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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • C

    Coursera

    Building a Business Presence With Facebook Marketing

    Skills you'll gain: Facebook, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Content, Advertising & Social IMC

    Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Strategy, Earned Media, Owned Media, Paid media, Facebook, Media Strategy, Content Creation, Drive Engagement, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement, A/B Testing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Leeds

    Fundamental Skills in Engineering Design

    Skills you'll gain: Engineering Design Process, Engineering Management, Requirements Elicitation, Product Lifecycle Management, Problem Solving, Product Planning, Product Design, Product Development, Engineering Practices, New Product Development, Product Requirements, Conceptual Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    229 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Chinese Politics Part 1 – China and Political Science

    Skills you'll gain: Political Sciences, Public Policies, Policy Analysis, Social Sciences, International Relations, Socioeconomics, Economics, Economic Development, Governance, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    354 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    UX and Interface Design for Embedded Systems

    Skills you'll gain: User Research, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Human Computer Interaction, Usability Testing, Design Research, Embedded Systems, Wireframing, Prototyping, Unified Modeling Language, Persona Development

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Data & Finance for the future

    Skills you'll gain: Financial Statement Analysis, Financial Analysis, Business Analytics, Regression Analysis, Business Valuation, Descriptive Statistics, Data Analysis, Data-Driven Decision-Making, Statistical Inference, Financial Accounting, Cash Flows, Balance Sheet, Income Statement, Working Capital, Competitive Analysis, International Finance, Business Economics, Economics, Market Dynamics, Business Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    487 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    A Scientific Approach to Innovation Management

    Skills you'll gain: Data Analysis, Innovation, Strategic Decision-Making, Statistical Analysis, Data-Driven Decision-Making, Regression Analysis, Correlation Analysis, Big Data, Business Metrics, A/B Testing, Case Studies, Probability, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    80 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Le Bien, le Juste, l'Utile. Introduction aux éthiques philosophiques

    Skills you'll gain: Ethical Standards And Conduct, Liberal Arts, Case Studies, Social Justice, Environmental Issue, Research, Social Impact, Economics, Policy, and Social Studies, Policy Analysis, Political Sciences, Personal Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    627 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    R

    Rice University

    Natural Attenuation of Groundwater Contaminants: New Paradigms, Technologies, and Applications

    Skills you'll gain: Environmental Monitoring, Water Quality, Hydrology, Environmental Engineering, Water Resources, Biochemistry, Environmental Science, Mathematical Modeling, Analytical Chemistry, Laboratory Research, Microbiology, Chemical Engineering, Chemistry

    4.8
    Rating, 4.8 out of 5 stars
    ·
    510 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    How To Land the Job You Want (Capstone Project)

    Skills you'll gain: Marketing Planning, Interviewing Skills, Strategic Marketing, Recruitment, Marketing, Target Market, Presentations, Personal Attributes, Professional Development, Business Writing, Communication, Smart Goals, Storytelling, Writing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Sydney

    Critical Thinking Skills for University Success

    Skills you'll gain: Critical Thinking, Analytical Skills, Writing, Research, Higher Education, Complex Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    Indian Institute for Human Settlements

    Shaping Urban Futures

    Skills you'll gain: Innovation, Sustainable Development, Environmental Issue, Social Sciences, Policy Analysis, Climate Change Adaptation, Socioeconomics, Systems Thinking, Emerging Technologies, Technology Strategies, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    57 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Building a Business Presence With Facebook Marketing: Coursera
  • Content, Advertising & Social IMC: Northwestern University
  • Fundamental Skills in Engineering Design: University of Leeds
  • Chinese Politics Part 1 – China and Political Science: The Hong Kong University of Science and Technology
  • UX and Interface Design for Embedded Systems: University of Colorado Boulder
  • Data & Finance for the future: Fundação Instituto de Administração
  • A Scientific Approach to Innovation Management: Università Bocconi
  • Le Bien, le Juste, l'Utile. Introduction aux éthiques philosophiques: University of Geneva
  • Natural Attenuation of Groundwater Contaminants: New Paradigms, Technologies, and Applications: Rice University
  • How To Land the Job You Want (Capstone Project): University of Maryland, College Park

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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