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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Intro to Predictive Analytics Using Python

    Skills you'll gain: Feature Engineering, Unsupervised Learning, Model Evaluation, Predictive Modeling, Predictive Analytics, Decision Tree Learning, Classification And Regression Tree (CART), Supervised Learning, Forecasting, Machine Learning Methods, Random Forest Algorithm, Analytics, Statistical Modeling, Regression Analysis, Machine Learning, Logistic Regression, Python Programming

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Impactful Marketing Videos using Canva

    Skills you'll gain: Canva (Software), Animations, Video Editing, Marketing Materials, Video Production, Storytelling, Marketing Design, Content Marketing, Timelines, Presentations, Marketing, Multimedia, Graphic Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    40 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Data Analytics Foundations for Accountancy II

    Skills you'll gain: Anomaly Detection, Feature Engineering, Data Ethics, Machine Learning Algorithms, Classification Algorithms, Machine Learning, Statistical Machine Learning, Applied Machine Learning, Supervised Learning, Unsupervised Learning, Scikit Learn (Machine Learning Library), Model Evaluation, Data Preprocessing, Decision Tree Learning, Data Mining, Exploratory Data Analysis, Regression Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    Edureka

    Microsoft Fabric Analytics Engineer: DP-600 Exam Prep

    Skills you'll gain: Data Analysis Expressions (DAX), Azure Synapse Analytics, Microsoft Azure, Real Time Data, Query Languages, Power BI, Data Warehousing, Dataflow, SQL, Apache Spark, Data Pipelines, Data Governance, Business Analytics, Data Management, Data Science, Workflow Management, Security Engineering, Artificial Intelligence and Machine Learning (AI/ML), Warehouse Management, Application Deployment

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Edureka

    Gen AI for Fraud Detection Analytics

    Skills you'll gain: Generative AI, Generative Adversarial Networks (GANs), AI Enablement, Recurrent Neural Networks (RNNs), Data Preprocessing, Model Evaluation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Marketing digital e e-commerce do Google

    Skills you'll gain: Email Marketing, Data Storytelling, Google Ads, Digital Advertising, Paid media, Social Media Marketing, Search Engine Optimization, Email Automation, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Marketing Analytics, Online Advertising, Marketing, E-Commerce

    4.9
    Rating, 4.9 out of 5 stars
    ·
    332 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Linkedin Ads Course : Master B2B Lead Generation

    Skills you'll gain: Online Advertising, Performance marketing, Social Media Marketing, Social Media Strategy, Customer Engagement, Customer Insights

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universidad de Palermo

    Marketing y diseño de experiencias

    Skills you'll gain: Value Propositions, Price Negotiation, Consumer Behaviour, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    AI Business School

    Introduction to AI for marketing professionals

    Skills you'll gain: Generative AI, Responsible AI, Risk Management, AI Enablement, Marketing, Marketing Automation, Artificial Intelligence, Content Creation, Digital Transformation

    4.1
    Rating, 4.1 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Big Data Management and Analytics

    Skills you'll gain: Scalability, Azure Synapse Analytics, Data Pipelines, Databases, Microsoft Azure, Data Governance, Extract, Transform, Load, Data Lakes, Databricks, NoSQL, SQL Server Integration Services (SSIS), Data Processing, Data Architecture, Data Warehousing, Cloud Management, Performance Tuning, Big Data, Data Visualization, Large Language Modeling, Applied Machine Learning

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Marketing Dynamics: Strategy & Case Studies

    Skills you'll gain: Campaign Management, Social Media, Digital Marketing, Social Media Marketing, Case Studies, Target Market, Marketing Strategies, Marketing, Consumer Behaviour, Competitive Analysis, Integrated Marketing Communications, Strategic Marketing, Marketing Effectiveness, Social Media Strategy, Marketing Planning, Marketing Strategy and Techniques, Performance Analysis, Advertising Campaigns, Target Audience, Business

    4.7
    Rating, 4.7 out of 5 stars
    ·
    56 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Affiliate Marketing For Passive Income - 2026

    Skills you'll gain: Search Engine Optimization, Generative AI Agents, Video Production, Email Automation, Sales Strategy, Advertising, Inside Sales, AI Orchestration, Online Advertising, Marketing Channel, Marketing, Performance marketing, Product Promotion, AI Workflows, Marketing Strategies, Content Marketing, Entrepreneurship, Web Analytics, New Business Development, Agentic systems

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Intro to Predictive Analytics Using Python: University of Pennsylvania
  • Create Impactful Marketing Videos using Canva: Coursera
  • Data Analytics Foundations for Accountancy II: University of Illinois Urbana-Champaign
  • Microsoft Fabric Analytics Engineer: DP-600 Exam Prep: Edureka
  • Gen AI for Fraud Detection Analytics: Edureka
  • Marketing digital e e-commerce do Google: Google
  • Linkedin Ads Course : Master B2B Lead Generation: LearnKartS
  • Marketing y diseño de experiencias: Universidad de Palermo
  • Introduction to AI for marketing professionals: AI Business School
  • Microsoft Big Data Management and Analytics: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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