• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • A

    Alex Genadinik

    Personal Branding Path To Top-1% Personal Brand

    Skills you'll gain: LinkedIn, Thought Leadership, Social Media Content, Professional Development, Professional Networking, Personal Development, Marketing Strategies, Business Strategy, Persistence

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Erste Schritte in Visme

    Skills you'll gain: Graphic and Visual Design Software, Infographics, Graphic Design, Design, Visualization (Computer Graphics), User Accounts, Google Workspace, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Michigan

    Feedback Loops: Team Feedback

    Skills you'll gain: Constructive Feedback, Team Performance Management, Team Building, Teamwork, Team Management, Professional Development, Collaboration, Innovation, Resource Allocation, People Management, Diversity and Inclusion, Communication

    4.2
    Rating, 4.2 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Strategic SEO Mastery: Tools, Strategy & Case Studies

    Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Digital Marketing, Target Audience, Marketing Effectiveness, Competitive Analysis, Keyword Research, Market Opportunities, Business Strategy, Content Strategy, Strategic Thinking, Advertising, Brand Strategy, Market Analysis

    Beginner · Specialization · 1 - 3 Months

  • J

    Johns Hopkins University

    Global Sodium Reduction Strategies

    Skills you'll gain: Social Determinants Of Health, Health Promotion, Food Safety and Sanitation, Public Health and Disease Prevention, Public Health, Epidemiology, Nutrition and Diet, Policy Development, Health Policy, Public Policies, Policy Analysis, Program Evaluation

    Beginner · Course · 1 - 3 Months

  • Y

    Yale University

    استخدام الوسائط الرقمية لتعزيز النتائج الصحية

    Skills you'll gain: Health Promotion, Media and Communications, Patient Education And Counseling, Driving engagement, Digital Communications, Behavioral Health, Program Evaluation, Persuasive Communication, Public Health, Survey Creation

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create a Performance Summary using SnapEval

    Skills you'll gain: Performance Review, Smart Goals, Performance Appraisal, Employee Performance Management, Performance Management, Performance Metric, Goal Setting, Internal Communications, Staff Management

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • S

    Scrimba

    Improve your CSS

    Skills you'll gain: Responsive Web Design, Typography, Cascading Style Sheets (CSS), UI Components, Web Design, Interactive Design, User Interface (UI) Design, HTML and CSS, Browser Compatibility, User Interface (UI), Usability, Interaction Design, Hypertext Markup Language (HTML), Web Content Accessibility Guidelines, Front-End Web Development, Animations, Web Components, Color Theory, Web Development, Web Development Tools

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Comment importer vos contacts sur MailChimp

    Skills you'll gain: Data Import/Export, Email Marketing, Campaign Management, User Accounts, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    AI for Business: ChatGPT for Brand Storytelling

    Skills you'll gain: Brand Strategy, Storytelling, Branding, Prompt Engineering, ChatGPT, Brand Awareness, Cross-Channel Marketing, Content Creation, AI Personalization, Consumer Behaviour, Email Marketing

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Connect Google Ads & Analytics Data

    Skills you'll gain: Google Ads, Google Analytics, Marketing Analytics, Data Integration, Web Analytics, Data Access

    Beginner · Course · 1 - 4 Weeks

  • S

    Skillshare

    Graphic Design Theory - Hierarchy

    Skills you'll gain: Typography, Graphic Design, Layout Design, Visual Design, Design Elements And Principles, Design Strategies

    Beginner · Course · 1 - 4 Weeks

1…457458459…507

In summary, here are 10 of our most popular social media marketing courses

  • Personal Branding Path To Top-1% Personal Brand: Alex Genadinik
  • Erste Schritte in Visme: Coursera
  • Feedback Loops: Team Feedback: University of Michigan
  • Strategic SEO Mastery: Tools, Strategy & Case Studies: EDUCBA
  • Global Sodium Reduction Strategies: Johns Hopkins University
  • استخدام الوسائط الرقمية لتعزيز النتائج الصحية: Yale University
  • Create a Performance Summary using SnapEval: Coursera
  • Improve your CSS: Scrimba
  • Comment importer vos contacts sur MailChimp: Coursera
  • AI for Business: ChatGPT for Brand Storytelling: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok