• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • N

    Nestlé

    Nestlé's Introduction to Marketing - with Abigail Laursen

    Skills you'll gain: Marketing Effectiveness, Global Marketing, New Product Development, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Marketing Analytics, Marketing Communications, Consumer Behaviour, Brand Strategy, Advertising, Marketing Strategy and Techniques, Media Planning, Market Research

    4.4
    Rating, 4.4 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of California, Irvine

    Budgeting and Scheduling Projects

    Skills you'll gain: Cost Estimation, Project Schedules, Estimation, Quality Management, Milestones (Project Management), Project Planning, Project Management, Scheduling, Timelines, Work Breakdown Structure, Budgeting, Resource Allocation, Resource Management, Matrix Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.4K reviews

    Mixed · Course · 1 - 3 Months

  • S

    Stanford University

    Cryptography I

    Skills you'll gain: Cryptography, Data Encryption Standard, Encryption, Key Management, Advanced Encryption Standard (AES), Public Key Cryptography Standards (PKCS), Cybersecurity, Authentications, Data Integrity, Secure Coding, Algorithms, Computational Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.5K reviews

    Mixed · Course · 1 - 3 Months

  • A

    Amazon Web Services

    AWS Cloud Technical Essentials

    Skills you'll gain: AWS Identity and Access Management (IAM), Amazon CloudWatch, Amazon DynamoDB, Amazon Web Services, Cloud Computing, Amazon S3, Scalability, Cloud Infrastructure, Amazon Elastic Compute Cloud, Cloud Security, Cloud Computing Architecture, Serverless Computing, Cloud Storage, Databases, Virtual Networking, General Networking, Containerization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Princeton University

    Bitcoin and Cryptocurrency Technologies

    Skills you'll gain: Blockchain, Cryptography, Cryptographic Protocols, Encryption, Payment Systems, FinTech, Key Management, Application Security, Digital Assets, Network Protocols, Transaction Processing, Data Storage, Distributed Computing, Emerging Technologies, Scripting, Financial Regulation, Market Dynamics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.1K reviews

    Mixed · Course · 1 - 3 Months

  • S

    Starweaver

    Introduction to Hospitality Management in the 21st Century

    Skills you'll gain: Hospitality Services, Hospitality, Hospitality Management, Customer experience improvement, Guest Relations, Innovation, Service Management, Hotel Operations, Customer Service, Restaurant Operation, Food and Beverage, Cultural Sensitivity, Digital Transformation, Corporate Sustainability, Sustainable Business, Diversity and Inclusion

    4.6
    Rating, 4.6 out of 5 stars
    ·
    77 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Managing Project Risks and Changes

    Skills you'll gain: Project Performance, Communication Planning, Change Control, Project Management, Risk Analysis, Risk Management, Scope Management, Change Management, Project Documentation, Project Closure, Stakeholder Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.3K reviews

    Mixed · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Cancer Biology

    Skills you'll gain: Oncology, Medical Imaging, Patient Education And Counseling, Diagnostic Radiology, Radiation Therapy, Molecular Biology, Diagnostic Tests, Clinical Trials, Pain Management, Preventative Care, Treatment Planning, Urology, Patient Treatment, Immunology, Epidemiology, Surgery, Cell Biology, Care Management, Biology, Pathology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Columbia University

    Introduction to Financial Engineering and Risk Management

    Skills you'll gain: Financial Market, Securities (Finance), Derivatives, Mathematical Modeling, Applied Mathematics, Capital Markets, Futures Exchange, Equities, Financial Modeling, Probability, Risk Management, Portfolio Management, Probability Distribution, Cash Flows

    4.7
    Rating, 4.7 out of 5 stars
    ·
    320 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of California San Diego

    Object Oriented Java Programming: Data Structures and Beyond

    Skills you'll gain: Unit Testing, Growth Mindedness, Data Structures, Graph Theory, Event-Driven Programming, Social Network Analysis, Interactive Data Visualization, Java, Java Programming, Network Analysis, Object Oriented Programming (OOP), Technical Communication, User Interface (UI), JUnit, Object Oriented Design, Computer Programming, Adaptability, Performance Tuning, Algorithms, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.2K reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Maryland, College Park

    Construction Management Fundamentals

    Skills you'll gain: Construction Management, Project Controls, Project Risk Management, Construction Estimating, Project Schedules, Construction Engineering, Cost Management, Sustainable Architecture, Change Control, Project Management, Contract Management, Timelines, Occupational Safety And Health, Engineering Management, Scheduling, Project Coordination, Sustainable Technologies, Construction Accounting, Project Implementation, Leadership Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    129 reviews

    Beginner · Specialization · 3 - 6 Months

  • G

    Google

    Tools of the Trade: Linux and SQL

    Skills you'll gain: Bash (Scripting Language), Operating Systems, File Systems, Linux Commands, Linux, SQL, Unix, Database Management, Command-Line Interface, Relational Databases, Authorization (Computing), Authentications, User Accounts

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.2K reviews

    Beginner · Course · 1 - 4 Weeks

1…323334…834

In summary, here are 10 of our most popular brand management courses

  • NestlĂ©'s Introduction to Marketing - with Abigail Laursen: NestlĂ©
  • Budgeting and Scheduling Projects: University of California, Irvine
  • Cryptography I: Stanford University
  • AWS Cloud Technical Essentials: Amazon Web Services
  • Bitcoin and Cryptocurrency Technologies: Princeton University
  • Introduction to Hospitality Management in the 21st Century : Starweaver
  • Managing Project Risks and Changes: University of California, Irvine
  • Cancer Biology: Johns Hopkins University
  • Introduction to Financial Engineering and Risk Management: Columbia University
  • Object Oriented Java Programming: Data Structures and Beyond: University of California San Diego

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok