• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Villes africaines: Mobilités et transports urbains

    Skills you'll gain: Transportation Operations, Demography, Public Policies, Social Sciences, Policy Analysis, Economics, Policy, and Social Studies, Spatial Analysis, Socioeconomics, Sustainable Development, Sociology

    4.5
    Rating, 4.5 out of 5 stars
    ·
    24 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Learning Technologies Foundations and Applications

    Skills you'll gain: Education Software and Technology, Learning Theory, Instructional Design, Learning Management Systems, Digital pedagogy, Technology Solutions, Disabilities, Human Computer Interaction, Technology Strategies, Emerging Technologies, Gerontology

    4.5
    Rating, 4.5 out of 5 stars
    ·
    191 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Amsterdam

    Alternative Mobility Narratives

    Skills you'll gain: Innovation, Systems Thinking, Storytelling, Social Impact, Critical Thinking, Policy Analysis, Social Sciences, Cultural Diversity, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Modelos de diseño instruccional para ambientes digitales

    Skills you'll gain: Digital pedagogy, Education Software and Technology, Instructional Design, Planning, Design Strategies, Solution Design, Quality Assurance, Virtual Environment, Innovation, Emerging Technologies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    434 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Sciences Po

    Données et Gouvernance Urbaine

    Skills you'll gain: Data Governance, Social Sciences, Digital Transformation, Governance, Data Ethics, Data Sharing, Data-Driven Decision-Making, Big Data, Political Sciences, Economics, Information Privacy, Policy Analysis, Information Technology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    32 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Università di Napoli Federico II

    Comparative Political Systems

    Skills you'll gain: Political Sciences, Policy Analysis, Social Sciences, Systems Thinking, Governance, World History, Research Methodologies, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    Y

    Yale University

    America's Unwritten Constitution

    Skills you'll gain: Case Law, Court Systems, Legal Proceedings, Legal Research, Policy Analysis, Law, Regulation, and Compliance, Political Sciences, Civil Law, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    282 reviews

    Mixed · Course · 3 - 6 Months

  • Status: Free
    Free
    S

    Sciences Po

    Cities are back in town : sociologie urbaine pour un monde globalisé

    Skills you'll gain: Social Sciences, Political Sciences, World History, Cultural Diversity, Sociology, Demography, Sustainable Development, International Relations, Economics, Technology Strategies, Qualitative Research, Governance

    4.2
    Rating, 4.2 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    Indian Institute for Human Settlements

    Housing Justice: A View from Indian Cities

    Skills you'll gain: Social Justice, Public Policies, Community Development, Sustainable Development, Policy Analysis, Social Studies, Socioeconomics, Advocacy, Economics, Case Studies, International Relations, Law, Regulation, and Compliance

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Innovar tu enseñanza con design thinking

    Skills you'll gain: Design Thinking, Student-Centred Learning, Creative Thinking, Brainstorming, Creative Problem-Solving, Innovation, Human Centered Design, Curriculum Development, Problem Solving, Needs Assessment, Collaboration, Constructive Feedback, Empathy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    237 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional de Colombia

    Escritura académica. Estilos de citación y referenciación.

    Skills you'll gain: Multimedia, Learning Styles, Writing, Writing and Editing, Style Guides

    4.9
    Rating, 4.9 out of 5 stars
    ·
    196 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    American Politics, Society, and History

    Skills you'll gain: Social Studies, Political Sciences, Diversity Awareness, Social Justice, Culture, Social Sciences, Cultural Diversity, Public Policies, Governance

    3.9
    Rating, 3.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

1…868788…444

In summary, here are 10 of our most popular social media marketing courses

  • Villes africaines: Mobilités et transports urbains: École Polytechnique Fédérale de Lausanne
  • Learning Technologies Foundations and Applications: University of Illinois Urbana-Champaign
  • Alternative Mobility Narratives: University of Amsterdam
  • Modelos de diseño instruccional para ambientes digitales : Tecnológico de Monterrey
  • Données et Gouvernance Urbaine: Sciences Po
  • Comparative Political Systems: Università di Napoli Federico II
  • America's Unwritten Constitution: Yale University
  • Cities are back in town : sociologie urbaine pour un monde globalisé: Sciences Po
  • Housing Justice: A View from Indian Cities: Indian Institute for Human Settlements
  • Innovar tu enseñanza con design thinking: Universidad Nacional Autónoma de México

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok