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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Getting Started with Pinterest

    Skills you'll gain: Pinterest, Professional Networking, Organizational Skills, User Accounts, Content Development and Management, Social Media, Collaboration, Project Portfolio Management, Driving engagement, Resourcefulness, Research

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    Robotic Process Automation (RPA) in Accounting and Auditing

    Skills you'll gain: Robotic Process Automation, Business Process Automation, Automation, Workflow Management, Artificial Intelligence, Accounting and Finance Software, Excel Macros, Emerging Technologies, Digital Transformation, Natural Language Processing, Data Manipulation, Unstructured Data, Scalability

    4
    Rating, 4 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Edureka

    PySpark for Data Science

    Skills you'll gain: PySpark, Data Pipelines, Dashboard, Data Processing, Data Storage Technologies, Data Visualization, Natural Language Processing, Data Analysis Expressions (DAX), Machine Learning Methods, Data Storage, Data Transformation, Machine Learning, Deep Learning, Logistic Regression

    2.7
    Rating, 2.7 out of 5 stars
    ·
    11 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    The Art of Doing - Web Development for Beginners

    Skills you'll gain: Responsive Web Design, Cascading Style Sheets (CSS), HTML and CSS, Javascript, Web Design, Event-Driven Programming, Web Design and Development, Development Environment, Web Development, User Interface and User Experience (UI/UX) Design, Web Applications, Interactive Design, Animations, Typography, Color Theory, Web Analytics and SEO, Debugging, Data Validation

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Data Exploration in Psychology

    Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Data Visualization, Statistical Analysis, Statistical Methods, Descriptive Statistics, Histogram, Data Analysis, Box Plots, Exploratory Data Analysis, Graphing, Data Visualization Software, Data Literacy, Probability & Statistics, Quantitative Research, Variance Analysis, Statistical Visualization, Statistics, Social Sciences

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Naive Bayes 101: Resume Selection with Machine Learning

    Skills you'll gain: Data Visualization, Matplotlib, Plot (Graphics), Exploratory Data Analysis, Text Mining, Model Evaluation, Classification Algorithms, Applied Machine Learning, Data Cleansing, Scikit Learn (Machine Learning Library), Data Preprocessing, Natural Language Processing, Machine Learning, Unstructured Data, Data Analysis, Data Manipulation, Python Programming, Computer Science

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Introduction to Web Development and HTML Basics

    Skills you'll gain: Development Environment, Web Analytics and SEO

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Creating a Data Transformation Pipeline with Cloud Dataprep

    Skills you'll gain: Data Manipulation, Data Pipelines, Data Transformation, Data Quality, Data Cleansing, Data Preprocessing, Data Import/Export, Extract, Transform, Load, Exploratory Data Analysis, Big Data, Google Analytics

    Intermediate · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Codio

    Data Analysis in R with RStudio & Tidyverse

    Skills you'll gain: Descriptive Statistics, Statistical Hypothesis Testing, Correlation Analysis, Tidyverse (R Package), Data Analysis, Regression Analysis, Probability & Statistics, Statistical Methods, Data Import/Export, Statistical Analysis, R Programming, Data Wrangling, Data Manipulation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Advanced Probability and Statistical Methods

    Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Probability & Statistics, Statistical Methods, Probability Distribution, Data Analysis, Markov Model, Data Science, Statistics, Statistical Inference, Probability, R Programming

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Scaling Product and Processes

    Skills you'll gain: Growth Strategies, Entrepreneurship, Key Performance Indicators (KPIs), Go To Market Strategy, Sales Management, Product Management, Sales Strategy, New Business Development, Product Development, Operational Efficiency, Product Strategy, Business Strategies, Business Process, Business Strategy, Price Negotiation, Customer Acquisition Management, Customer Insights, Leadership and Management, Fundraising

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Gestión de talento y liderazgo con Empatía

    Skills you'll gain: People Analytics, Talent Management, Human Capital, Human Resources Management and Planning, Strategic Leadership, Organizational Strategy, People Development, Organizational Leadership, People Management, Culture Transformation, Organizational Change, Innovation, Corporate Sustainability, Leadership, Empathy, Employee Engagement

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Getting Started with Pinterest: Coursera
  • Robotic Process Automation (RPA) in Accounting and Auditing: Rutgers the State University of New Jersey
  • PySpark for Data Science: Edureka
  • The Art of Doing - Web Development for Beginners: Packt
  • Data Exploration in Psychology: American Psychological Association
  • Naive Bayes 101: Resume Selection with Machine Learning: Coursera
  • Introduction to Web Development and HTML Basics: Packt
  • Creating a Data Transformation Pipeline with Cloud Dataprep: Google Cloud
  • Data Analysis in R with RStudio & Tidyverse: Codio
  • Advanced Probability and Statistical Methods: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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