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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: New
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    LearnQuest

    Advanced Techniques for Strategic Account Management

    Skills you'll gain: Account Management, Account Strategy, Cross Selling, Upselling, Cross-Functional Collaboration, Virtual Teams, Sales Strategy, Business Relationship Management, Customer Relationship Management, Stakeholder Management, Market Intelligence, Relationship Building, Customer Analysis, Business Solutions, AI Personalization, Data-Driven Decision-Making, Negotiation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    AI CERTs

    AI for Executives & Strategy

    Skills you'll gain: AI Product Strategy, Responsible AI, Strategic Leadership, Digital Transformation, Business Strategy, Organizational Strategy, Business Transformation, Project Management, Artificial Intelligence, Emerging Technologies, Business Ethics, Workforce Development, Governance, Workforce Management, Data-Driven Decision-Making

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Corporate Strategy

    Skills you'll gain: Stakeholder Management, Corporate Strategy, Mergers & Acquisitions, Corporate Sustainability, Business Strategy, Global Marketing, Business, Strategic Thinking, Organizational Strategy, Environmental Social And Corporate Governance (ESG), Governance, Strategic Partnership, Corporate Finance, Business Ethics, Value Propositions, Growth Strategies, New Business Development, Strategic Decision-Making, Resource Allocation, Innovation

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    1.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    IBM

    Generative AI Engineering with LLMs

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Generative AI, Retrieval-Augmented Generation, Generative Model Architectures, PyTorch (Machine Learning Library), Vector Databases, LLM Application, Generative Adversarial Networks (GANs), Embeddings, Natural Language Processing, Hugging Face, Transfer Learning, Data Pipelines, Recurrent Neural Networks (RNNs), Data Ethics, Data Preprocessing, Artificial Intelligence, Text Mining, Performance Tuning

    4.5
    Rating, 4.5 out of 5 stars
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    852 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    University of Colorado Boulder

    Principles of Public Relations

    Skills you'll gain: Strategic Communication, Public Relations, Marketing and Public Relations, Corporate Communications, Media Relations, Corporate Sustainability, Business Ethics, Persuasive Communication, Branding, Professional Networking, Research, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
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    656 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Meta

    HTML and CSS in depth

    Skills you'll gain: Responsive Web Design, Cascading Style Sheets (CSS), HTML and CSS, Bootstrap (Front-End Framework), Debugging, UI Components, Front-End Web Development, Semantic Web, Hypertext Markup Language (HTML), Browser Compatibility, Web Content Accessibility Guidelines, Web Analytics and SEO, User Interface (UI), Development Testing, Data Validation, Javascript, Animations

    4.7
    Rating, 4.7 out of 5 stars
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    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    LearnQuest

    Sales Challenger Mastery: Engaging the Modern Buyer

    Skills you'll gain: Needs Assessment, Rapport Building, Communication, Active Listening

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of New Mexico

    Administración Estratégica y Emprendedora

    Skills you'll gain: Performance Measurement, Business Metrics, Business Strategy, Entrepreneurship, Competitive Analysis, Organizational Strategy, New Business Development, Forecasting, Business Acumen, Market Dynamics, Innovation, Environmental Social And Corporate Governance (ESG), Marketing

    4.7
    Rating, 4.7 out of 5 stars
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    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
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    Packt

    Advanced Development, Python, and Deployment

    Skills you'll gain: Search Engine Optimization, Application Deployment, Cloud Hosting, Program Development, Object Oriented Programming (OOP), Servers, Web Servers

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Microsoft

    Unlock Business Insights with Microsoft Excel and Power BI

    Skills you'll gain: Excel Formulas, Data Storytelling, Microsoft Excel, Dashboard, Pivot Tables And Charts, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Spreadsheet Software, Data Literacy, Data Presentation, Data Visualization Software, Generative AI, Data Visualization, Data Analysis, Business Intelligence, Data Processing, Data Collection, Interactive Data Visualization, Business Metrics

    4.5
    Rating, 4.5 out of 5 stars
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    728 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
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    Aptly

    Search Advertising with Google

    Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Performance Analysis, Performance marketing, Keyword Research, Performance Measurement, Bidding, Online Advertising, Digital Advertising, Web Analytics, Registration, Advertising, Marketing, Performance Metric, Digital Marketing, Key Performance Indicators (KPIs), Test Planning

    4.4
    Rating, 4.4 out of 5 stars
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    11 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Introducción al diseño de Mercadeo con Canva

    Skills you'll gain: Canva (Software), Advertising, Social Media Marketing, Marketing Design, Social Media Content, Facebook, Social Media, Graphic Design, Instagram, Branding, Design, Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    41 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Advanced Techniques for Strategic Account Management: LearnQuest
  • AI for Executives & Strategy: AI CERTs
  • Corporate Strategy: University of Illinois Urbana-Champaign
  • Generative AI Engineering with LLMs: IBM
  • Principles of Public Relations: University of Colorado Boulder
  • HTML and CSS in depth: Meta
  • Sales Challenger Mastery: Engaging the Modern Buyer: LearnQuest
  • Administración Estratégica y Emprendedora: University of New Mexico
  • Advanced Development, Python, and Deployment: Packt
  • Unlock Business Insights with Microsoft Excel and Power BI: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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