Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Illinois Urbana-Champaign
Skills you'll gain: Organizational Structure, Governance, Organizational Strategy, Organizational Effectiveness, Organizational Change, Business Management, Innovation, Systems Thinking, Corporate Strategy, Strategic Thinking, Human Resource Strategy, Growth Strategies, Decision Making
Build toward a degree
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Cybersecurity, Cyber Security Policies, Cyber Risk, Cyber Attacks, Cyber Governance, Cyber Security Strategy, Security Management, Infrastructure Security, Data Security, Threat Modeling, Computer Security, Security Awareness, Risk Management, Enterprise Security, Vulnerability, Governance, General Networking, Public Safety and National Security, Threat Detection, Artificial Intelligence
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Figma (Design Software), Usability Testing, Responsive Web Design, User Interface and User Experience (UI/UX) Design, User Experience Design, Usability, Wireframing, User Interface (UI) Design, Prototyping, Design Thinking, User Flows, Design Research, Front-End Web Development, User Interface (UI), Mockups, User Centered Design, UI Components, Software Design Documents, UI/UX Strategy, Interaction Design
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Microsoft PowerPoint, Data Visualization, Sales Presentations, Public Speaking, Layout Design
Intermediate · Course · 3 - 6 Months

University of California, Davis
Skills you'll gain: Fundraising, Campaign Management, Direct Marketing, Customer Relationship Building, Target Audience, Email Marketing, Telemarketing, Lead Generation, Event Management, Data-Driven Decision-Making, Communication Strategies
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Press Releases, Media Relations, Public Relations, Strategic Communication, Marketing Communications, Brand Strategy, Storytelling, Social Media, Communication Strategies, Branding, Writing
Beginner · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: AI Product Strategy, Artificial Intelligence, AI Enablement, Artificial Neural Networks, Digital Transformation, Deep Learning, Technical Management, Machine Learning, Responsible AI, Data Ethics, Data Science
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Color Theory, Typography, Creative Design, Design, Graphic and Visual Design, Graphic Design, Visual Design, Design Elements And Principles
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Compliance Management, Compliance Training, Regulation and Legal Compliance, Legal Risk, Law, Regulation, and Compliance, Governance Risk Management and Compliance, Compliance Reporting, Regulatory Requirements, Compliance Auditing, Risk Management, Operational Risk, Governance, Risk Mitigation, Strategic Planning, Risk Analysis, Brand Management
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Customer Engagement, Customer Insights, Marketing Analytics, Target Audience, Social Media Content, Social Media Marketing, Advertising, Social Media, Drive Engagement, Social Media Management, Social Media Campaigns, Marketing, Content Marketing, Customer Communications Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Social Media, Social Media Management, Social Media Marketing, Advertising, Target Audience, Facebook, Social Media Campaigns, Social Media Strategy, Online Advertising
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Data Preprocessing, Market Analysis, Marketing Analytics, Data Analysis, AI Enablement, Data Visualization Software, Consumer Behaviour, Business Strategy
Intermediate · Course · 1 - 4 Weeks