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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


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    Chris Croft Training

    Cost Reduction: Cut Costs and Maximise Profits

    Skills you'll gain: Cost Reduction, Cost Control, Operational Efficiency, Operating Cost, Customer Analysis, Cost Accounting, Cost Benefit Analysis, Expense Management, Cost Estimation, Gross Profit, Profit and Loss (P&L) Management, Cost Management, Inventory Control, Process Optimization, Marketing Budgets, Management Accounting, Lean Methodologies, Workforce Management, Organizational Effectiveness, Leadership

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Plan & Debrief Deals

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Create Quick Surveys

    Skills you'll gain: Market Intelligence, Survey Creation, Market Research, Business Research, Research Methodologies, Customer Insights, User Feedback, Target Audience, Qualitative Research, Target Market, Quantitative Research, Data Collection, Case Studies, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

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    Knowledge Accelerators

    Change Management Fundamentals: ADKAR for Beginners

    Skills you'll gain: Change Management, Organizational Change, Business Transformation, Culture Transformation, People Management, Communication Strategies, Organizational Leadership, Strategic Communication, Leadership Development, Team Leadership, Adaptability, Influencing, Stakeholder Management, Employee Engagement, Stakeholder Engagement, Business Planning

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Optimizing and Governing AI Systems

    Skills you'll gain: Responsible AI, Risking, Data Ethics, MLOps (Machine Learning Operations), Model Deployment, AI Enablement, AI Product Strategy, System Monitoring, Model Evaluation, Performance Tuning, Compliance Management, Technology Roadmaps, Prompt Engineering, Machine Learning, Risk Management, Generative AI, Data-Driven Decision-Making, Performance Analysis, Statistical Analysis, Cross-Functional Collaboration

    Intermediate · Course · 3 - 6 Months

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    Coursera

    Introduction to Events Management

    Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Marketing Budgets, Hospitality Management, Planning, Operations Management, Budgeting, Promotional Strategies, Vendor Management, Coordination

    4.7
    Rating, 4.7 out of 5 stars
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    279 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Google

    Design a User Experience for Social Good & Prepare for Jobs

    Skills you'll gain: User Experience Design, Persona (User Experience), Responsive Web Design, Human Centered Design, Design, Design Research, Design Thinking, Usability Testing, Prototyping, Generative AI, Storytelling

    4.8
    Rating, 4.8 out of 5 stars
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    5K reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Tailor Your Message

    Skills you'll gain: User Feedback, Customer Analysis, Customer experience improvement, Selling Techniques, Communication Strategies, Sales Process, Target Audience, Customer Insights, Stakeholder Communications, Analytical Skills, Customer Communications Management, Communication, Business Writing, Marketing Communications, Business Communication, Decision Making

    Intermediate · Course · 1 - 4 Weeks

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    Packt

    Artificial Intelligence for Cybersecurity

    Skills you'll gain: AI Security, Threat Detection, Large Language Modeling, Intrusion Detection and Prevention, Cybersecurity, Cyber Security Strategy, Applied Machine Learning, Fraud detection, Cyber Engineering, IT Automation, Cyber Attacks, Anomaly Detection, Malware Protection, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Machine Learning, Cyber Risk, Deep Learning

    Intermediate · Course · 3 - 6 Months

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    SkillsBooster Academy

    Fundamentals of Gen AI Change Management

    Skills you'll gain: Organizational Change, Change Management, Generative AI, Business Transformation, AI Enablement, Culture Transformation, Digital Transformation, Business Process Modeling, Business Process Reengineering, Process Improvement and Optimization, Process Improvement, Business Process Automation, LLM Application, Business Process, Business Process Management, Process Design, Process Mapping, Process Optimization, Process Control, Process Engineering

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Pennsylvania

    People Analytics

    Skills you'll gain: People Analytics, Human Capital, Human Resource Strategy, Human Resources, Talent Management, Organizational Effectiveness, Workforce Management, Analytics, Performance Measurement, Employee Performance Management, Data-Driven Decision-Making, Performance Analysis, Network Analysis, Employee Retention, Performance Management, Collaboration, Data Analysis, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
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    6.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Pitch with Impact

    Skills you'll gain: Sales Presentation, Sales Presentations, Concision, Graphic and Visual Design, Presentations, Value Propositions, Data Presentation, Layout Design, Design Elements And Principles, Verbal Communication Skills, Public Speaking, Persuasive Communication, Sales Support, Communication Strategies

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Cost Reduction: Cut Costs and Maximise Profits: Chris Croft Training
  • Plan & Debrief Deals: Coursera
  • Create Quick Surveys: Coursera
  • Change Management Fundamentals: ADKAR for Beginners: Knowledge Accelerators
  • Optimizing and Governing AI Systems: Coursera
  • Introduction to Events Management : Coursera
  • Design a User Experience for Social Good & Prepare for Jobs: Google
  • Tailor Your Message: Coursera
  • Artificial Intelligence for Cybersecurity: Packt
  • Fundamentals of Gen AI Change Management: SkillsBooster Academy

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
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668 courses
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425 courses
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145 courses
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471 courses
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70 courses
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137 courses
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413 courses
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401 courses
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150 courses

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Professional Certificates

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