Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

SkillUp
Skills you'll gain: Forecasting, Classification Algorithms, Dimensionality Reduction
Intermediate · Specialization · 1 - 3 Months
Skills you'll gain: Data Pipelines, Apache Kafka, Operational Databases, Continuous Monitoring, Real Time Data, Data Integrity, Data Warehousing, Data Modeling, Software Versioning, Continuous Integration, Data Validation, Automation, Warehouse Management, Automation Engineering
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Exploratory Data Analysis, IBM Cognos Analytics, Statistical Analysis, Data Visualization, Data Wrangling, Data Analysis, Data Presentation, Data Cleansing, Interactive Data Visualization, Data Manipulation, Data Collection, Web Scraping, Data Storytelling, Pandas (Python Package), Scatter Plots, Matplotlib
Advanced · Course · 1 - 3 Months

Skills you'll gain: Natural Language Processing, Supervised Learning, Embeddings, Dimensionality Reduction, Machine Learning Methods, Text Mining, Statistical Machine Learning, Classification Algorithms, Feature Engineering, Probability & Statistics
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, Internet Of Things, Product Development, Data Preprocessing, Analytics, Embedded Software, Embedded Systems, File Systems, New Product Development, Data Analysis, Debugging, Model Based Systems Engineering, Wireless Networks, General Networking, Computer Engineering, Cybersecurity, IBM Cloud, Failure Analysis
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Applied Machine Learning, Case Studies, Fraud detection, Project Risk Management, Project Planning, Business Ethics, Ethical Standards And Conduct, Law, Regulation, and Compliance, Scalability, Content Strategy, Quality Assessment, Keyword Research, Search Engine Optimization, Content Creation
Intermediate · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Sampling (Statistics), Exploratory Data Analysis, R (Software), Statistical Inference, Probability Distribution, Bayesian Statistics, R Programming, Data Analysis, Probability, Statistics, Statistical Analysis, Descriptive Statistics
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Web Scraping, Data Structures, Git (Version Control System), Generative AI, Version Control, Matplotlib, Devops Tools, Plotly, DevOps, Agile Methodology, Web Development, Data Ethics, Flask (Web Framework), Data Visualization, Scripting, GitHub, Debugging, Data Analysis, Automation, Cloud Computing
Beginner · Professional Certificate · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Financial Market, Risk Mitigation, Cash Management, Capital Markets, Financial Systems, Market Liquidity, Risk Management, International Finance, Securities Trading, Banking, Investment Banking, Market Analysis
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Regulatory Requirements, Lending and Underwriting, Compliance Management, Mortgage Loans, Commercial Lending, Credit Risk, Risk Management, Consumer Lending, Quality Control, AI Enablement, Decision Making, Predictive Analytics, Machine Learning, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Digital Media Strategy, Marketing, Social Network Analysis, Global Marketing, Content Performance Analysis, Customer Engagement
Beginner · Course · 1 - 3 Months