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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Fraud Analysts: Improving Detection Efficiency

    Skills you'll gain: Anomaly Detection, Fraud detection, Data Visualization, Generative AI, Risk Management, ChatGPT, Data Synthesis, Compliance Management, Unsupervised Learning, AI Workflows, Data Pipelines, Automation, Predictive Analytics, Artificial Intelligence

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Fundamentals of B2B Selling in Tech

    Skills you'll gain: Sales Pipelines, Prospecting and Qualification, Sales Process, Persuasive Communication, Communication, Value Propositions, B2B Sales, Technical Sales, Overcoming Objections, Customer Relationship Management (CRM) Software, Sales, Sales Strategy, Product Knowledge, Sales Presentation, Market Analysis, Market Dynamics, Market Research, Customer Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Como criar pipelines de dados de streaming no Google Cloud

    Skills you'll gain: Data Pipelines, Real Time Data, Google Cloud Platform, Big Data, Software Architecture, Data Processing, Data Architecture, Data Transformation, Data Storage

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Python for Data Science (and Version Control with GitHub)

    Skills you'll gain: A/B Testing, Pandas (Python Package), Matplotlib, Plotly, Data Visualization, Statistical Methods, GitHub, Data Manipulation, Scientific Visualization, Statistical Hypothesis Testing, Version Control, Statistical Analysis, Data Science, Seaborn, Python Programming, NumPy, Data Analysis, Data Transformation, Programming Principles, Data Cleansing

    3.9
    Rating, 3.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    How to find audience interests with Meta Business Suite

    Skills you'll gain: Facebook, Target Audience, Customer Insights, Online Advertising, Advertising Campaigns, Digital Advertising, Customer Analysis, Advertising, Market Opportunities, Business Metrics, Content Performance Analysis, Data Import/Export

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Building Batch Data Pipelines on GCP en Español

    Skills you'll gain: Data Pipelines, Dataflow, Google Cloud Platform, Extract, Transform, Load, Data Processing, Apache Hive, Data Integration, Apache Spark, PySpark, Serverless Computing, Apache Hadoop, Big Data, Data Migration, Data Transformation, Performance Tuning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Valuation & Strategic Finance

    Skills you'll gain: Financial Statement Analysis, Business Valuation, Financial Analysis, Cash Flows, Competitive Analysis, Financial Modeling, Investment Management, Finance, Capital Budgeting, Financial Forecasting, Market Analysis

    Intermediate · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Fundamentals of Natural Language Processing

    Skills you'll gain: Natural Language Processing, Model Evaluation, Embeddings, Text Mining, Logistic Regression, Artificial Intelligence and Machine Learning (AI/ML), Statistical Modeling, Machine Learning Methods, Classification Algorithms, Unstructured Data, Deep Learning, Probability Distribution, Linear Algebra, Algorithms

    Build toward a degree

    3.7
    Rating, 3.7 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer des visuels Twitter pour entreprises avec PicMonkey

    Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Graphic and Visual Design, Graphic Design, Brand Awareness, Content Creation, Content Marketing, Customer Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Key Industry 4.0 Technologies in Manufacturing - 2

    Skills you'll gain: Cloud Computing, Cloud Computing Architecture, Cloud Deployment, Cybersecurity, Manufacturing Processes, Manufacturing and Production, Augmented and Virtual Reality (AR/VR), Blockchain, Cloud Security, Cyber Attacks, Production Process, Emerging Technologies, Augmented Reality, Artificial Intelligence and Machine Learning (AI/ML), Virtual Reality, Artificial Intelligence, Big Data, Real Time Data, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Using Porter’s Five Forces Model for Competitive Analysis

    Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Case Studies, Corporate Strategy, Market Dynamics, Market Opportunities, Strategic Planning, New Business Development, Supplier Management, Company, Product, and Service Knowledge, Consumer Behaviour, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Cible démographie spécifique de l’utilisateur dans campagne de suivi

    Skills you'll gain: Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Campaign Management, Drive Engagement, Customer Engagement, Marketing Design

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • GenAI for Fraud Analysts: Improving Detection Efficiency: Coursera
  • Fundamentals of B2B Selling in Tech: LearnQuest
  • Como criar pipelines de dados de streaming no Google Cloud: Google Cloud
  • Python for Data Science (and Version Control with GitHub): Coursera
  • How to find audience interests with Meta Business Suite: Coursera
  • Building Batch Data Pipelines on GCP en Español: Google Cloud
  • Valuation & Strategic Finance: Fundação Instituto de Administração
  • Fundamentals of Natural Language Processing: University of Colorado Boulder
  • Créer des visuels Twitter pour entreprises avec PicMonkey: Coursera
  • Key Industry 4.0 Technologies in Manufacturing - 2: Board Infinity

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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