• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Digital Marketing

    Skills you'll gain: Customer Engagement, Marketing Strategy and Techniques, Online Advertising, Web Analytics and SEO, MarTech, Data Architecture, Social Media Marketing, Search Engine Optimization, Marketing Automation, Marketing Channel, Content Strategy, Performance Analysis, Consumer Behaviour, Driving engagement, Marketing Planning, Digital Transformation, Customer Insights, Emerging Technologies, Experimentation, Data Visualization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    23K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Shaping Your Professional Brand

    Skills you'll gain: Active Listening, Social Skills, Relationship Building, Professionalism, Influencing, Professional Development, Interpersonal Communications, Empathy, Conflict Management, Decision Making, Cognitive flexibility, Constructive Feedback, Critical Thinking, Communication Strategies, Communication, Problem Solving, Business Ethics, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Virginia

    Managerial Accounting Fundamentals

    Skills you'll gain: Management Accounting, Cost Accounting, Operating Cost, Cost Benefit Analysis, Cost Management, Budget Management, Financial Accounting, Financial Data, Financial Analysis, Decision Making, Resource Allocation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    847 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Macquarie University

    Excel Skills for Business: Essentials

    Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Microsoft Office, Data Analysis Expressions (DAX), Productivity Software, Data Analysis Software, Business Analytics, Analytical Skills

    4.9
    Rating, 4.9 out of 5 stars
    ·
    51K reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Preparing for Google Cloud Certification: Cloud Architect

    Skills you'll gain: Cloud Infrastructure, Identity and Access Management, Kubernetes, Google Cloud Platform, Prompt Engineering, Application Deployment, Cloud Storage, Containerization, Infrastructure As A Service (IaaS), Cloud Computing, CI/CD, Cloud-Native Computing, Terraform, Cloud Applications, Cloud Computing Architecture, Cloud Security, Cloud Management, Cloud Services, Load Balancing, Network Planning And Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    62K reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • G

    Google Cloud

    Preparing for Google Cloud Certification: Cloud DevOps Engr

    Skills you'll gain: Site Reliability Engineering, Kubernetes, Google Cloud Platform, Cloud Infrastructure, Prompt Engineering, Application Deployment, Identity and Access Management, CI/CD, Containerization, Cloud Storage, Cloud Security, Cloud Services, Cloud Management, Service Level Agreement, Virtual Machines, Microservices, Virtual Networking, Cloud Computing, Safety Culture, Culture Transformation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    54K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of London

    Corporate Strategy

    Skills you'll gain: Corporate Strategy, Business Strategy, Mergers & Acquisitions, Strategic Decision-Making, Growth Strategies, New Business Development, Business Valuation, Organizational Structure, Market Opportunities, Resource Allocation, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Marketing Mix Implementation

    Skills you'll gain: Product Lifecycle Management, Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Brand Strategy, Marketing Budgets, Strategic Decision-Making, Brand Management, Brand Marketing, Customer experience strategy (CX), Price Negotiation, Product Management, Marketing Strategies, Retail Management, Marketing Channel, Strategic Marketing, Product Strategy, Merchandising, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Hands-On Projects
    Hands-On Projects
    M

    Meta

    Meta Full Stack Developer: Front-End & Back-End from Scratch

    Skills you'll gain: Jest (JavaScript Testing Framework), Django (Web Framework), Version Control, Restful API, Responsive Web Design, Cascading Style Sheets (CSS), Unix Commands, HTML and CSS, Git (Version Control System), API Testing, GitHub, Relational Databases, Object Oriented Programming (OOP), Database Management Systems, Bootstrap (Front-End Framework), React.js, Mobile Development, SQL, Database Design, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25K reviews

    Beginner · Specialization · 3 - 6 Months

  • G

    Google Cloud

    Google Cloud Database Engineer

    Skills you'll gain: Google Cloud Platform, Cloud Infrastructure, Application Deployment, Prompt Engineering, Kubernetes, Containerization, Database Architecture and Administration, MySQL, Cloud Computing Architecture, Dataflow, PostgreSQL, Identity and Access Management, Cloud Deployment, Data Migration, Cloud Management, Cloud Security, Cloud Applications, Operational Databases, Database Design, Database Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    49K reviews

    Intermediate · Specialization · 3 - 6 Months

  • S

    Stanford University

    Stanford Introduction to Food and Health

    Skills you'll gain: Cooking, Meal Planning And Preparation, Health Promotion, Health Education, Nutrition and Diet, Public Health, Behavior Management, Cultural Diversity, Health Informatics, Chronic Diseases

    4.7
    Rating, 4.7 out of 5 stars
    ·
    34K reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Preparing for Google Cloud Certification: Cloud Engineer

    Skills you'll gain: Cloud Infrastructure, Identity and Access Management, Kubernetes, Google Cloud Platform, Cloud Management, Prompt Engineering, Cloud Storage, Containerization, Infrastructure As A Service (IaaS), Cloud-Native Computing, Terraform, Cloud Applications, Cloud Computing Architecture, Cloud Services, Load Balancing, Application Deployment, Infrastructure as Code (IaC), Virtual Machines, Cloud Computing, Virtual Networking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    59K reviews

    Intermediate · Professional Certificate · 3 - 6 Months

1…171819…834

In summary, here are 10 of our most popular brand management courses

  • Digital Marketing: University of Illinois Urbana-Champaign
  • Shaping Your Professional Brand: University of Illinois Urbana-Champaign
  • Managerial Accounting Fundamentals: University of Virginia
  • Excel Skills for Business: Essentials: Macquarie University
  • Preparing for Google Cloud Certification: Cloud Architect: Google Cloud
  • Preparing for Google Cloud Certification: Cloud DevOps Engr: Google Cloud
  • Corporate Strategy : University of London
  • Marketing Mix Implementation: IE Business School
  • Meta Full Stack Developer: Front-End & Back-End from Scratch: Meta
  • Google Cloud Database Engineer: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok