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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    P

    Pontificia Universidad Católica de Chile

    Introducción a la Minería de Datos

    Skills you'll gain: Classification Algorithms, Exploratory Data Analysis, Data Mining, Data Analysis, Machine Learning Algorithms, Model Evaluation, Data Management, Data Science, Unsupervised Learning, Big Data, Supervised Learning, Algorithms, Data Preprocessing, Transaction Processing

    4.6
    Rating, 4.6 out of 5 stars
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    1.3K reviews

    Beginner · Course · 1 - 3 Months

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    Intel

    Intel® AI Fundamentals

    Skills you'll gain: AI Enablement, Artificial Intelligence, AI Product Strategy, Business Technologies, Complex Problem Solving, Digital Transformation, Technology Strategies, Case Studies, Business Intelligence, Company, Product, and Service Knowledge, Customer experience strategy (CX), Customer Insights, Discussion Facilitation, Emerging Technologies, Responsible AI, Customer Analysis, Machine Learning, B2B Sales, Computer Hardware, Data Analysis

    4.4
    Rating, 4.4 out of 5 stars
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    780 reviews

    Beginner · Specialization · 1 - 4 Weeks

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    U

    University of Virginia

    تحليلات التسويق

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing, Customer Analysis, Data-Driven Decision-Making, Analytics, Performance Measurement, Strategic Marketing, Brand Management, Regression Analysis, Consumer Behaviour, Return On Investment, A/B Testing, Statistical Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    T

    Tecnológico de Monterrey

    Gestión de Marca

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Planning, Strategic Marketing, Marketing Management, Strategic Partnership, Social Media, Marketing, Marketing Communications, Social Media Marketing, Consumer Behaviour, Marketing Strategies, Customer experience strategy (CX), Persona Development, Organizational Strategy, Internal Communications, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
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    302 reviews

    Intermediate · Specialization · 3 - 6 Months

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    U

    University of Maryland, College Park

    Innovation for Entrepreneurs: From Idea to Marketplace

    Skills you'll gain: Commercialization, Product Planning, Innovation, New Product Development, Product Development, Team Building, Product Strategy, Entrepreneurship, Design Thinking, Product Testing, Customer Insights, Business Strategies, Team Motivation, Market Opportunities, User Research, Market Research, Team Management, Business Modeling, Technology Strategies, Value Propositions

    4.6
    Rating, 4.6 out of 5 stars
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    699 reviews

    Mixed · Course · 1 - 3 Months

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    U

    University of Colorado Boulder

    Industrial IoT Markets and Security

    Skills you'll gain: Internet Of Things, Network Protocols, General Networking, Computer Networking, Wireless Networks, Automation, Real-Time Operating Systems, Emerging Technologies, Manufacturing Operations, Cloud Platforms, Operating Systems, Encryption, Data Security, Software Systems, Market Trend, Market Opportunities, Job Analysis

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    623 reviews

    Intermediate · Course · 1 - 3 Months

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    U

    University of Colorado System

    Clinical Data Science

    Skills you'll gain: Tidyverse (R Package), Clinical Data Management, Extract, Transform, Load, Data Modeling, Clinical Research, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Medical Privacy, Data Manipulation, Predictive Modeling, Database Design, Google Cloud Platform, Intensive Care Unit, Data Ethics, Data Quality, Natural Language Processing, Bioinformatics, Informatics, Text Mining, Clinical Informatics, R Programming

    4.5
    Rating, 4.5 out of 5 stars
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    488 reviews

    Intermediate · Specialization · 3 - 6 Months

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    U

    University of Minnesota

    Healthcare Marketplace

    Skills you'll gain: Healthcare Industry Knowledge, Health Systems, Pharmaceuticals, Medical Devices, Health Care, Health Technology, Biomedical Technology, Healthcare Ethics, Market Dynamics, Health Administration, Health Policy, Innovation, Financial Regulations, Cultural Diversity, Regulatory Affairs, Insurance, Market Trend, Stakeholder Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    613 reviews

    Beginner · Course · 1 - 3 Months

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    A

    Alfaisal University | KLD

    إدارة الفعاليات | Events Management

    Skills you'll gain: Event Management, Event Planning, Event Marketing, Advertising, Safety and Security, Marketing Communications, Advertising Campaigns, Promotional Strategies, Budget Management, Expense Management, Program Evaluation, Human Resources Management and Planning, Return On Investment

    4.7
    Rating, 4.7 out of 5 stars
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    118 reviews

    Beginner · Course · 1 - 3 Months

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    J

    Johns Hopkins University

    Multiple Regression Analysis in Public Health

    Skills you'll gain: Biostatistics, Regression Analysis, Logistic Regression, Statistical Methods, Public Health, Probability & Statistics, Statistical Analysis, Statistical Inference, Advanced Analytics, Statistical Modeling, Predictive Modeling, Model Evaluation

    4.8
    Rating, 4.8 out of 5 stars
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    320 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of California San Diego

    Machine Learning With Big Data

    Skills you'll gain: Apache Spark, Big Data, Supervised Learning, Classification Algorithms, Data Preprocessing, Data Mining, Predictive Modeling, Applied Machine Learning, Exploratory Data Analysis, Unsupervised Learning, Decision Tree Learning, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
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    2.5K reviews

    Mixed · Course · 1 - 3 Months

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    S

    S.P. Jain Institute of Management and Research

    Strategic Brand Management

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Social Media Strategy, Market Share, Value Propositions, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Storytelling, Case Studies

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    17 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Introducción a la Minería de Datos: Pontificia Universidad Católica de Chile
  • Intel® AI Fundamentals: Intel
  • تحليلات التسويق: University of Virginia
  • Gestión de Marca: Tecnológico de Monterrey
  • Innovation for Entrepreneurs: From Idea to Marketplace: University of Maryland, College Park
  • Industrial IoT Markets and Security: University of Colorado Boulder
  • Clinical Data Science: University of Colorado System
  • Healthcare Marketplace: University of Minnesota
  • إدارة الفعاليات | Events Management: Alfaisal University | KLD
  • Multiple Regression Analysis in Public Health : Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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