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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • U

    University of Colorado Boulder

    Master of Science in Data Science

    Skills you'll gain: User Story, New Product Development, Real-Time Operating Systems, Model Based Systems Engineering, Model Evaluation, Field-Programmable Gate Array (FPGA), Failure Analysis, Sustainable Business, Data Mining, Delegation Skills, Object Oriented Design, Sampling (Statistics), Proposal Writing, Supplier Management, Accountability, Data Ethics, Prompt Engineering, Sustainability Reporting, Database Design, Unsupervised Learning

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Georgetown University

    Bachelor of Arts in Liberal Studies

    Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Global Challenges in Business Graduate Certificate

    Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Colorado Boulder

    Data Science Graduate Certificate

    Skills you'll gain: Model Evaluation, Data Mining, Unsupervised Learning, Supervised Learning, Deep Learning, Service Level, Probability, Statistical Modeling, Recurrent Neural Networks (RNNs), Machine Learning Algorithms, Applied Machine Learning, Anomaly Detection, Statistical Inference, Statistical Hypothesis Testing, Statistical Machine Learning, Exploratory Data Analysis, Dimensionality Reduction, Performance Testing, Bash (Scripting Language), Data Science

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • H

    HEC Paris

    Leading Innovation With Creativity University Certificate

    Skills you'll gain: Innovation, Design Thinking, Active Listening, Organizational Structure, Creativity, Business Modeling, Talent Management, Creative Thinking, Self-Awareness, Consumer Behaviour, Creative Problem-Solving, User Research, Organizational Effectiveness, Intellectual Property, Organizational Leadership, Technology Strategies, Business Strategy, Leadership, Ideation, Emotional Intelligence

    University Certificate · 6 - 12 Months

  • U

    University of Illinois at Urbana-Champaign

    Master of Science in Accounting | iMSA

    Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Value Chain Management Graduate Certificate

    Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • H

    HEC Paris

    Trust Based Leadership University Certificate

    University Certificate · 6 - 12 Months

  • G

    Google Cloud

    Usar o BigQuery ML para inferência

    Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Model Evaluation, Google Cloud Platform, Machine Learning Methods, SQL

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Boost Productivity with Gemini in BigQuery - Français

    Skills you'll gain: Gemini, Data Preprocessing, Exploratory Data Analysis, Big Data, Google Cloud Platform, Interactive Data Visualization, Data Pipelines, Generative AI, Debugging, SQL

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    데이터 분석가를 위한 BigQuery

    Skills you'll gain: Data Cleansing, Looker (Software), Data Transformation, Big Data, SQL, Data Warehousing, Extract, Transform, Load, Business Intelligence, Dashboard, Data Analysis, Data Pipelines, Data Visualization Software, Data Integrity, Google Sheets, Data Import/Export, Google Cloud Platform

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Boost Productivity with Gemini in BigQuery - 繁體中文

    Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Pipelines, AI Workflows, Big Data, Google Cloud Platform, Data Transformation, Data Visualization Software, SQL, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Master of Science in Data Science: University of Colorado Boulder
  • Bachelor of Arts in Liberal Studies: Georgetown University
  • Global Challenges in Business Graduate Certificate: University of Illinois at Urbana-Champaign
  • Data Science Graduate Certificate: University of Colorado Boulder
  • Leading Innovation With Creativity University Certificate: HEC Paris
  • Master of Science in Accounting | iMSA: University of Illinois at Urbana-Champaign
  • Value Chain Management Graduate Certificate: University of Illinois at Urbana-Champaign
  • Trust Based Leadership University Certificate: HEC Paris
  • Usar o BigQuery ML para inferência: Google Cloud
  • Boost Productivity with Gemini in BigQuery - Français: Google Cloud

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