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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: New
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    LearnQuest

    Advanced Sales Training: Challenging, Coaching, and Closing

    Skills you'll gain: Overcoming Objections, Consultative Selling, Coaching, Sales Strategy, Sales Training, Sales Prospecting, Collaboration, Consumer Behaviour, Diversity Awareness, Cultural Sensitivity, Upselling, Customer Relationship Management, Virtual Teams, Sales Presentation, Sales Pipelines, Negotiation, Business Communication, Communication Strategies, Virtual Networking, Interpersonal Communications

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Essentials of Entrepreneurship: Thinking & Action

    Skills you'll gain: Business Planning, Feasibility Studies, Entrepreneurship, Market Opportunities, Innovation, New Business Development, Business Strategies, Ideation, Business Process, Financial Analysis, Business Operations, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3K reviews

    Mixed · Course · 1 - 4 Weeks

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    New
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    Coursera

    Connect and Transform External Data Seamlessly

    Skills you'll gain: OAuth, JSON, Data Wrangling, Application Programming Interface (API), API Design, Application Security

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Logical Operations

    SAP Crystal Reports 2020 Essentials

    Skills you'll gain: Data Analysis Expressions (DAX), Microsoft Excel, Ad Hoc Reporting, Data Import/Export, Spreadsheet Software, Business Reporting, Microsoft Access, Report Writing, Management Reporting, Data Presentation, Data Analysis Software, Business Intelligence Software, Data Visualization, Data Analysis, Business Intelligence, SAP Applications, Data Integration, Microsoft Office

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Applied Data Science Capstone

    Skills you'll gain: Plotly, Predictive Modeling, Exploratory Data Analysis, Data Storytelling, Statistical Machine Learning, Data Science, Business Analytics, Data-Driven Decision-Making, Pandas (Python Package), Data Analysis, Web Scraping, Data Wrangling, Model Evaluation, Python Programming, SQL, GitHub

    4.7
    Rating, 4.7 out of 5 stars
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    7.4K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    IE Business School

    Investigación de mercados y comportamiento del consumidor

    Skills you'll gain: Consumer Behaviour, Survey Creation, Market Research, Data Analysis, Marketing, Data Collection, Marketing Psychology, Marketing Strategies, Research Design, Market Data, Target Market, Experimentation, Decision Making, B2B Sales

    4.5
    Rating, 4.5 out of 5 stars
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    747 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    H

    HEC Paris

    Entrepreneurship Strategy: From Ideation to Exit

    Skills you'll gain: Ideation, Entrepreneurship, Innovation, Creativity, B2B Sales, Sales, Business Planning, Business Strategy, Business Development, Self-Awareness, Global Marketing, Human Resources, Fundraising and Crowdsourcing, Financial Analysis, Cash Management, Recruitment, Team Building

    4.7
    Rating, 4.7 out of 5 stars
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    1.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    EDUCBA

    Build Data Visualizations and Reports Using Power BI

    Skills you'll gain: Business Reporting, Profit and Loss (P&L) Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
    Free Trial
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    Adobe

    Photoshop image editing, compositing and AI

    Skills you'll gain: Adobe Firefly, Adobe Photoshop, Photo Editing, Storytelling, Adobe Creative Cloud, Generative AI Agents, Data Import/Export, Image Quality, Color Theory, Generative AI, Photography, Graphic and Visual Design, Editing, Creative Design, Design Elements And Principles, Design Software, Design, Creative Thinking, Creativity, Portfolio Management

    4.2
    Rating, 4.2 out of 5 stars
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    17 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    Logical Operations

    Crystal Reports: Running Totals and Cross-Tabs

    Skills you'll gain: Management Reporting, Business Reporting, Run Chart, Data Presentation, Microsoft Access, Data Analysis, Business Intelligence Software, Business Intelligence, Data Analysis Software, Microsoft Office

    Mixed · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
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    Coursera

    Build Powerful AI Agents with OpenAI Tools

    Skills you'll gain: Agentic systems, OpenAI API, AI Workflows, Tool Calling, OAuth, AI Orchestration, Middleware, Generative AI Agents, Real Time Data, Interoperability, API Gateway, Agentic Workflows, Software Development Tools, LLM Application, Prompt Engineering, Application Programming Interface (API), Authentications, Software Architecture, Systems Integration, Application Security

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
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    EDUCBA

    Analyze and Apply Generative AI in Research & Development

    Skills you'll gain: Analytics, Big Data, Scalability, Responsible AI, Complex Problem Solving

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Advanced Sales Training: Challenging, Coaching, and Closing: LearnQuest
  • Essentials of Entrepreneurship: Thinking & Action: University of California, Irvine
  • Connect and Transform External Data Seamlessly: Coursera
  • SAP Crystal Reports 2020 Essentials: Logical Operations
  • Applied Data Science Capstone: IBM
  • Investigación de mercados y comportamiento del consumidor: IE Business School
  • Entrepreneurship Strategy: From Ideation to Exit: HEC Paris
  • Build Data Visualizations and Reports Using Power BI: EDUCBA
  • Photoshop image editing, compositing and AI: Adobe
  • Crystal Reports: Running Totals and Cross-Tabs: Logical Operations

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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