Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Innovation, Design Thinking, Active Listening, Organizational Structure, Creativity, Business Modeling, Talent Management, Creative Thinking, Self-Awareness, Consumer Behaviour, Creative Problem-Solving, User Research, Organizational Effectiveness, Intellectual Property, Organizational Leadership, Technology Strategies, Business Strategy, Leadership, Ideation, Emotional Intelligence
University Certificate · 6 - 12 Months

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

University Certificate · 6 - 12 Months

Google Cloud
Skills you'll gain: Google Gemini, Customer Relationship Management, Generative AI, Applied Machine Learning, Big Data, Predictive Modeling, Query Languages, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Storytelling, Presentations, Case Studies, Canva (Software), Planning, Information Architecture, Digital Design, Visual Design, Content Creation, Portfolio Management, Target Audience, Layout Design, Goal Setting, User Experience Design, Graphic and Visual Design, Branding
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, SQL, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Predictive Modeling, Customer Relationship Management
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: AI Security, Threat Management, Security Strategy, Responsible AI, Data Security, Personally Identifiable Information, Security Management, Security Controls, Infrastructure Security, Artificial Intelligence, Cyber Risk, Machine Learning
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI Agents, Generative AI, Google Cloud Platform, Gemini, Responsible AI, AI Security, AI Product Strategy, AI Enablement, Data Ethics, Cloud Infrastructure, Data Governance, Artificial Intelligence, Data Centers, MLOps (Machine Learning Operations)
Beginner · Course · 1 - 3 Months

Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, Customer Relationship Management, Predictive Modeling, SQL, Big Data, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Model Evaluation, Python Programming
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI Agents, Prompt Engineering, Google Gemini, Generative AI, AI Enablement, Google Cloud Platform, Artificial Intelligence, Business Transformation, Organizational Strategy, Innovation, Large Language Modeling, Customer Engagement
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, AI Product Strategy, Google Cloud Platform, Artificial Intelligence
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Google Cloud Platform, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Advanced Analytics, Customer Insights, Data-Driven Decision-Making, Data Analysis, Predictive Modeling, Forecasting
Beginner · Course · 1 - 4 Weeks