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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Coursera

    Analyze and Guide Capital Investments

    Skills you'll gain: Capital Budgeting, Return On Investment, Financial Analysis, Financial Acumen, Investment Management, Financial Modeling, Forecasting, Data Analysis, Risk Analysis, Microsoft Excel, Communication, Analytical Skills

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Modularizing LookML Code with Extends

    Skills you'll gain: Looker (Software), Google Cloud Platform, Maintainability, Data Access, Data Analysis, Data Management

    Intermediate · Project · Less Than 2 Hours

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    Packt

    Employee Cybersecurity Awareness in the Age of AI

    Skills you'll gain: AI Security, Data Ethics, Security Awareness, Responsible AI, Cybersecurity, Role-Based Access Control (RBAC), General Data Protection Regulation (GDPR), Cyber Risk, Human Factors (Security), Artificial Intelligence, Threat Detection, Fraud detection, Information Privacy, Anomaly Detection, Governance

    Beginner · Course · 1 - 3 Months

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    Google Cloud

    Attention Mechanism - Português Brasileiro

    Skills you'll gain: Transfer Learning, Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Intelligence and Machine Learning (AI/ML), Embeddings, Text Mining

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    توقع حضور المواعيد الطبية باستخدام Python

    Skills you'll gain: Exploratory Data Analysis, Data Preprocessing, Data Analysis, Artificial Intelligence, Predictive Modeling, Data Science, Data Manipulation, Jupyter, Feature Engineering, Machine Learning, Data Visualization, Python Programming

    Intermediate · Guided Project · Less Than 2 Hours

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    Google Cloud

    Introduction to AI and Machine Learning on GC - 한국어

    Skills you'll gain: Google Cloud Platform, MLOps (Machine Learning Operations), Generative AI, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, AI Workflows, Natural Language Processing, Infrastructure Architecture, Big Data, Applied Machine Learning, Model Deployment, Machine Learning

    Beginner · Course · 1 - 3 Months

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    Google Cloud

    Data Publishing on BigQuery using Authorized Views for Data Sharing Partners

    Skills you'll gain: Data Sharing, Customer Data Management, Data Integration, Big Data, Data Access, Business Intelligence, Google Cloud Platform, Data Visualization, Data Management, Cloud Computing

    Beginner · Project · Less Than 2 Hours

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    LearnQuest

    Core Sales Techniques and Customer Engagement

    Skills you'll gain: Closing (Sales), Overcoming Objections, Consultative Selling, Sales Presentation, Sales, Solution Selling, Sales Strategy, Sales Process, Communication, Sales Prospecting, Negotiation, Customer Engagement, Customer Relationship Management (CRM) Software, Relationship Building, Personalized Service

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    cPanel Advanced: Configure, Secure & Optimize

    Skills you'll gain: Email Security, Web Analytics and SEO, Apache, Public Key Infrastructure, User Accounts, Control Panels, Data Security, Encryption, Web Servers, PHP (Scripting Language), System Configuration, Performance Tuning, Server Administration

    Mixed · Course · 1 - 4 Weeks

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    Microsoft

    Manipulate Text Like a Pro with stringr

    Skills you'll gain: Data Manipulation, R Programming, Tidyverse (R Package), Text Mining, Data Wrangling, Data Transformation, Data Cleansing, Performance Tuning, Data Preprocessing

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Introduction to Controlled Generation with the Gemini API

    Skills you'll gain: Gemini, Prompt Engineering, Generative AI, Text Mining, Game Design, Analysis

    Beginner · Project · Less Than 2 Hours

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    Coursera

    Secure Healthcare Data: Encrypt, Audit, Protect

    Skills you'll gain: Data Security, Security Controls, Computer Security Awareness Training, Cybersecurity, Threat Detection, Authorization (Computing), Role-Based Access Control (RBAC), AWS Identity and Access Management (IAM), Continuous Monitoring

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Analyze and Guide Capital Investments: Coursera
  • Modularizing LookML Code with Extends: Google Cloud
  • Employee Cybersecurity Awareness in the Age of AI: Packt
  • Attention Mechanism - Português Brasileiro: Google Cloud
  • توقع حضور المواعيد الطبية باستخدام Python: Coursera
  • Introduction to AI and Machine Learning on GC - 한국어: Google Cloud
  • Data Publishing on BigQuery using Authorized Views for Data Sharing Partners: Google Cloud
  • Core Sales Techniques and Customer Engagement: LearnQuest
  • cPanel Advanced: Configure, Secure & Optimize: EDUCBA
  • Manipulate Text Like a Pro with stringr: Microsoft

Skills you can learn in Marketing

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Social Media Marketing (9)
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