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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    EDUCBA

    Regression & Logistic Models in Excel & Minitab

    Skills you'll gain: Data-Driven Decision-Making, Regression Analysis, Logistic Regression, Scatter Plots, Data Analysis, Predictive Analytics, Analytics, Business Analytics, Predictive Modeling, Minitab, Advanced Analytics, Statistical Modeling, Statistical Analysis, Statistical Hypothesis Testing, Correlation Analysis, Microsoft Excel, Model Evaluation

    Mixed · Course · 1 - 4 Weeks

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    Real Madrid Graduate School Universidad Europea

    Análisis de fútbol aplicado - Mirando a los casos reales

    Skills you'll gain: Data Integration, Analysis, Case Studies, Business Analytics, Analytical Skills, Forecasting, Databases, Applied Machine Learning, Relational Databases, Innovation

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Python: Apply & Evaluate Sales Forecasting with Time Series

    Skills you'll gain: Time Series Analysis and Forecasting, Model Evaluation, Feature Engineering, Forecasting, Data-Driven Decision-Making, Data Preprocessing, Trend Analysis, Predictive Analytics, Predictive Modeling, Statistical Analysis, Data Visualization, Exploratory Data Analysis, Data Analysis, Pandas (Python Package), Jupyter

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Extract, Map, and Analyze Clinical Data

    Skills you'll gain: Epic EMR, Health Informatics, Data Mapping, Clinical Informatics, Clinical Data Management, Data Dictionary, Electronic Data Capture (EDC), Health Information Management, Data Analysis, Patient-centered Care, Electronic Medical Record, Extract, Transform, Load, Data Transformation, Data Integrity, Data Quality, Data Validation, Data Collection, Data Access

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
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    Coursera

    Content Creation with Scalenut: Craft Content Strategies

    Skills you'll gain: Content Strategy, Content Creation, Blogs, Search Engine Optimization, Keyword Research, Web Content, Content Marketing, AI Personalization, Data Science

    Intermediate · Guided Project · Less Than 2 Hours

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    Pearson

    Data Science Fundamentals Part 2: Unit 3

    Skills you'll gain: Predictive Modeling, Model Evaluation, Regression Analysis, Scikit Learn (Machine Learning Library), Probability & Statistics, Statistical Inference, Business Analytics, Data Analysis, Statistical Analysis, Probability Distribution, Estimation, Machine Learning

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Use Go Code to Work with Google Cloud Data Sources

    Skills you'll gain: Google App Engine, Application Deployment, Google Cloud Platform, Go (Programming Language), Cloud Applications, Cloud Development, Software Testing, Data Access, Big Data, Database Application

    Beginner · Project · Less Than 2 Hours

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    EDUCBA

    Analyze and Apply Generative AI in Research & Development

    Skills you'll gain: Analytics, Big Data, Scalability, Responsible AI, Complex Problem Solving

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Match Personas: Craft Engaging AI Content

    Skills you'll gain: Content Creation, Content Marketing, Persona Development, Content Strategy, Ideation, Copywriting, Needs Assessment, Research

    Beginner · Course · 1 - 4 Weeks

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    Pearson

    AWS Developer: Unit 5

    Skills you'll gain: Amazon CloudWatch, AWS Kinesis, Application Performance Management, System Monitoring, Cloud Applications, Performance Tuning, Real Time Data, Analytics, Amazon S3, Continuous Monitoring, Debugging, Anomaly Detection, Network Troubleshooting, Ad Hoc Analysis, Query Languages

    Intermediate · Course · 1 - 4 Weeks

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    Alex Genadinik

    How To Ask Great Sales Questions That Lead To Closing

    Skills you'll gain: Overcoming Objections, Consultative Selling, Closing (Sales), Sales Strategy, Active Listening, Sales, General Sales Practices, Sales Process, Sales Prospecting, Rapport Building, Empathy, Customer Relationship Management

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Cloud SQL for PostgreSQL Database Observability and Tuning

    Skills you'll gain: PostgreSQL, Performance Tuning, Database Management, Google Cloud Platform, Operational Databases, SQL, Database Application, Data Management, Data Analysis

    Beginner · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Regression & Logistic Models in Excel & Minitab: EDUCBA
  • Análisis de fútbol aplicado - Mirando a los casos reales: Real Madrid Graduate School Universidad Europea
  • Python: Apply & Evaluate Sales Forecasting with Time Series: EDUCBA
  • Extract, Map, and Analyze Clinical Data: Coursera
  • Content Creation with Scalenut: Craft Content Strategies: Coursera
  • Data Science Fundamentals Part 2: Unit 3: Pearson
  • Use Go Code to Work with Google Cloud Data Sources: Google Cloud
  • Analyze and Apply Generative AI in Research & Development: EDUCBA
  • Match Personas: Craft Engaging AI Content: Coursera
  • AWS Developer: Unit 5: Pearson

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