• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google Cloud

    Generative AI Leader

    Skills you'll gain: Prompt Engineering, Responsible AI, Google Gemini, Retrieval-Augmented Generation, Generative AI Agents, Generative AI, Google Cloud Platform, AI Enablement, Customer experience improvement, Google Workspace, Gemini, AI Security, AI Product Strategy, AI Workflows, Customer Engagement, Agentic systems, LLM Application, Cloud Computing, Artificial Intelligence, Collaboration

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Generative AI to Build a Powerful Personal Brand

    Skills you'll gain: Performance Analysis, Brand Awareness, AI Enablement, Storytelling, Content Development and Management, Multimedia, Prompt Engineering, Data Storytelling, Creativity, Search Engine Optimization, Emerging Technologies, Visionary, Professional Networking

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    كيفية اطلاق حملة اعلانية على موقع بنترست

    Skills you'll gain: Pinterest, Advertising Campaigns, Goal Setting, Digital Advertising, Advertising, Campaign Management, Social Media Campaigns, Marketing, Promotional Strategies, Social Media, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Content with AI for SEO

    Skills you'll gain: Prompt Engineering, Keyword Research, Blogs, Search Engine Optimization, Content Creation, Generative AI, Web Content, Editing, Writing and Editing

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    G

    Google Cloud

    Introduction to Responsible AI - Français

    Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, AI Product Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Aspiring CIO & CISO: Leadership Development Guide

    Skills you'll gain: Risk Management, Leadership Development, Crisis Management, Stakeholder Management, Interviewing Skills, Personal Development, Leadership, Strategic Partnership, Professional Networking, Leadership and Management, Branding, Business Leadership, Cybersecurity, Strategic Leadership, Business Planning, IT Management, Strategic Thinking, Communication Planning

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Salesforce Certified AI Specialist Certification

    Skills you'll gain: AI Workflows, Salesforce, AI Security, Responsible AI, Data Ethics, AI Enablement, Customer Relationship Management, Generative AI, Predictive Modeling, Data Security, Data Modeling, Large Language Modeling

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    New Map for Product Managers: Superpower Grand Strategies

    Skills you'll gain: Product Management, Climate Change Adaptation, Market Opportunities, Competitive Analysis, Market Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    G

    Google Cloud

    Introduction to Responsible AI - 繁體中文

    Skills you'll gain: Responsible AI, Artificial Intelligence, Data Ethics, AI Product Strategy, Business Logic

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master AI Tools & Robotics: Analyze, Automate, Innovate

    Skills you'll gain: Robotic Process Automation, Customer experience improvement, ChatGPT, Data Science, Machine Learning Methods

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Perspectives in Digital Transformation: Financial Inclusion

    Skills you'll gain: Financial Inclusion, Digital Transformation, FinTech, Mobile Banking, Diversity Equity and Inclusion Initiatives, Financial Services, Data-Driven Decision-Making, Banking Services, Customer experience improvement, Innovation, Technology Roadmaps, Human Capital

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créez une publicité ciblée avec facebook audience insights

    Skills you'll gain: Facebook, Digital Advertising, Content Performance Analysis, Target Audience, Social Media Marketing, Social Media, Advertising, Drive Engagement, Customer Engagement

    Beginner · Guided Project · Less Than 2 Hours

1…413414415…438

In summary, here are 10 of our most popular marketing strategy courses

  • Generative AI Leader: Google Cloud
  • Apply Generative AI to Build a Powerful Personal Brand: EDUCBA
  • كيفية اطلاق حملة اعلانية على موقع بنترست: Coursera
  • Optimize Content with AI for SEO: Coursera
  • Introduction to Responsible AI - Français: Google Cloud
  • Aspiring CIO & CISO: Leadership Development Guide: Packt
  • Salesforce Certified AI Specialist Certification: Packt
  • New Map for Product Managers: Superpower Grand Strategies: University of Maryland, College Park
  • Introduction to Responsible AI - 繁體中文: Google Cloud
  • Master AI Tools & Robotics: Analyze, Automate, Innovate: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok