Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Sprint Retrospectives, User Story, Jira (Software), Performance Metric, Sprint Planning, Release Management, Product Roadmaps, Performance Analysis, Root Cause Analysis, Project Planning, Agile Methodology, Agile Project Management, Team Performance Management, Backlogs, Continuous Improvement Process, Operational Analysis, Collaborative Software, Data-Driven Decision-Making, Prioritization, Descriptive Analytics
Beginner · Course · 1 - 4 Weeks
Duke University
Skills you'll gain: Data Storytelling, Dashboard, Tableau Software, Data Visualization, Business Analytics, Business Process, Business Process Improvement, Presentations, Data Visualization Software, Data Analysis, Visualization (Computer Graphics), Stakeholder Communications, Data Manipulation
Mixed · Course · 1 - 3 Months

Skills you'll gain: Dashboard, Splunk, Data Analysis, Exploratory Data Analysis, Software Installation, Query Languages, Data Processing, Data Visualization Software, Time Series Analysis and Forecasting, Data Manipulation
Beginner · Course · 1 - 4 Weeks
SAS
Skills you'll gain: Data Manipulation, SAS (Software), Data Access, Data Import/Export, Microsoft Excel, Data Analysis, Data Transformation, Exploratory Data Analysis, Data Validation, Statistical Analysis, Statistical Programming, Data Processing, Data Preprocessing, Data Integration, Data Cleansing, SQL, Descriptive Statistics, Computer Programming, Data Presentation, Debugging
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Logical Operations
Skills you'll gain: Data Presentation, Heat Maps, Geospatial Mapping, Data Visualization Software, Statistical Visualization, Data Visualization, Plot (Graphics), Pivot Tables And Charts, Business Reporting, Graphing, Microsoft Access, Business Intelligence Software, Business Intelligence, Data Analysis Software, Data Analysis, Microsoft Office
Mixed · Course · 1 - 4 Weeks

AI CERTs
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Financial Policy, International Finance, Economics, Economic Development, Economics, Policy, and Social Studies, Business Economics, Market Opportunities, International Relations, Tax, Global Marketing, Financial Trading, Policy Analysis, Socioeconomics, Demography, Business Risk Management, Crisis Management, Fiscal Management, World History, Supply And Demand, Analysis
Intermediate · Specialization · 3 - 6 Months
Skills you'll gain: Apache Spark, Performance Tuning, PySpark, Database Management, Resource Allocation, Process Optimization, Scalability, Performance Analysis, Job Analysis, Debugging, System Configuration
Intermediate · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Business Planning, ISO 9000 Series, Strategic Marketing, Organizational Strategy, Marketing, Quality Management Systems, Governance, Operations Management, Stakeholder Analysis, Working Capital, Corporate Strategy, Financial Statements, Marketing Planning, Financial Analysis, Organizational Structure, Accounts Receivable, Financial Data, Business Strategies, Market Analysis, Quality Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Ideation, Entrepreneurship, Innovation, Creativity, B2B Sales, Sales, Business Planning, Business Strategy, Business Development, Self-Awareness, Global Marketing, Human Resources, Fundraising and Crowdsourcing, Financial Analysis, Cash Management, Recruitment, Team Building
Beginner · Course · 1 - 4 Weeks

AI CERTs
Skills you'll gain: Responsible AI, Data Ethics, Health Care Administration, Medical Billing and Coding, Artificial Intelligence, Health Informatics, Regulatory Compliance, AI Enablement, Patient Flow, Machine Learning, Medical Billing, Natural Language Processing, Revenue Cycle Management, Artificial Intelligence and Machine Learning (AI/ML), Health Care, Medical Assistance, Predictive Modeling, Generative AI
Intermediate · Course · 1 - 3 Months

Packt
Skills you'll gain: Geographic Information Systems, Package and Software Management, Scripting, Statistical Analysis, Probability & Statistics, JSON, Image Analysis, Data Validation, Web Scraping, Intelligence Collection and Analysis, Data Analysis, Statistics, Python Programming, Data Processing, Restful API, File Transfer Protocol (FTP), Open Source Technology
Beginner · Course · 1 - 3 Months