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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    The University of Edinburgh

    Philosophy, Science and Religion: Science and Philosophy

    Skills you'll gain: Research, Scientific Methods, General Science and Research, Biology, Cultural Diversity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Illinois Urbana-Champaign

    Digital Marketing Strategy: Navigating Emerging Media and AI

    Skills you'll gain: Customer experience strategy (CX), Strategic Communication, Marketing Communications, Marketing Strategies, Digital Media Strategy, Marketing Analytics, Digital Marketing, Marketing Automation, Marketing Channel, Data-Driven Decision-Making, Integrated Marketing Communications, Personalized Service, Consumer Behaviour, Data Ethics, Social Media, Emerging Technologies, Target Audience, Artificial Intelligence, Augmented Reality

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
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    2.9K reviews

    Beginner · Course · 1 - 4 Weeks

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    Universitat Autònoma de Barcelona

    ¿Cómo persuadir? Jugando con palabras, imágenes y números

    Skills you'll gain: Persuasive Communication, Oral Expression, Storytelling, Data Presentation, Research, Graphic and Visual Design, Persona (User Experience), Statistics, Psychology

    4.4
    Rating, 4.4 out of 5 stars
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    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

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    Michigan State University

    Become a Journalist: Report the News!

    Skills you'll gain: Interviewing Skills, Journalism, Media and Communications, Multimedia, Driving engagement, Electronic Media, Report Writing, Investigation, Research, Storytelling, Peer Review, Content Creation, Ethical Standards And Conduct, International Relations, Data Collection, Oral Expression, Rapport Building, Photo/Video Production and Technology, Decision Making, Writing

    4.7
    Rating, 4.7 out of 5 stars
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    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

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    Google

    Google People Management Essentials

    Skills you'll gain: Team Leadership, Employee Coaching, Team Performance Management, Performance Management, Constructive Feedback, People Development, Goal Setting, Delegation Skills, Culture Transformation, Relationship Management, AI Enablement, Self-Awareness, Communication

    4.8
    Rating, 4.8 out of 5 stars
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    370 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    U

    University of Virginia

    Cost and Economics in Pricing Strategy

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Case Studies, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods

    4.8
    Rating, 4.8 out of 5 stars
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    693 reviews

    Beginner · Course · 1 - 4 Weeks

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    The Hong Kong University of Science and Technology

    FinTech: Finance Industry Transformation and Regulation

    Skills you'll gain: FinTech, Financial Regulation, Business Continuity Planning, Compliance Management, Disaster Recovery, Financial Regulations, Operational Risk, Bank Regulations, Risk Management, Business Risk Management, Financial Industry Regulatory Authorities, Financial Services, Governance, IT Management, Information Assurance, Market Trend, Internal Controls, Emerging Technologies, Banking, Blockchain

    4.7
    Rating, 4.7 out of 5 stars
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    966 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    I

    Imperial College London

    TensorFlow 2 for Deep Learning

    Skills you'll gain: Tensorflow, Recurrent Neural Networks (RNNs), Autoencoders, Generative Model Architectures, Data Pipelines, Keras (Neural Network Library), Model Evaluation, Deep Learning, Image Analysis, Transfer Learning, Convolutional Neural Networks, Applied Machine Learning, Bayesian Statistics, Supervised Learning, Natural Language Processing, Computer Vision, Model Deployment, Artificial Neural Networks, Data Preprocessing, Probability Distribution

    4.8
    Rating, 4.8 out of 5 stars
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    721 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Illinois Tech

    Business Management Essentials

    Skills you'll gain: Process Improvement, Process Management, Global Marketing, Business Process, Business Process Management, Financial Statement Analysis, Financial Statements, Brand Management, Leadership and Management, Financial Analysis, Marketing, People Management, Team Leadership, Strategic Marketing, Organizational Change, Leadership, Inventory Accounting, Business Strategy, Financial Management, Data Analysis

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    364 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Google

    Regression Analysis: Simplify Complex Data Relationships

    Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Logistic Regression, Model Evaluation, Statistical Modeling, Predictive Modeling, Statistical Analysis, Advanced Analytics, Data Analysis, Correlation Analysis, Predictive Analytics, Machine Learning, Variance Analysis, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
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    586 reviews

    Advanced · Course · 1 - 3 Months

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    U

    Universidad Nacional Autónoma de México

    Estadística y probabilidad

    Skills you'll gain: Descriptive Statistics, Data Analysis, Statistical Modeling, Correlation Analysis, Statistical Analysis, Data Presentation, Probability, Histogram, Data-Driven Decision-Making, Regression Analysis, Box Plots, Graphing, Sampling (Statistics)

    4.6
    Rating, 4.6 out of 5 stars
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    1.7K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Integrative Nursing

    Skills you'll gain: Nursing Practices, Nursing Management, Clinical Leadership, Patient Evaluation, Nursing, Nursing Care, Clinical Nursing, Patient Education And Counseling, Mindfulness, Contraindication, Pain Management, Patient Referral, Health Assessment, Clinical Assessment, Treatment Planning, Chronic Diseases, Patient-centered Care, Music, Patient Communication, Manual Therapy

    4.8
    Rating, 4.8 out of 5 stars
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    918 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Philosophy, Science and Religion: Science and Philosophy: The University of Edinburgh
  • Digital Marketing Strategy: Navigating Emerging Media and AI: University of Illinois Urbana-Champaign
  • ¿Cómo persuadir? Jugando con palabras, imágenes y números: Universitat Autònoma de Barcelona
  • Become a Journalist: Report the News!: Michigan State University
  • Google People Management Essentials: Google
  • Cost and Economics in Pricing Strategy: University of Virginia
  • FinTech: Finance Industry Transformation and Regulation: The Hong Kong University of Science and Technology
  • TensorFlow 2 for Deep Learning: Imperial College London
  • Business Management Essentials: Illinois Tech
  • Regression Analysis: Simplify Complex Data Relationships: Google

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