Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Macquarie University
Skills you'll gain: Value Propositions, Entrepreneurship, Social Media Marketing, Sales, Storytelling, Social Media Strategy, Marketing Strategies, Data-Driven Decision-Making, Customer Insights, Presentations, Fundraising and Crowdsourcing, Market Opportunities, Business Development, Business Modeling, Public Speaking, Strategic Partnership, Professional Networking
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Data Engineering, Data Presentation, Key Performance Indicators (KPIs), Dashboard, Business Analytics, Business Intelligence, Extract, Transform, Load, Data Transformation, SQL, Automation, Data Management, Version Control
Intermediate · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Revenue Management, Database Design, Customer Analysis, Descriptive Analytics, People Analytics, FinTech, Large Language Modeling, Statistical Reporting, Gerontology, Web Scraping, Time Series Analysis and Forecasting, Predictive Analytics, Social Determinants Of Health, Model Evaluation, Digital Transformation, Biostatistics, Risk Analysis, Exploratory Data Analysis, Social Network Analysis, Unsupervised Learning
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Ad Hoc Reporting, Customer Analysis, Management Reporting, Real Time Data, Marketing Analytics, Trend Analysis, Performance Analysis
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Marketing Communications, Brand Marketing, Advertising, Regulatory Compliance, Market Opportunities, Environmental Issue, Ethical Standards And Conduct, Digital Marketing, Engineering Management, Emerging Technologies
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Analytical Skills
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Fraud detection, Anomaly Detection, R Programming, Credit Risk, Applied Machine Learning, Analytical Skills, Machine Learning Methods, Threat Detection, Unsupervised Learning, Risk Analysis, Advanced Analytics, Analytics, Predictive Analytics, Data-Driven Decision-Making, Supervised Learning, Big Data
Beginner · Course · 1 - 4 Weeks

University of Illinois at Urbana-Champaign
Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Statistical Inference
Credit offered
Graduate Certificate · 6 - 12 Months

Amazon Web Services
Skills you'll gain: Extract, Transform, Load, Data-Driven Decision-Making, Amazon Web Services, Data Warehousing, Big Data, Databases, Business Analytics, NoSQL, Data Analysis, Data Pipelines, Unstructured Data, Data Processing, SQL, Data Storage, Data Architecture, Relational Databases, Data Transformation
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica del Perú
Skills you'll gain: Brand Management, Marketing, Branding, Marketing Strategies, Strategic Marketing, Marketing Management, Value Propositions, Brand Strategy, Business Strategy, Consumer Behaviour, Digital Marketing
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Business Analytics, Analytics, Data Analysis, Business Intelligence, Analytical Skills, Big Data, Asset Management, Business Analysis, Advanced Analytics, Feasibility Studies, Business Modeling, Data-Driven Decision-Making, Trend Analysis, Intellectual Property, Data Quality, Information Management, Network Model, Data Strategy, Data Literacy, Digital Assets
Build toward a degree
Beginner · Specialization · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Campaign Management, Advertising Campaigns, Marketing Effectiveness, Consumer Behaviour, Key Performance Indicators (KPIs), Digital Marketing, Marketing Strategies, Marketing Analytics, Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Performance Analysis, Strategic Marketing, Target Market, Performance Measurement, Return On Investment, Media Planning, Customer Insights, Content Strategy, Marketing Planning
Beginner · Specialization · 3 - 6 Months