Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

University of Minnesota
Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Market Analysis, Persona Development, Ideation, Value Propositions, Business Modeling, Entrepreneurship, Strategic Partnership, Process Mapping, Sprint Planning, AI Enablement, Brainstorming, Growth Strategies, Price Negotiation, New Business Development, Problem Solving
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Business Planning, Competitive Analysis, Product Management, Market Analysis, Collaborative Software, Business Modeling, Version Control, Business Strategy, Organizational Skills, Business Writing, Organizational Structure, Business Priorities
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Social Media Content, Social Media, Social Media Marketing, Marketing Materials, Advertising Campaigns, Promotional Materials, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Duke University
Skills you'll gain: Web Frameworks, Restful API, Application Programming Interface (API), API Testing, Application Deployment, Software Documentation, Package and Software Management, JSON, Application Development, Server Side, Python Programming, Data Validation
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Digital pedagogy, Education Software and Technology, digital literacy, Content Management, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Image Quality, Generative AI, Adobe Photoshop, AI Personalization, Content Creation, User Accounts, Multimedia
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Design Thinking, Business Modeling, Strategic Planning, Business Strategies, Innovation, Strategic Marketing, Product Development, Strategic Thinking, New Product Development, Technology Strategies, Value Propositions, Emerging Technologies, Analysis
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Business Strategy, Plan Execution, Sustainable Business, Corporate Strategy, Strategic Thinking, Business Management, Business Modeling, Case Studies, Market Analysis, Resource Management, Business Analysis, Supply Chain Management, Supplier Management, Supplier Relationship Management, Continuous Monitoring, Market Dynamics
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Value Propositions
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Product Flow Diagram, Process Flow Diagrams, New Product Development, Go To Market Strategy, Product Development, Product Roadmaps, Product Improvement, Product Design, Customer experience strategy (CX), User Research, User Feedback, Customer Insights, Analysis
Intermediate · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Sales Presentation, Sales Enablement, Sales Management, Lead Generation, HubSpot CRM, Data Visualization, Persona Development, Sales Training, Technical Sales, Sales Strategy, Sales Pipelines, Sales Process, Customer Relationship Building, Sales Development, Target Audience, Data-Driven Decision-Making, Sales, Prospecting and Qualification, Customer Relationship Management (CRM) Software, Dashboard
Beginner · Professional Certificate · 3 - 6 Months

Fred Hutchinson Cancer Center
Skills you'll gain: Responsible AI, AI Enablement, Technology Strategies, Artificial Intelligence, Business Ethics, Strategic Leadership, Artificial Intelligence and Machine Learning (AI/ML), Project Management, Legal Risk, Law, Regulation, and Compliance, Ethical Standards And Conduct, LLM Application, Decision Making, Generative AI, Needs Assessment, Mitigation
Beginner · Course · 1 - 3 Months