Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Geneva
Skills you'll gain: Digital pedagogy, Instructional Design, Learning Management Systems, Game Design, Collaborative Software, Simulations, Emerging Technologies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Social Media, Social Media Management, Social Media Marketing, Customer Communications Management, Business Correspondence, Drive Engagement, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Editing, Student-Centred Learning, Writing and Editing, Student Engagement, Teaching, Instructional Strategies, Peer Review, Writing
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Business Planning, Feasibility Studies, Entrepreneurship, Market Opportunities, Innovation, New Business Development, Business Strategies, Ideation, Business Process, Financial Analysis, Business Operations, Marketing
Mixed · Course · 1 - 4 Weeks

University of Alberta
Skills you'll gain: Conflict Management, Team Leadership, Organizational Leadership, Diversity and Inclusion, Workplace inclusivity, People Management, Rapport Building, Leadership, Occupational Safety And Health, Communication, Collaboration, Strategic Leadership, Stress Management, Empathy, Employee Engagement, Mental Health, Employee Coaching, Active Listening, Culture Transformation
Beginner · Course · 1 - 3 Months

Salesforce
Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Sales Support, Dashboard, Sales, Sales Development, Closing (Sales), Lead Generation, Request For Quotation (RFQ), Customer Relationship Management, Product Knowledge, B2B Sales, Customer Relationship Management (CRM) Software, Campaign Management, Data Visualization
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

The University of Tokyo
Skills you'll gain: Lesson Planning, Teaching, Program Evaluation, Curriculum Development, Graphic Design, Instructional Design, Student Engagement, Cooperation, Constructive Feedback, Analysis, Time Management
Beginner · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: Resilience, Positivity, Optimism, Cognitive flexibility, Relationship Building, Self-Awareness, Adaptability, Stress Management, Mindfulness, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Penetration Testing, Metasploit, Exploitation techniques, Cloud Security, Vulnerability Scanning, Cyber Security Assessment, Network Security, Application Security, Vulnerability Assessments, Cybersecurity, Mobile Security, Human Factors (Security), Network Analysis, Scripting, Virtual Machines, Linux, Technical Communication
Advanced · Course · 3 - 6 Months

The University of Sydney
Skills you'll gain: Writing, Cooperation, Professionalism, Public Speaking, Verbal Communication Skills, English Language, Communication, Higher Education, Planning, Ethical Standards And Conduct, Critical Thinking, Organizational Skills, Adaptability
Beginner · Course · 1 - 3 Months

John Wiley & Sons
Skills you'll gain: Performance Measurement, Sales Strategy, Sales, Sales Enablement, Sales Management, Sales Process, Generative AI Agents, Digital Transformation, AI Product Strategy, Key Performance Indicators (KPIs), Customer experience strategy (CX), AI Enablement, Customer Insights, Sales Support, Value Propositions
Intermediate · Course · 1 - 3 Months
University of Pennsylvania
Skills you'll gain: Active Listening, Communication, Communication Strategies, Persuasive Communication, Verbal Communication Skills, Interpersonal Communications, Business Communication, Strategic Communication, Trustworthiness, Rapport Building, Goal Setting, Relationship Building, Non-Verbal Communication, Cooperation, Negotiation, Competitive Analysis
Beginner · Course · 1 - 4 Weeks