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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Business Analysis Fundamentals

    Skills you'll gain: Stakeholder Management, Business Analysis, Project Management, Stakeholder Analysis, Analysis, Requirements Elicitation, Risk Management, Microsoft Power Platform, Business Process Improvement, Problem Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    997 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SAS

    Using Data for Geographic Mapping and Forecasting in SAS Visual Analytics

    Skills you'll gain: SAS (Software), Forecasting, Data Visualization Software, Time Series Analysis and Forecasting, Data-Driven Decision-Making, Predictive Analytics, Geospatial Mapping, Data Analysis, Geographic Information Systems, Data Manipulation, Data Transformation, Statistical Programming

    4.8
    Rating, 4.8 out of 5 stars
    ·
    223 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Smart Analytics, Machine Learning, and AI on GCP en Français

    Skills you'll gain: Google Cloud Platform, Unstructured Data, Tensorflow, Data Pipelines, Big Data, Model Deployment, Machine Learning, Jupyter, Artificial Intelligence, Natural Language Processing, Image Analysis

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Comment utiliser le marketing d'influence pour developper votre entreprise Instagram

    Skills you'll gain: Instagram, Marketing Strategies, Content Creation, Marketing Communications, Marketing, Social Media Marketing, Social Media, Influencing, Target Audience, Stakeholder Communications, Prospecting and Qualification

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Brand and Product Management

    Skills you'll gain: Product Lifecycle Management, Brand Strategy, Brand Management, Customer experience strategy (CX), Branding, Brand Awareness, Product Management, Brand Loyalty, Product Strategy, Product Planning, New Product Development, Internal Communications, Design and Product, Employee Engagement, Growth Strategies, Customer Engagement, Portfolio Management, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Health Informatics

    Skills you'll gain: Health Informatics, Clinical Informatics, Healthcare Project Management, Health Technology, Change Control, Health Systems, Health Policy, Informatics, Health Care, Medical Records, Health Care Administration, Healthcare Industry Knowledge, Health Information Management, Clinical Leadership, Decision Support Systems, Solution Design, Health Information Management and Medical Records, IT Management, Electronic Medical Record System, Data Science

    4.4
    Rating, 4.4 out of 5 stars
    ·
    978 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Smart Analytics, Machine Learning, and AI on GCP em Português Brasileiro

    Skills you'll gain: Google Cloud Platform, Tensorflow, Unstructured Data, Applied Machine Learning, Model Deployment, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Data Pipelines, Machine Learning, Jupyter, Natural Language Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Créer un tableau de bord d'analyse marketing à l'aide de Hubspot

    Skills you'll gain: Marketing Analytics, Dashboard, HubSpot CRM, Management Reporting, Marketing, Performance Reporting, Business Strategy, Leadership and Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Smart Analytics, Machine Learning, and AI on GCP 日本語版

    Skills you'll gain: Google Cloud Platform, Model Deployment, Big Data, MLOps (Machine Learning Operations), Tensorflow, Analytics, Data Pipelines, Data Preprocessing, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Jupyter, Natural Language Processing, Image Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM Business Intelligence (BI) Analyst

    Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Data Visualization, Database Design, MySQL, Presentations, Descriptive Statistics, Extract, Transform, Load, Business Intelligence, Data Visualization Software, IBM DB2, Tableau Software, Relational Databases, Star Schema, IBM Cognos Analytics, Interactive Data Visualization, Microsoft SQL Servers, Regression Analysis, Excel Formulas

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentos de las Ventas y el Marketing con Goldman Sachs 10,000 Women

    Skills you'll gain: Marketing Effectiveness, Marketing, Sales Process, Marketing Strategies, Sales Strategy, Marketing Planning, Value Propositions, Sales, Brand Strategy, Marketing Communications, Digital Marketing, Marketing Analytics, Brand Management, Business Metrics, Performance Metric, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    206 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentos de Vendas e Marketing com o 10,000 Women da Goldman Sachs

    Skills you'll gain: Target Market, Marketing, Sales Strategy, Marketing Planning, Sales Process, Marketing Strategy and Techniques, Brand Strategy, Sales, Marketing Analytics, Business Metrics, Brand Management, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    66 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Business Analysis Fundamentals: Microsoft
  • Using Data for Geographic Mapping and Forecasting in SAS Visual Analytics: SAS
  • Smart Analytics, Machine Learning, and AI on GCP en Français: Google Cloud
  • Comment utiliser le marketing d'influence pour developper votre entreprise Instagram: Coursera
  • Brand and Product Management: IE Business School
  • Health Informatics: Johns Hopkins University
  • Smart Analytics, Machine Learning, and AI on GCP em Português Brasileiro: Google Cloud
  • Créer un tableau de bord d'analyse marketing à l'aide de Hubspot: Coursera
  • Smart Analytics, Machine Learning, and AI on GCP 日本語版: Google Cloud
  • IBM Business Intelligence (BI) Analyst: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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