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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Introducción a PicsArt para Redes Sociales

    Skills you'll gain: Photo Editing, Instagram, Social Media Content, Social Media, Social Media Marketing, Content Creation, Marketing Design, Graphics Software, Video Editing, Marketing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    21 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Analíticas en Páginas Web

    Skills you'll gain: Web Analytics, Google Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Analytics, Consumer Behaviour, Data Analysis, Customer Relationship Management, Advertising Campaigns

    4.9
    Rating, 4.9 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Market Research and Competitive Analysis

    Skills you'll gain: Competitive Analysis, Market Research, Competitive Intelligence, Persona Development, Market Analysis, Market Opportunities, Business Research, AI Product Strategy, Consumer Behaviour, Target Market, Customer Insights, Data-Driven Decision-Making, Product Development, Product Strategy, Gap Analysis, Market Trend, Regulatory Requirements, Innovation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Customer-Centric Enterprise: Product Lifecycle Management

    Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Responsible AI, Product Strategy, Governance, Product Management, Innovation, Product Roadmaps, Product Marketing, Organizational Structure, Business Strategy, Enterprise Risk Management (ERM), Customer experience strategy (CX), Value Propositions, Business Metrics, Customer Insights, Performance Metric

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Recommender Systems

    Skills you'll gain: AI Personalization, Model Evaluation, Machine Learning Algorithms, Taxonomy, Decision Support Systems, Business Metrics, Applied Machine Learning, Machine Learning, Dimensionality Reduction, Performance Metric, Spreadsheet Software, Data Collection, Performance Measurement, Benchmarking, Data Validation, Exploratory Data Analysis, A/B Testing, Analysis, Predictive Analytics, Predictive Modeling

    4.3
    Rating, 4.3 out of 5 stars
    ·
    831 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    Northeastern University

    Healthcare Analytics Essentials

    Skills you'll gain: Value-Based Care, Health Informatics, Business Analytics, Health Information Management and Medical Records, Analytics, Patient Safety, Health Care, Patient-centered Care, Statistical Analysis, Quantitative Research, Performance Measurement, Data Analysis, Data-Driven Decision-Making, Descriptive Analytics, Organizational Strategy, Risk Analysis, Peer Review, Strategic Thinking, Data Management, Systems Thinking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of North Carolina at Chapel Hill

    Research Data Management and Sharing

    Skills you'll gain: Data Sharing, Data Management, Data Storage, File Management, Data Security, Information Management, Data Strategy, Metadata Management, Records Management, Data Governance, Data Integrity, Data Literacy, Information Privacy, Version Control

    4.7
    Rating, 4.7 out of 5 stars
    ·
    743 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The Chinese University of Hong Kong

    La estrategia china

    Skills you'll gain: Business Strategy, Strategic Partnership, Strategic Decision-Making, Regional Sales, Competitive Analysis, Global Marketing, Market Opportunities, E-Commerce, Cultural Sensitivity, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI Business School

    AI for Sales

    Skills you'll gain: Agentic Workflows, Sales Enablement, Generative AI, Agentic systems, Productivity, Generative AI Agents, No-Code Development, Sales Training, AI Enablement, Technical Sales, Responsible AI, Sales Strategy, Sales Management, Sales Process, Automation, Application Development, Artificial Intelligence, Digital Transformation, Innovation, Operational Efficiency

    4.5
    Rating, 4.5 out of 5 stars
    ·
    21 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Managing Cybersecurity

    Skills you'll gain: Network Security, Incident Response, Network Administration, Vulnerability Management, Cybersecurity, Contingency Planning, Cyber Governance, Cyber Attacks, Disaster Recovery, Cyber Security Policies, Security Management, Firewall, Computer Security Incident Management, Network Monitoring, General Networking, Cyber Security Strategy, Crisis Management, Vulnerability Assessments, Cyber Risk, Risk Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Developing the Opportunity for Corporate Entrepreneurs

    Skills you'll gain: Entrepreneurship, Innovation, Market Opportunities, Corporate Strategy, New Business Development, Value Propositions, Business Strategy, Competitive Analysis, Strategic Decision-Making, Market Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    93 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Board Infinity

    Generative AI in HR - Impact and Application of Gen AI

    Skills you'll gain: Responsible AI, HR Tech, Employee Engagement, Human Resources, Generative AI, Data Ethics, Talent Recruitment, Talent Acquisition, Human Resource Strategy, Recruitment, Trend Analysis, Employee Training, Employee Retention, Data-Driven Decision-Making, Workforce Development, Workforce Planning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    249 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Introducción a PicsArt para Redes Sociales : Coursera
  • Analíticas en Páginas Web: Tecnológico de Monterrey
  • Market Research and Competitive Analysis: Microsoft
  • Customer-Centric Enterprise: Product Lifecycle Management: University of Maryland, College Park
  • Recommender Systems: University of Minnesota
  • Healthcare Analytics Essentials : Northeastern University
  • Research Data Management and Sharing: The University of North Carolina at Chapel Hill
  • La estrategia china: The Chinese University of Hong Kong
  • AI for Sales: AI Business School
  • Managing Cybersecurity: Kennesaw State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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