Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Marketing Automation, Marketing Planning, AI Enablement, Marketing Strategies, Marketing, Campaign Management, ChatGPT, Databases, Automation, Project Planning, Artificial Intelligence
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Lead Generation, Marketing Automation, HubSpot CRM, Prompt Engineering, Email Automation, ChatGPT, Dashboard, MarTech, Marketing Strategies, Marketing Analytics, Customer Relationship Management (CRM) Software, Customer Engagement, Data-Driven Decision-Making
Intermediate · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Marketing Operations, Operations Management, Technical Management, Marketing Management, Media Planning, Marketing Strategies, Customer Relationship Management, Sales Management, Marketing and Public Relations, Verbal Communication Skills, Supply Chain Management, Branding, Marketing Budgets, Supply Chain, Loyalty Programs, Business Operations, Presentations, Financial Forecasting, Brand Management, Forecasting
Build toward a degree
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Search Engine Marketing, Digital Marketing, Content Marketing, Web Analytics and SEO, Search Engine Optimization, Content Strategy, Marketing Planning, Marketing Strategy and Techniques, Social Media Marketing, Driving engagement, Social Media Strategy, Cross-Channel Marketing, Social Media, Marketing Automation, Campaign Management, Customer experience strategy (CX), User Experience, Brand Management, Customer Relationship Management (CRM) Software, AI Personalization
Build toward a degree
Beginner · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Email Marketing, AI Personalization, Marketing Automation, MarTech, Marketing Analytics, Search Engine Optimization, Marketing Strategies, Social Media Marketing, Digital Marketing, Personalized Service, Content Creation, Social Media Content, Customer experience improvement, Web Content, Customer Engagement, Generative AI, Data-Driven Decision-Making, Automation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Apache Spark, Data Pipelines, PySpark, Real Time Data, Query Languages, Data Transformation, SQL, Data Processing, Data Analysis
Intermediate · Guided Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Data Warehousing, Data Modeling, Database Design, SQL, Star Schema, Business Intelligence, Databases, Relational Databases, Database Architecture and Administration, Data Mart, Data Integrity, Data Analysis, Snowflake Schema, Data Transformation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Advertising, Social Media Marketing, Social Media Content, Social Media Strategy, Social Media, Instagram, Marketing, Content Creation, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Health Informatics, Clinical Informatics, Healthcare Project Management, Health Technology, Change Control, Health Systems, Health Policy, Informatics, Health Care, Medical Records, Health Care Administration, Healthcare Industry Knowledge, Health Information Management, Clinical Leadership, Decision Support Systems, Solution Design, Health Information Management and Medical Records, IT Management, Electronic Medical Record System, Data Science
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Microsoft Azure, Internet Of Things, Real Time Data, Data Storage, Query Languages, Peripheral Devices
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Social Media, Social Media Marketing, Instagram, Video Editing, Professional Development, Customer Engagement, Branding, Marketing Collateral, Portfolio Management, Creativity
Mixed · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Stakeholder Management, Business Analysis, Project Management, Stakeholder Analysis, Analysis, Requirements Elicitation, Risk Management, Microsoft Power Platform, Business Process Improvement, Problem Management
Beginner · Course · 1 - 4 Weeks