Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

The Chinese University of Hong Kong
Skills you'll gain: Peer Review, Business Planning, Strategic Marketing, Business Consulting, Business Strategies, Marketing Strategies, Entrepreneurship, Product Promotion, Competitive Analysis, Presentations, Product Development, Market Analysis
Beginner · Course · 1 - 3 Months

Board Infinity
Skills you'll gain: Selling Techniques, Business, Marketing, Economics, Advertising, Market Dynamics, Case Studies, Business Solutions, Market Analysis, Product Strategy, Business Planning, Complex Problem Solving
Beginner · Specialization · 1 - 3 Months
University of Virginia
Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance
Beginner · Course · 1 - 4 Weeks

Illinois Tech
Skills you'll gain: Responsible AI, Organizational Change, Culture Transformation, Product Lifecycle Management, Design Thinking, Organizational Leadership, Strategic Leadership, Business Transformation, Global Marketing, Data Ethics, Entrepreneurship, Change Management, Business Communication, Business Leadership, Artificial Intelligence, Business Modeling, Generative AI, Innovation, Strategic Planning, Market Opportunities
Build toward a degree
Intermediate · Specialization · 3 - 6 Months
Johns Hopkins University
Skills you'll gain: Health Policy, Epidemiology, Infectious Diseases, Public Health, Policy Analysis, Mathematical Modeling, Case Studies, Biostatistics, Predictive Modeling
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Time Series Analysis and Forecasting, Model Evaluation, Predictive Modeling, Data Preprocessing, Regression Analysis, Microsoft Excel, Forecasting, Excel Formulas, Pivot Tables And Charts, Data Transformation, Statistical Modeling, Trend Analysis, Predictive Analytics, Statistical Methods
Mixed · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Data Analysis, Applied Mathematics, Mathematical Modeling, Graphing, Trigonometry, R (Software), Analytical Skills, General Mathematics, Statistics, Algebra, Systems Of Measurement, Correlation Analysis, Regression Analysis, Calculus, Geometry
Beginner · Specialization · 3 - 6 Months

Georgia Institute of Technology
Skills you'll gain: Materials science, Informatics, Data Science, Data Mining, Data Integration, Data-Driven Decision-Making, Data Processing, Systems Design, Big Data, Structural Analysis, Statistics
Intermediate · Course · 1 - 3 Months
University of California San Diego
Skills you'll gain: Statistical Analysis, Experimentation, Usability Testing, Statistical Hypothesis Testing, Data Analysis, Statistical Methods, UI/UX Research, R Programming, User Experience, Human Computer Interaction, Statistics, Data Validation, Statistical Modeling, Regression Analysis, Logistic Regression
Intermediate · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Stored Procedure, PostgreSQL, SQL, Database Management, Database Design, Relational Databases, Query Languages, Data Manipulation, Data Import/Export, Data Integrity, Text Mining, Transaction Processing
Intermediate · Course · 1 - 4 Weeks
DeepLearning.AI
Skills you'll gain: Disaster Recovery, Image Analysis, Data Ethics, Emergency Response, Mitigation, Text Mining, Natural Language Processing, Artificial Intelligence, Geospatial Mapping, Computer Vision, Spatial Data Analysis, Artificial Neural Networks, Convolutional Neural Networks, Model Evaluation, Data Preprocessing, Exploratory Data Analysis
Beginner · Course · 1 - 4 Weeks

ESCP Business School
Skills you'll gain: Intercultural Competence, Team Management, Global Marketing, Cultural Sensitivity, Cultural Diversity, Organizational Leadership, People Management, Business Communication, Leadership and Management, Negotiation, Leadership, Human Resources Management and Planning, Marketing
Beginner · Course · 1 - 3 Months