Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Model Evaluation, Google Cloud Platform, Machine Learning Methods, SQL
Beginner · Course · 1 - 4 Weeks

Georgetown University
Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences
Earn a degree
Degree · 1 - 4 Years
University of Colorado Boulder
Skills you'll gain: Model Evaluation, Data Mining, Unsupervised Learning, Supervised Learning, Deep Learning, Service Level, Probability, Statistical Modeling, Recurrent Neural Networks (RNNs), Machine Learning Algorithms, Applied Machine Learning, Anomaly Detection, Statistical Inference, Statistical Hypothesis Testing, Statistical Machine Learning, Exploratory Data Analysis, Dimensionality Reduction, Performance Testing, Bash (Scripting Language), Data Science
Credit offered
Graduate Certificate · 6 - 12 Months

University of North Texas
Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Change Management, Business Writing, Compensation and Benefits, Apache Hadoop, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Sales Process, Diversity Awareness, Conflict Management, Research, Nutrition and Diet
Earn a degree
Degree · 1 - 4 Years

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Financial Auditing, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

University of Colorado Boulder
Skills you'll gain: User Story, New Product Development, Real-Time Operating Systems, Model Based Systems Engineering, Model Evaluation, Field-Programmable Gate Array (FPGA), Failure Analysis, Sustainable Business, Data Mining, Delegation Skills, Object Oriented Design, Sampling (Statistics), Proposal Writing, Supplier Management, Accountability, Data Ethics, Prompt Engineering, Sustainability Reporting, Database Design, Unsupervised Learning
Earn a degree
Degree · 1 - 4 Years

University of Huddersfield
Skills you'll gain: Integral Calculus, Graph Theory, Matplotlib, Computational Logic, Calculus, Differential Equations, Theoretical Computer Science, Data Visualization Software, Algorithms, Python Programming, Computational Thinking, Data Analysis, Mathematical Modeling, Computer Science, Logical Reasoning, Engineering Analysis, Applied Mathematics, Data Manipulation, Statistical Analysis, Data Structures
Earn a degree
Degree · 1 - 4 Years

University Certificate · 6 - 12 Months

Google Cloud
Skills you'll gain: Data Pipelines, Google Cloud Platform, Extract, Transform, Load, Data Infrastructure, Data Processing, Data Migration, Data Lakes, Big Data, Data Storage, Data Transformation, Data Sharing, Command-Line Interface, Automation, Serverless Computing
Beginner · Course · 1 - 3 Months
University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Financial Auditing, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Looker (Software), Data Cleansing, Data Manipulation, Data Transformation, SQL, Big Data, Data Processing, Data Integrity, Extract, Transform, Load, Data Warehousing, Data Pipelines, Data Analysis, Data Visualization, Data Import/Export, Data Storage Technologies, Data Visualization Software, Google Cloud Platform
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning
Beginner · Course · 1 - 4 Weeks