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    McMaster University

    Finance for Everyone

    Skills you'll gain: Peer Review, Finance, Financial Market, Financial Analysis, Cash Flows, Financial Modeling, Capital Markets, Investments, Derivatives, Business Valuation, Financial Policy, Financial Data, Equities, Project Design, Market Dynamics, Risk Management, Business Mathematics, Market Trend, Credit Risk, Project Documentation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Improve Business Performance with Microsoft Forms

    Skills you'll gain: Employee Surveys, Employee Engagement, User Feedback, Microsoft 365, Business Intelligence Software, Performance Analysis, Internal Communications, Customer Insights, Customer Analysis, Business Software, Market Research, User Research, Data Analysis Software, Business Strategy

    4.3
    Rating, 4.3 out of 5 stars
    ·
    23 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Pricing Strategy

    Skills you'll gain: Price Negotiation, Strategic Marketing, Product Strategy, Revenue Management, Market Dynamics, Marketing Psychology, Consumer Behaviour, Business Marketing, Customer Analysis, Cost Accounting, Profit and Loss (P&L) Management, Customer Insights, Market Research, Sales, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Business and Financial Modeling: University of Pennsylvania
  • Writing in the Sciences: Stanford University
  • Introduction to Engineering Mechanics: Georgia Institute of Technology
  • English for Journalism: University of Pennsylvania
  • Introduction to Statistics: Stanford University
  • Foundations of Business Strategy: University of Virginia
  • Customer Value in Pricing Strategy: University of Virginia
  • Strategic Management: Copenhagen Business School
  • Blockchain Opportunity Analysis: INSEAD
  • Finance for Everyone: McMaster University

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