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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Adobe

    Build your creative business using Adobe tools

    Skills you'll gain: Intellectual Property, Ideation, Brand Strategy, Adobe Express, Adobe Firefly, Target Audience, Creative Problem-Solving, Conceptual Design, Creative Thinking, Branding, Creativity, Graphic Design, Entrepreneurship, Design, Adobe Photoshop, Business Strategy, Adobe Illustrator, Artificial Intelligence, Communication, Digital Marketing

    Beginner · Specialization · 1 - 3 Months

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    EDUCBA

    Analyze Supply Chain Demand Trends Using Heatmaps & Clusters

    Skills you'll gain: Advanced Analytics, Supply Chain Management, Business Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Pennsylvania

    Fintech: Foundations & Applications of Financial Technology

    Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Blockchain, Cryptography, Credit/Debit Card Processing, Digital Assets, Financial Services, Payment Processing, Investments, Lending and Underwriting, Investment Management, Technology Strategies, Emerging Technologies, Risk Analysis, Portfolio Risk, Fundraising and Crowdsourcing, Market Analysis, Fraud detection

    4.6
    Rating, 4.6 out of 5 stars
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    3.8K reviews

    Beginner · Specialization · 3 - 6 Months

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    Creo Incubator

    The Entrepreneurial Toolkit

    Skills you'll gain: Go To Market Strategy, Ideation, Growth Strategies, Entrepreneurial Finance, Entrepreneurship, Market Analysis, Brand Strategy, Marketing Strategies, Financial Forecasting, Product Marketing, Business Planning, Creative Problem-Solving, Business Valuation, Fundraising, Business Development, Product Management, Mergers & Acquisitions, Market Research, Financial Modeling, Critical Thinking and Problem Solving

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    Discover Keywords: Forecast Traffic & Costs

    Skills you'll gain: Keyword Research, Marketing Analytics, Data-Driven Decision-Making, Marketing Budgets, Marketing Effectiveness, Return On Investment, Search Engine Marketing, Forecasting, Performance marketing, Google Ads, Target Audience, Research

    Beginner · Course · 1 - 4 Weeks

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    Alex Genadinik

    LinkedIn Lead Generation And Professional LinkedIn Profile

    Skills you'll gain: LinkedIn, Lead Generation, Sales Prospecting, Prospecting and Qualification, B2B Sales, Sales Pipelines, Business Marketing, Professional Networking, Relationship Building, Copywriting, Branding, Automation

    Mixed · Course · 1 - 4 Weeks

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    University of Pennsylvania

    市场营销概论 (中文版)

    Skills you'll gain: Marketing, Strategic Marketing, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Go To Market Strategy, Marketing Communications, New Business Development, Customer Insights, Market Opportunities

    4.8
    Rating, 4.8 out of 5 stars
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    239 reviews

    Beginner · Course · 1 - 4 Weeks

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    Alex Genadinik

    SEO Keyword Research - First Step In Your SEO Campaign

    Skills you'll gain: Keyword Research, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, Marketing, Google Analytics, Case Studies, Market Research, Content Strategy, Competitive Analysis

    Mixed · Course · 1 - 3 Months

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    Copenhagen Business School

    An Introduction to Consumer Neuroscience & Neuromarketing

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Decision Making, Brand Management, Human Learning, Customer Insights, Market Research, Business Ethics, Marketing, Advertising, Ethical Standards And Conduct, Psychology, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
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    3.5K reviews

    Beginner · Course · 1 - 3 Months

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    Amazon Web Services

    AWS Cloud Support Associate

    Skills you'll gain: AWS Identity and Access Management (IAM), Infrastructure as Code (IaC), Command-Line Interface, Amazon CloudWatch, AWS CloudFormation, Root Cause Analysis, Amazon DynamoDB, Customer Relationship Building, Network Troubleshooting, Amazon Web Services, Customer Relationship Management, Software Architecture, Linux Commands, Cloud Computing, Linux, Amazon S3, Web Applications, Information Technology, Customer Service, Software Development

    4.8
    Rating, 4.8 out of 5 stars
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    6.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Coursera

    Analyze AI SEO & Conquer Competitors

    Skills you'll gain: Competitive Analysis, Keyword Research, Search Engine Optimization, Competitive Intelligence, Social Media Strategy, Web Analytics and SEO, Market Opportunities, Content Strategy, Market Intelligence, Strategic Thinking, Digital Marketing, Search Engine Marketing, Target Audience, Market Research

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Pennsylvania

    商务基础 (中文版)

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Operations Management, Return On Investment, Financial Accounting, Financial Reporting, Process Analysis, Income Statement, Operational Efficiency, Business Operations, Capital Budgeting, Marketing, Cash Flows, Finance, Financial Acumen, Production Management, Strategic Marketing, Marketing Strategies, Financial Modeling, Business Planning

    4.8
    Rating, 4.8 out of 5 stars
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    341 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Build your creative business using Adobe tools: Adobe
  • Analyze Supply Chain Demand Trends Using Heatmaps & Clusters: EDUCBA
  • Fintech: Foundations & Applications of Financial Technology: University of Pennsylvania
  • The Entrepreneurial Toolkit: Creo Incubator
  • Discover Keywords: Forecast Traffic & Costs: Coursera
  • LinkedIn Lead Generation And Professional LinkedIn Profile: Alex Genadinik
  • 市场营销概论 (中文版): University of Pennsylvania
  • SEO Keyword Research - First Step In Your SEO Campaign: Alex Genadinik
  • An Introduction to Consumer Neuroscience & Neuromarketing : Copenhagen Business School
  • AWS Cloud Support Associate: Amazon Web Services

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