• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • F

    Fundação Instituto de Administração

    Operations Management

    Skills you'll gain: Operations Management, Process Improvement, Revenue Management, Process Analysis, Business Operations, Lean Six Sigma, Operational Performance Management, Lean Methodologies, Operational Efficiency, Continuous Improvement Process, Service Management, Quality Management, Strategic Planning, Capacity Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    37 reviews

    Intermediate · Course · 1 - 3 Months

  • L

    LearnKartS

    AI Digital Marketing Mastery

    Skills you'll gain: Prompt Engineering, Blogs, Google Gemini, Email Automation, Email Marketing, Web Analytics and SEO, Social Media Content, Social Media Marketing, Google Ads, Copywriting, Search Engine Optimization, Digital Marketing, ChatGPT, Digital Advertising, Content Marketing, Content Creation, Keyword Research, Lead Generation, Artificial Intelligence, Brand Strategy

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Market Research Analyst

    Skills you'll gain: Content Performance Analysis, Marketing Analytics, Business Intelligence, Paid media, Performance marketing, Key Performance Indicators (KPIs), Campaign Management, Social Media Marketing, HubSpot CRM, Social Media Management, Digital Marketing, Google Ads, Marketo, Marketing Automation, Email Marketing, Value Propositions, Canva (Software), Content Creation, Web Analytics, Marketing Strategies

    Beginner · Professional Certificate · 3 - 6 Months

  • T

    Technical University of Denmark (DTU)

    Global Environmental Management

    Skills you'll gain: Water Resource Management, Energy and Utilities, Environmental Engineering, Stormwater Management, Environment and Resource Management, Sustainable Technologies, Civil Engineering, Environmental Management Systems, Water Quality, Land Management, Sustainable Development, Cultural Sensitivity, Climate Change Adaptation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.2K reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Money, Wealth, and Happiness

    Skills you'll gain: Case Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • I

    IESE Business School

    Corporate Finance Essentials

    Skills you'll gain: Corporate Finance, Financial Modeling, Financial Management, Capital Budgeting, Corporate Accounting, Financial Analysis, Investments, Return On Investment, Portfolio Management, Cost Estimation, Capital Markets, Cash Flows, Risk Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.6K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Alberta

    Client Needs and Software Requirements

    Skills you'll gain: Requirements Analysis, Requirements Elicitation, Requirements Management, Functional Requirement, Business Requirements, Product Requirements, Backlogs, User Requirements Documents, Scope Management, Change Control, User Story, System Requirements, Client Services, Acceptance Testing, Agile Software Development, Prioritization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • I

    IBM

    Getting Started with Git and GitHub

    Skills you'll gain: Git (Version Control System), GitHub, Version Control, Collaborative Software, Web Applications, Open Source Technology, Command-Line Interface, DevOps

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Georgia Institute of Technology

    Supply Chain Principles

    Skills you'll gain: Supply Chain, Supply Chain Management, Logistics Management, Logistics, Transportation Operations, Procurement, Inventory and Warehousing, Warehouse Management, Manufacturing Operations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.2K reviews

    Mixed · Course · 1 - 3 Months

  • D

    Deep Teaching Solutions

    تعّلم كيف تتعلم: أدوات ذهنية قوية لمساعدتك على إتقان موضوعات صعبة

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • S

    SkillUp

    Management Excellence for Supervisors and Leaders

    Skills you'll gain: People Management, Leadership and Management, Team Performance Management, Team Management, Trustworthiness, Leadership, Interpersonal Communications, Team Building, Conflict Management, Performance Management, Team Leadership, Business Leadership, Active Listening, Team Motivation, Relationship Building, Honesty, Constructive Feedback, Empathy, Coaching, Organizational Strategy

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Cambridge

    Introduction to Change Management: Practical Strategies

    Skills you'll gain: Change Management, Organizational Change, Leadership and Management, Management Training And Development, Leadership, Organizational Leadership, Strategic Planning, Adaptability, Leadership Development, Empathy, Communication Strategies

    Beginner · Course · 1 - 3 Months

1…636465…834

In summary, here are 10 of our most popular brand management courses

  • Operations Management: Fundação Instituto de Administração
  • AI Digital Marketing Mastery: LearnKartS
  • Market Research Analyst: Coursera
  • Global Environmental Management: Technical University of Denmark (DTU)
  • Money, Wealth, and Happiness: University of Illinois Urbana-Champaign
  • Corporate Finance Essentials: IESE Business School
  • Client Needs and Software Requirements : University of Alberta
  • Getting Started with Git and GitHub: IBM
  • Supply Chain Principles: Georgia Institute of Technology
  • تعّلم كيف تتعلم: أدوات ذهنية قوية لمساعدتك على إتقان موضوعات صعبة: Deep Teaching Solutions

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok