• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    T

    Tsinghua University

    MOOC and Blended Learning

    Skills you'll gain: Blended Learning, Digital pedagogy, Education Software and Technology, Innovation, Emerging Technologies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Improving Content Mastery with Quizlet

    Skills you'll gain: Educational Materials, Curriculum Planning, Developing Training Materials, Interactive Learning, Organizational Skills, Student Engagement, Education Software and Technology, Learning Strategies, Test Tools, Drive Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    32 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Goodwill Industries International

    Goodwill® Digital Navigator Certificate

    Skills you'll gain: digital literacy, Cultural Responsiveness, Community Outreach, Training Programs, Relationship Building, Active Listening, Course Development, Cultural Diversity, Computer Literacy, Disabilities, Workforce Development, Community Development, Research, Workplace inclusivity, Web Content Accessibility Guidelines, Diversity Awareness, Curriculum Planning, Needs Assessment, Digital Communications, Rapport Building

    4.7
    Rating, 4.7 out of 5 stars
    ·
    41 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Planification des mobilités

    Skills you'll gain: Community Development, Policy Development, Strategic Prioritization, Forecasting, Economic Development, Spatial Analysis, Policy Analysis, Needs Assessment, Trend Analysis, Stakeholder Engagement, Sociology, Environmental Issue, Qualitative Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT: Master Free AI Tools to Supercharge Productivity

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Prompt Patterns, ChatGPT, Generative AI, LLM Application, Productivity, AI Personalization, AI Enablement, OpenAI, Artificial Intelligence, Large Language Modeling, Anthropic Claude, Expense Management, Productivity Software, Creativity, Verification And Validation, Communication, Planning, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Harder Side of Science Communication

    Skills you'll gain: Learning Theory, Human Learning, Motivational Interviewing, Education and Training, Teaching, Scientific Methods, Communication Strategies, Research, Science and Research, Research Methodologies, Instructional Design, Critical Thinking, Communication, Behavioral Economics, Decision Making, Psychology

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    What are the Chances? Probability and Uncertainty in Statistics

    Skills you'll gain: Statistics, Regression Analysis, Probability, Statistical Hypothesis Testing, Probability Distribution, Statistical Analysis, Statistical Inference, Sampling (Statistics), Combinatorics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Columbia University

    Blended Learning Toolkit

    Skills you'll gain: Digital pedagogy, Blended Learning, Student Engagement, Digital Transformation, Collaborative Software, Curriculum Development, Teaching, digital literacy, Content Management Systems, Web Design and Development, Planning, Research, Auditing

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to design Facebook and IG stories using Canva

    Skills you'll gain: Canva (Software), Animations, Content Creation, Social Media, Creative Design, Graphical Tools, Design, Graphic Design, Digital Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    158 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad Nacional de Colombia

    La noción de ética para la vida profesional

    Skills you'll gain: Healthcare Ethics, Business Ethics, Ethical Standards And Conduct, Environmental Issue, Research, Decision Making, Cultural Diversity, Case Studies

    5
    Rating, 5 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    사람, 기술, 모빌리티의 미래

    Skills you'll gain: Social Sciences, Automation, Economics, Policy, and Social Studies, Social Impact, Socioeconomics, Electric Power Systems, Transportation Operations, Health Equity, Policy Analysis, Emerging Technologies, Environmental Issue, Sustainable Development, Climate Change Mitigation, Augmented and Virtual Reality (AR/VR), Diversity Equity and Inclusion Initiatives, Artificial Intelligence

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Legal Research

    Skills you'll gain: Legal Strategy, Legal Technology, Legal Research, Generative AI, AI Workflows, Data Ethics, Strategic Decision-Making, Responsible AI, Legal Writing, Artificial Intelligence, Automation, Predictive Modeling, Ethical Standards And Conduct

    3.8
    Rating, 3.8 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

1…103104105…446

In summary, here are 10 of our most popular social media marketing courses

  • MOOC and Blended Learning: Tsinghua University
  • Improving Content Mastery with Quizlet: Coursera
  • Goodwill® Digital Navigator Certificate: Goodwill Industries International
  • Planification des mobilités: École Polytechnique Fédérale de Lausanne
  • ChatGPT: Master Free AI Tools to Supercharge Productivity: Vanderbilt University
  • The Harder Side of Science Communication : University of Colorado Boulder
  • What are the Chances? Probability and Uncertainty in Statistics: Johns Hopkins University
  • Blended Learning Toolkit: Columbia University
  • How to design Facebook and IG stories using Canva: Coursera
  • La noción de ética para la vida profesional: Universidad Nacional de Colombia

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok