• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    University of Virginia

    Agile Development

    Skills you'll gain: Usability Testing, Agile Product Development, User Story, Continuous Delivery, Persona Development, Agile Software Development, Sprint Planning, Peer Review, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Design Thinking, Team Building, Customer Analysis, Analytics, Product Development, Business Analytics, Persona (User Experience)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • T

    The University of Sydney

    Positive Psychiatry and Mental Health

    Skills you'll gain: Mental Health, Mindfulness, Mental and Behavioral Health Specialties, Mental Health Diseases and Disorders, Positivity, Psychiatry, Stress Management, Resilience, Behavioral Health, Psychotherapy, Clinical Psychology, Mental Health Therapies, Personal Development, Cognitive Behavioral Therapy, Creativity, Cultural Responsiveness, Relationship Building, Exercise Therapy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.9K reviews

    Mixed · Course · 1 - 3 Months

  • G

    Google

    Sound the Alarm: Detection and Response

    Skills you'll gain: Intrusion Detection and Prevention, Incident Response, Computer Security Incident Management, Threat Detection, Event Monitoring, Security Information and Event Management (SIEM), Incident Management, Security Management, Continuous Monitoring, Network Security, Network Monitoring, Splunk, Network Analysis, TCP/IP, Network Protocols, Query Languages

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Habilidades Gerenciales

    Skills you'll gain: Delegation Skills, Supervision, Leadership and Management, Organizational Skills, Creative Thinking, Organizational Strategy, Leadership Development, Strategic Planning, Cognitive flexibility, Creative Problem-Solving, Leadership, Empathy & Emotional Intelligence, Brainstorming, Emotional Intelligence, Problem Solving, Quality Management, Organizational Leadership, Time Management, Business Planning, Coaching

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Corporate Finance Institute

    Introduction to Risk Management

    Skills you'll gain: Enterprise Risk Management (ERM), Financial Services, Risk Management, Credit Risk, Operational Risk, Banking, Financial Regulation, Risk Analysis, Business Risk Management, Governance Risk Management and Compliance, Risk Mitigation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    75 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Everyday Excel, Part 1

    Skills you'll gain: Microsoft Excel, Excel Formulas, Data Management, Data Visualization, Spreadsheet Software, Data Validation, Data Cleansing, Data Analysis Expressions (DAX), Data Integrity, Productivity Software, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.7K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado System

    Data Warehousing for Business Intelligence

    Skills you'll gain: Database Design, Business Intelligence, Data Warehousing, Decision Support Systems, Relational Databases, Data Visualization, Data Modeling, Performance Measurement, Database Management Systems, Database Management, Dashboard, SQL, Star Schema, Operational Performance Management, Data Governance, Oracle Databases, Data Integration, MicroStrategy, Extract, Transform, Load, Business Analytics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    4.1K reviews

    Advanced · Specialization · 3 - 6 Months

  • U

    Universidad de los Andes

    Fundamentos de Finanzas Empresariales

    Skills you'll gain: Financial Statement Analysis, Finance, Financial Analysis, Income Statement, Capital Budgeting, Balance Sheet, Financial Modeling, Financial Management, Business Mathematics, Corporate Finance, Return On Investment, Microsoft Excel, Investment Management, Cash Flows, Business Metrics, Loans

    4.9
    Rating, 4.9 out of 5 stars
    ·
    4.9K reviews

    Beginner · Course · 1 - 3 Months

  • D

    Duke University

    Oil & Gas Industry Operations and Markets

    Skills you'll gain: Oil and Gas, Market Dynamics, Energy and Utilities, Transportation Operations, Operations, Production Process, Market Trend, Cost Estimation, Market Analysis, Natural Resource Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.6K reviews

    Mixed · Course · 1 - 4 Weeks

  • G

    Google

    Start Writing Prompts like a Pro

    Skills you'll gain: Multimodal Prompts, Prompt Engineering, Responsible AI, Context Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4K reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Meta

    Introduction to Data Management

    Skills you'll gain: Data Management, Data Collection, Data Governance, Data Analysis, Information Privacy, Data Quality, Data Storage, Data Security, Data-Driven Decision-Making, Data Architecture, Data Visualization Software, Big Data, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    121 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Finance for Non-Financial Professionals

    Skills you'll gain: Financial Statement Analysis, Budget Management, Accounting, Finance, Financial Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.6K reviews

    Mixed · Course · 1 - 4 Weeks

1…394041…834

In summary, here are 10 of our most popular brand management courses

  • Agile Development: University of Virginia
  • Positive Psychiatry and Mental Health : The University of Sydney
  • Sound the Alarm: Detection and Response: Google
  • Habilidades Gerenciales: Universidad Nacional Autónoma de México
  • Introduction to Risk Management: Corporate Finance Institute
  • Everyday Excel, Part 1: University of Colorado Boulder
  • Data Warehousing for Business Intelligence: University of Colorado System
  • Fundamentos de Finanzas Empresariales : Universidad de los Andes
  • Oil & Gas Industry Operations and Markets : Duke University
  • Start Writing Prompts like a Pro: Google

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok