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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


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    Coursera

    CFO Excellence: Mastering Finance Teams

    Skills you'll gain: Risk Management, Business Risk Management, Strategic Leadership, Digital Transformation, Financial Management, Financial Planning, Financial Forecasting, Business Strategies, Organizational Strategy, Business Acumen, Technology Strategies, Organizational Structure, Talent Management, Team Leadership, Change Management

    Intermediate · Course · 1 - 4 Weeks

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    Rutgers the State University of New Jersey

    Global Procurement and Sourcing

    Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Supplier Relationship Management, Supplier Performance Management, Negotiation, Vendor Management, Contract Negotiation, Request For Quotation (RFQ), Case Studies, Stakeholder Management, Contract Management, Purchasing, Market Analysis, Request for Proposal, Competitive Analysis, Risk Management, Vendor Contracts, Supply Management, Business Ethics

    4.7
    Rating, 4.7 out of 5 stars
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    2.7K reviews

    Beginner · Specialization · 3 - 6 Months

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    Starweaver

    Strategic Cyber Effects Management

    Skills you'll gain: Cyber Security Strategy, Cyber Operations, Cyber Threat Intelligence, MITRE ATT&CK Framework, Cyber Security Assessment, Cyber Risk, Incident Response, Cyber Attacks, Campaign Management, Key Performance Indicators (KPIs), Risk Analysis, Performance Measurement, Resilience, Strategic Decision-Making, Business Metrics, Coordination, Strategic Marketing

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Optimize Kafka for Speed & Availability

    Skills you'll gain: Apache Kafka, Data Loss Prevention, Performance Tuning, System Monitoring, Prometheus (Software), Scalability, Real Time Data, Grafana, Process Optimization, Distributed Computing, System Configuration, Command-Line Interface, Content Strategy

    Intermediate · Course · 1 - 4 Weeks

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    Logical Operations

    Practical Leadership

    Skills you'll gain: Team Building, Team Leadership, Team Management, People Development, Organizational Leadership, Cross-Functional Team Leadership, Team Motivation, Teamwork, Leadership and Management, Business Leadership, Leadership Development, Leadership, Strategic Leadership, Coaching, Cultural Diversity, Initiative and Leadership, Motivational Skills, Organizational Change, Organizational Strategy, Empowerment

    Mixed · Course · 1 - 3 Months

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    University of Michigan

    Influencing People

    Skills you'll gain: Influencing, Persuasive Communication, Leadership, Professional Networking, Initiative and Leadership, Relationship Building, Public Speaking, Decision Making, Negotiation, People Development, Social Skills, Organizational Structure

    4.8
    Rating, 4.8 out of 5 stars
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    4.2K reviews

    Beginner · Course · 1 - 4 Weeks

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    New York University

    Introduction to Cyber Security

    Skills you'll gain: Security Engineering, Authentications, Threat Modeling, Network Security, Public Key Infrastructure, Distributed Denial-Of-Service (DDoS) Attacks, Firewall, Cyber Attacks, Cryptography, Infrastructure Security, Cybersecurity, Cyber Security Strategy, Data Encryption Standard, Cyber Risk, Mobile Security, Enterprise Security, Computer Security, Application Security, Threat Detection, Cyber Security Policies

    4.7
    Rating, 4.7 out of 5 stars
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    3.7K reviews

    Beginner · Specialization · 3 - 6 Months

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    Google Cloud

    Generative AI Leader

    Skills you'll gain: Prompt Engineering, Generative AI Agents, Google Gemini, Retrieval-Augmented Generation, Responsible AI, Generative AI, Google Cloud Platform, Google Workspace, AI Security, Gemini, AI Enablement, AI Product Strategy, Large Language Modeling, AI Workflows, Customer experience improvement, Technology Strategies, Cloud Computing, Data Ethics, Artificial Intelligence, Collaboration

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    Sales Excellence

    Skills you'll gain: Sales Territory Management, Sales Pipelines, Cold Calling, Regional Sales, Closing (Sales), Sales Presentation, Sales Presentations, Sales Strategy, Lead Generation, Inside Sales, B2B Sales, Consultative Selling, Sales Prospecting, Microsoft Copilot, AI Personalization, Email Automation, Customer Relationship Management (CRM) Software, Generative AI, ChatGPT, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
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    466 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Johns Hopkins University

    Executive Data Science

    Skills you'll gain: Data Quality, Exploratory Data Analysis, Employee Onboarding, Data Management, Statistical Reporting, Team Motivation, Technical Communication, Data Analysis, Data Presentation, Project Management, Interviewing Skills, Data Science, Data-Driven Decision-Making, Data Strategy, Organizational Leadership, Team Management, Workflow Management, Analytical Skills, Leadership, Communication

    4.5
    Rating, 4.5 out of 5 stars
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    11K reviews

    Beginner · Specialization · 1 - 3 Months

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    Coursera

    Managing AI Projects That Ship and Scale

    Skills you'll gain: Milestones (Project Management), Acceptance Testing, CI/CD, Scope Management, MLOps (Machine Learning Operations), Feature Engineering, Governance Risk Management and Compliance, Capacity Management, Responsible AI, Smart Goals, Project Risk Management, Compliance Management, Stakeholder Communications, Data Governance, Risk Analysis, Model Evaluation, Applied Machine Learning, Project Planning, Risk Management, Mitigation

    Intermediate · Specialization · 3 - 6 Months

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    Packt

    ChatGPT and DALL-E: Sell Your Creative Thinking with AI

    Skills you'll gain: Intellectual Property, Advertising Campaigns, Legal Risk, Financial Acumen, Cost Benefit Analysis, Deep Learning

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • CFO Excellence: Mastering Finance Teams: Coursera
  • Global Procurement and Sourcing: Rutgers the State University of New Jersey
  • Strategic Cyber Effects Management: Starweaver
  • Optimize Kafka for Speed & Availability: Coursera
  • Practical Leadership: Logical Operations
  • Influencing People: University of Michigan
  • Introduction to Cyber Security: New York University
  • Generative AI Leader: Google Cloud
  • Sales Excellence: Coursera
  • Executive Data Science: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

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Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
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