• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Google Cloud Fundamentals: Core Infrastructure 日本語版

    Skills you'll gain: Prompt Engineering, Google Cloud Platform, Cloud Infrastructure, Kubernetes, Infrastructure As A Service (IaaS), Generative AI, Cloud Services, Identity and Access Management, Containerization, Cloud Storage, Virtual Machines, Cloud Computing, Application Development, Virtual Networking, Serverless Computing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    706 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Building Smarter Software: GenAI Tools and Practices

    Skills you'll gain: Test Planning, Prompt Engineering, Version Control, OpenAI API, Debugging, Google Gemini, Software Design Patterns, Object Oriented Design, Software Testing, Test Tools, GitLab, Responsible AI, Infrastructure as Code (IaC), Application Programming Interface (API), Mobile Development, Front-End Web Development, Back-End Web Development, Application Development, GitHub, Artificial Intelligence and Machine Learning (AI/ML)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    116 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Leadership and Disruption

    Skills you'll gain: Delegation Skills, Lifelong Learning, Leadership, Digital Transformation, Team Leadership, Team Management, Business Transformation, Leadership Development, Business Leadership, Telecommuting, Constructive Feedback, Organizational Leadership, Drive Engagement, Innovation, Professional Development, Strategic Leadership, Storytelling, Adaptability, Team Motivation, Strategic Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    278 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Speaking and Presenting: Poise

    Skills you'll gain: Public Speaking, Verbal Communication Skills, Non-Verbal Communication, Communication, Composure, Communication Strategies, Advocacy, Stress Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    198 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Information Technology Fundamentals for Everyone

    Skills you'll gain: Linux, Cloud-Native Computing, Network Security, Linux Administration, Cloud Computing, Amazon Web Services, Infrastructure as Code (IaC), Cloud Computing Architecture, Network Troubleshooting, Operating System Administration, Cloud Platforms, Cloud Storage, Linux Commands, Software-Defined Networking, User Accounts, Cloud Infrastructure, Network Monitoring, Threat Modeling, Cloud Services, Data Infrastructure

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    81 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Campus BBVA

    Data & Cybersecurity

    Skills you'll gain: Security Information and Event Management (SIEM), Computer Security Incident Management, Data Security, Incident Management, Cybersecurity, Cyber Attacks, Crisis Management, Cyber Threat Intelligence, AI Security, Security Awareness, Network Security, Data Science, Data Processing, Anomaly Detection, Time Series Analysis and Forecasting, Authentications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    333 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Customer Value in Pricing Strategy

    Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Value Propositions, Case Studies, Market Dynamics, Market Research, Behavioral Economics, Competitive Analysis, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    373 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Utilities, Safety & Environmental Care in Oil & Gas Industry

    Skills you'll gain: Oil and Gas, Hazard Analysis, Safety Standards, Environmental Resource Management, Energy and Utilities, Environmental Regulations, Petroleum Industry, Environment Health And Safety, Environmental Engineering, Plant Operations and Management, Waste Minimization, Chemical Engineering, Risk Analysis, Failure Mode And Effects Analysis, Electric Power Systems, Sustainable Technologies, Process Control, Process Engineering, Equipment Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Publicidad Digital con Google AdWords

    Skills you'll gain: Google Ads, Content Performance Analysis, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Metric, Contextual Advertising, Performance Analysis, Online Advertising, Performance marketing, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Media Planning, Bidding, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    280 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Innovación y emprendimiento

    Skills you'll gain: Innovation, Business Modeling, Design Thinking, Creative Problem-Solving, Entrepreneurship, Ideation, Corporate Strategy, Creative Thinking, Business Strategy, Business Process, Storytelling, Business Strategies, New Business Development, Strategic Planning, Team Management, Open Mindset, Value Propositions, Lean Methodologies, Organizational Development, Organizational Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    410 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    2

    28DIGITAL

    Security and Privacy for Big Data - Part 2

    Skills you'll gain: General Data Protection Regulation (GDPR), Information Privacy, Personally Identifiable Information, Data Security, Data Governance, Data Ethics, Data Integrity, Vulnerability Assessments, Law, Regulation, and Compliance, Big Data, Cryptography

    4.7
    Rating, 4.7 out of 5 stars
    ·
    262 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Manchester

    Water Supply and Sanitation Policy in Developing Countries Part 1: Understanding Complex Problems

    Skills you'll gain: Sanitation, Water Resource Management, Sustainable Development, Environmental Policy, Socioeconomics, Policty Analysis, Research, and Development, Climate Change Adaptation, Economic Development, Public Health, Economics, Supply And Demand, Cost Estimation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    349 reviews

    Beginner · Course · 1 - 3 Months

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
next-gen brand management
hospitality luxury brand management
brand and product management
introduction to strategic brand management
1…311312313…834

In summary, here are 10 of our most popular brand management courses

  • Google Cloud Fundamentals: Core Infrastructure 日本語版: Google Cloud
  • Building Smarter Software: GenAI Tools and Practices: Coursera
  • Leadership and Disruption: Fundação Instituto de Administração
  • Speaking and Presenting: Poise: University of Michigan
  • Information Technology Fundamentals for Everyone: Illinois Tech
  • Data & Cybersecurity: Campus BBVA
  • Customer Value in Pricing Strategy: University of Virginia
  • Utilities, Safety & Environmental Care in Oil & Gas Industry: L&T EduTech
  • Publicidad Digital con Google AdWords: Universidad Austral
  • Innovación y emprendimiento: Tecnológico de Monterrey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok