• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Analyze Customer Reviews with Gemini Using SQL

    Skills you'll gain: Google Gemini, Customer Analysis, Text Mining, Customer Insights, Google Cloud Platform, Data Management, Image Analysis, Big Data, Customer experience improvement, Unstructured Data, SQL, Data Analysis, Statistical Reporting, Machine Learning

    Intermediate · Project · Less Than 2 Hours

  • P

    Packt

    Generative AI and its Impact on Cybersecurity

    Skills you'll gain: MITRE ATT&CK Framework, AI Security, Cyber Threat Intelligence, Cyber Security Strategy, Cybersecurity, Threat Modeling, Threat Detection, Responsible AI, Artificial Intelligence, Anomaly Detection, Data Ethics, Innovation

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    String Manipulation in C#: Develop a WordWand App

    Skills you'll gain: C# (Programming Language), Data Validation, Integrated Development Environments, Debugging

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    SSIS: Design, Implement & Automate ETL Workflows

    Skills you'll gain: SQL Server Integration Services (SSIS), Extract, Transform, Load, Data Warehousing, Data Transformation, Data Manipulation, Data Analysis, Microsoft SQL Servers, Data Integration, Data Mining, Data Processing, SQL, Dataflow, Workflow Management

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Insights: Crack the Algorithm

    Skills you'll gain: TikTok, Video Production, Content Strategy, Social Media Content, Content Performance Analysis, Content Creation, Drive Engagement, Social Media Strategy, Social Media

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Financial Controllers: Boosting Budget Accuracy

    Skills you'll gain: Financial Forecasting, Dashboard, Budgeting, Financial Management, Predictive Modeling, Advanced Analytics, Power BI, AI Enablement, Generative AI, Tableau Software, Financial Modeling, Microsoft Excel, Financial Analysis, Data Visualization Software, Automation, Data Visualization

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Pearson

    Skill Up with Python: Data Science and Machine Learning Recipes

    Skills you'll gain: Pandas (Python Package), Web Scraping, Python Programming, Jupyter, Image Analysis, Data Manipulation, Computer Vision, Data Analysis, Natural Language Processing, Data Visualization Software, Matplotlib, Data Import/Export, Unstructured Data, Data Collection

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Google Cloud 数据分析功能简介

    Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Data Transformation, Analytics, Data Manipulation, Data Analysis, Big Data, Google Cloud Platform, Data Processing, Dashboard, Data Visualization Software, Business Intelligence, Cloud Storage, Exploratory Data Analysis, Data Storage, Data Warehousing, SQL

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    IIT Roorkee

    Data Mining for Smart Cities

    Skills you'll gain: Unsupervised Learning, Supervised Learning, Data Preprocessing, Anomaly Detection, Data Mining, Applied Machine Learning, Machine Learning Algorithms, Big Data, Data Cleansing, Data Visualization, Python Programming, Data-Driven Decision-Making, Classification Algorithms, Statistical Programming, Exploratory Data Analysis, Deep Learning, Regression Analysis, Artificial Neural Networks

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    W

    Whizlabs

    GCP: Database, Storage, and Networking

    Skills you'll gain: Google Cloud Platform, Hybrid Cloud Computing, Data Processing, Big Data, Data Warehousing, Cloud Services, Data Storage, Cloud Infrastructure, Dataflow, Cloud Computing, Database Administration, Databases, Virtual Networking, Load Balancing, Virtual Private Networks (VPN), Virtual Machines, Identity and Access Management

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Using Memorystore for Redis Read Replicas to Improve Read Performance

    Skills you'll gain: Redis, Performance Tuning, Scalability, Google Cloud Platform, Servers, Data Architecture, Network Architecture, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • G

    Google Cloud

    Measuring and Improving Speech Accuracy

    Skills you'll gain: Natural Language Processing, Google Cloud Platform, Verification And Validation, Data Analysis, Machine Learning

    Intermediate · Project · Less Than 2 Hours

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: know your customers
marketing analytics: data predictions and dashboards
marketing analytics capstone project
meta marketing analytics
digital marketing analytics
text marketing analytics
1…368369370…390

In summary, here are 10 of our most popular marketing analytics courses

  • Analyze Customer Reviews with Gemini Using SQL: Google Cloud
  • Generative AI and its Impact on Cybersecurity: Packt
  • String Manipulation in C#: Develop a WordWand App : Coursera
  • SSIS: Design, Implement & Automate ETL Workflows: EDUCBA
  • TikTok Insights: Crack the Algorithm: Coursera
  • GenAI for Financial Controllers: Boosting Budget Accuracy: Coursera
  • Skill Up with Python: Data Science and Machine Learning Recipes: Pearson
  • Google Cloud 数据分析功能简介 : Google Cloud
  • Data Mining for Smart Cities: IIT Roorkee
  • GCP: Database, Storage, and Networking: Whizlabs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok