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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    University of London

    Applied Public History: Places, People, Stories

    Skills you'll gain: Public History, Storytelling, Program Evaluation, Media and Communications, Research, Community Outreach, Timelines, Case Studies, Cultural Diversity, Research Methodologies, Creativity, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    113 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    E-Marketing

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Persona Development, Digital Marketing, Marketing Analytics, Search Engine Optimization, Key Performance Indicators (KPIs), Target Audience, Keyword Research, Social Media Strategy, Digital Advertising, Marketing Effectiveness, Customer experience strategy (CX), Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, A/B Testing, Web Analytics and SEO, Social Media

    4.7
    Rating, 4.7 out of 5 stars
    ·
    410 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Fundamentos Empresariales

    Skills you'll gain: Operations Management, Process Improvement, Balance Sheet, Business Operations, Operational Efficiency, Process Analysis, Business Process, Financial Statement Analysis, Financial Statements, Finance, Financial Accounting, Performance Improvement, Capital Budgeting, Branding, Financial Modeling, Strategic Marketing, Marketing, Analysis, Case Studies, Business Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    446 reviews

    Beginner · Specialization · 3 - 6 Months

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    U

    University of London

    Internal Displacement, Conflict and Protection

    Skills you'll gain: Immigration Law, Social Justice, Community Development, Conflict Management, Sustainable Development, Social Impact, International Relations, Social Work, Sociology, Advocacy, Storytelling

    4.9
    Rating, 4.9 out of 5 stars
    ·
    87 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Self Publish Your Book on Amazon Kindle Direct Publishing

    Skills you'll gain: Keyword Research, Digital Publishing, Intellectual Property, Layout Design, Account Management, Tax Laws

    4.4
    Rating, 4.4 out of 5 stars
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    93 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Competitive Strategy

    Skills you'll gain: Business Strategy, Competitive Analysis, Business Strategies, Strategic Thinking, Cost Reduction, Organizational Strategy, Product Strategy, Market Analysis, Value Propositions, Strategic Decision-Making, Cost Benefit Analysis, Cost Accounting, Market Opportunities, Business Analysis, Analysis, Operations Management, Resource Management, Case Studies

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    79 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Managing Machine Learning Projects

    Skills you'll gain: MLOps (Machine Learning Operations), Data Management, Project Management Life Cycle, Data Quality, Model Deployment, Data Preprocessing, Technical Management, Applied Machine Learning, Project Management, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Data Cleansing, Model Evaluation, Market Opportunities, Data Pipelines, Software Development Methodologies, Technology Solutions, Systems Design, Data Collection, Data Science

    4.8
    Rating, 4.8 out of 5 stars
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    333 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Generative AI in Legal

    Skills you'll gain: Legal Technology, Data Ethics, Responsible AI, Legal Strategy, Legal Research, Generative AI, Legal Risk, Case Law, Law, Regulation, and Compliance, Artificial Intelligence, Legal Writing, Data-Driven Decision-Making, Forecasting, Automation, Client Services

    4.6
    Rating, 4.6 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    Lund University

    European Business Law: Competing in Europe

    Skills you'll gain: Intellectual Property, Legal Strategy, Legal Writing, Law, Regulation, and Compliance, Case Law, Compliance Management, Business Strategy, Commercial Laws, Competitive Analysis, Mergers & Acquisitions, Advocacy, Brand Strategy, Procurement

    4.8
    Rating, 4.8 out of 5 stars
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    307 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    Northwestern University

    The Talmud: A Methodological Introduction

    Skills you'll gain: Legal Research, Ancient History, Research, Liberal Arts, Cultural Responsiveness, Research Methodologies

    4.6
    Rating, 4.6 out of 5 stars
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    298 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Developing a Marketing Mix for Growth

    Skills you'll gain: Product Strategy, Marketing, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Product Lifecycle Management, Marketing Planning, Marketing Communications, Advertising, Marketing Strategies, Marketing Channel, Consumer Behaviour, Price Negotiation, Value Propositions, Market Analysis, Brand Management, Writing

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    732 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Aptly

    Advertising and E-commerce on TikTok

    Skills you'll gain: TikTok, Content Performance Analysis, Online Advertising, Performance Measurement, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Digital Advertising, Marketing Analytics, Marketing, Marketing Strategies, E-Commerce, Social Media Marketing, Campaign Management, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    71 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Applied Public History: Places, People, Stories: University of London
  • E-Marketing: University of California, Irvine
  • Fundamentos Empresariales: University of Pennsylvania
  • Internal Displacement, Conflict and Protection: University of London
  • Self Publish Your Book on Amazon Kindle Direct Publishing: Coursera
  • Competitive Strategy: Illinois Tech
  • Managing Machine Learning Projects: Duke University
  • Introduction to Generative AI in Legal: Coursera
  • European Business Law: Competing in Europe: Lund University
  • The Talmud: A Methodological Introduction: Northwestern University

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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