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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Product Management: An Introduction

    Skills you'll gain: Product Lifecycle Management, Product Management, Project Management, Product Development, Product Strategy, Portfolio Management, Value Propositions, Stakeholder Management, Cross-Functional Collaboration, Market Research, Business Acumen

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Jira for Quality Assurance Testing

    Skills you'll gain: Software Quality Assurance, Quality Assurance, Software Testing, Jira (Software), Regression Testing, Functional Testing, Test Planning, Test Case, Usability Testing, Technical Communication, Issue Tracking, Agile Methodology, Software Documentation, Software Development, Agile Project Management, Risk Management, User Interface and User Experience (UI/UX) Design, Data Analysis, Problem Solving

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Learn Splunk in 2025 - The Essential Training Guide (V2)

    Skills you'll gain: Splunk, Software Installation, Network Monitoring, Data Transformation, Dashboard

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    L

    Logical Operations

    Effective Interpersonal Communication for Business

    Skills you'll gain: Interpersonal Communications, Business Communication, Verbal Communication Skills, Communication, Internal Communications, Corporate Communications, Business Correspondence, Social Skills, Collaboration, Conflict Management, Non-Verbal Communication, Active Listening, Relationship Building, Organizational Structure, Mediation, Customer Relationship Building, Contract Negotiation, Organizational Development, Negotiation, Vendor Management

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Ethical & AI-Driven Market Decision-Making

    Skills you'll gain: Data Ethics, Responsible AI, Business Ethics, Strategic Decision-Making, Data Management, Strategic Thinking, Information Privacy, Market Research, Ethical Standards And Conduct, Governance, Strategic Leadership, Artificial Intelligence, Market Analysis, Diversity and Inclusion, Regulatory Requirements, Social Studies

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Investment Banking, Markets & Asset Management

    Skills you'll gain: Derivatives, Futures Exchange, Investment Banking, Investment Management, Asset Management, Portfolio Risk, Financial Analysis, Risk Management, Financial Acumen, Financial Trading, Wealth Management, Financial Market, Investments, Financial Management, Market Data, Securities Trading, Return On Investment, Economic Development, Market Analysis, Risk Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Apply Statistical Methods Using Minitab

    Skills you'll gain: Minitab, Process Capability, Statistical Process Controls, Statistical Hypothesis Testing, Descriptive Statistics, Statistical Analysis, Sampling (Statistics), Statistical Visualization, Probability & Statistics, Probability Distribution, Data Analysis, Statistical Methods, Performance Analysis, Statistical Inference, Quality Control, Regression Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Multimodal AI for Business Insights

    Skills you'll gain: Multimodal Prompts, Data Presentation, Strategic Thinking, AI Enablement, Customer Insights, Large Language Modeling, Analytical Skills, Data Synthesis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Powered Design with Canva Magic Studio

    Skills you'll gain: Prompt Engineering, Canva (Software), AI Workflows, AI Enablement, Content Creation, Generative AI, Quality Control, Creative Design, Ideation, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize AI: Plan, Evaluate, and Learn

    Skills you'll gain: Risk Analysis, Risk Management Framework, Decision Making, AI Enablement, Continuous Deployment, Project Management Software, Strategic Decision-Making, Operational Analysis, Release Management, Project Planning, Predictive Modeling, A/B Testing, Business Priorities, Operational Efficiency, Algorithms, Experimentation, Advanced Analytics, Procedure Development, Product Planning, Product Development

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    H

    HEC Paris

    Entrepreneurship Strategy: From Ideation to Exit

    Skills you'll gain: Ideation, Entrepreneurship, Innovation, Creativity, B2B Sales, Sales, Business Planning, Business Strategy, Business Development, Self-Awareness, Global Marketing, Human Resources, Fundraising and Crowdsourcing, Financial Analysis, Cash Management, Recruitment, Team Building

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Content with AI for SEO

    Skills you'll gain: Prompt Engineering, Keyword Research, Blogs, Search Engine Optimization, Content Creation, Generative AI, Web Content, Editing, Writing and Editing

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Product Management: An Introduction: IBM
  • Jira for Quality Assurance Testing: Coursera
  • Learn Splunk in 2025 - The Essential Training Guide (V2): Packt
  • Effective Interpersonal Communication for Business: Logical Operations
  • Master Ethical & AI-Driven Market Decision-Making: EDUCBA
  • Analyze Investment Banking, Markets & Asset Management: EDUCBA
  • Analyze and Apply Statistical Methods Using Minitab: EDUCBA
  • Analyze Multimodal AI for Business Insights: Coursera
  • AI-Powered Design with Canva Magic Studio: Coursera
  • Optimize AI: Plan, Evaluate, and Learn: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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