• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    Big Data Emerging Technologies

    Skills you'll gain: Apache Spark, Big Data, SPSS, Analytics, Real Time Data, Apache Hadoop, Data Processing, Business Analytics, Statistical Analysis, Data Analysis Software, Business Strategy, Market Share, Distributed Computing, Scalability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    314 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    World Design for Video Games

    Skills you'll gain: Game Design, Conceptual Design, Technical Communication, Virtual Environment, Storytelling, Visualization (Computer Graphics), Design Strategies, Creative Design, Aesthetics, Design Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    821 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Business Intelligence and Competitive Analysis

    Skills you'll gain: Competitive Intelligence, Competitive Analysis, Data Storytelling, Data Presentation, Data Visualization, Data Analysis, Business Intelligence, Market Analysis, Management Consulting, Business Strategy, Business Analysis, Case Studies, Trend Analysis, Benchmarking, Performance Analysis, Business Metrics, Key Performance Indicators (KPIs), Financial Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    242 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    ESSEC Business School

    L'excellence opérationnelle en pratique

    Skills you'll gain: Operational Excellence, Operational Efficiency, Operations Management, Kaizen Methodology, Business Operations, Process Improvement, Business Process Management, Quality Improvement, Process Improvement and Optimization, Lean Methodologies, Lean Manufacturing, Continuous Improvement Process, Kanban Principles, Culture Transformation, Six Sigma Methodology, Management Training And Development, Complex Problem Solving, Performance Management, Waste Minimization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    673 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    New York University

    Guided Tour of Machine Learning in Finance

    Skills you'll gain: Supervised Learning, Model Evaluation, Applied Machine Learning, Machine Learning, Statistical Methods, Artificial Neural Networks, Predictive Modeling, Scikit Learn (Machine Learning Library), Regression Analysis, Deep Learning, Finance, Financial Market, Tensorflow, Logistic Regression, Jupyter, Reinforcement Learning

    3.8
    Rating, 3.8 out of 5 stars
    ·
    681 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    E-Marketing

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Persona Development, Digital Marketing, Marketing Analytics, Search Engine Optimization, Key Performance Indicators (KPIs), Target Audience, Keyword Research, Social Media Strategy, Digital Advertising, Marketing Effectiveness, Customer experience strategy (CX), Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, A/B Testing, Web Analytics and SEO, Social Media

    4.7
    Rating, 4.7 out of 5 stars
    ·
    409 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    A

    American Museum of Natural History

    Dinosaurs: Evolution, Extinction, and Paleobiology

    Skills you'll gain: Life Sciences, Biology, Environment, Taxonomy, Laboratory Research, Science and Research, Scientific Methods, Timelines, Estimation, Research, Research Methodologies, Scientific Visualization, Laboratory Experience, Environmental Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    66 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    Duke University

    Drones for Environmental Science

    Skills you'll gain: Environmental Monitoring, Environmental Regulations, Environmental Laws, Environment, Environmental Science, Geospatial Information and Technology, Robotics, Ethical Standards And Conduct, Research, Data Analysis Software, Critical Thinking

    4.9
    Rating, 4.9 out of 5 stars
    ·
    77 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Case Western Reserve University

    Conversations That Inspire: Coaching Learning, Leadership and Change

    Skills you'll gain: Coaching, Employee Coaching, Empathy, Emotional Intelligence, Active Listening, Culture Transformation, Compassion, Drive Engagement, Self-Awareness, Personal Development, Organizational Change, Relationship Building, Leadership, Change Management, Physiology, Stress Management, Neurology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    368 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Analysis of Business Problems

    Skills you'll gain: Business Analytics, Business Analysis, Financial Analysis, Strategic Decision-Making, Business Strategy, Organizational Leadership, Analytical Skills, Data-Driven Decision-Making, Complex Problem Solving, Analysis, Market Share, Case Studies, Financial Statements, Marketing, Consumer Behaviour, Decision Making, Team Leadership, Balance Sheet, Working Capital, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    155 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Identifying Social Entrepreneurship Opportunities

    Skills you'll gain: Social Impact, Business Modeling, Entrepreneurship, Market Opportunities, Community Development, Sustainable Business, Business Strategy, Entrepreneurial Finance, Needs Assessment, Team Building, Team Management, Innovation, Empowerment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    334 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Lausanne

    Challenging Forensic Science: How Science Should Speak to Court

    Skills you'll gain: Criminal Investigation and Forensics, Statistical Reporting, Court Systems, Legal Proceedings, Laboratory Reports, Scientific Methods, Statistical Analysis, Probability & Statistics, Research, Technical Communication, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    530 reviews

    Beginner · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research essentials for marketing management
market research and analysis for tech industries
market research & business intelligence mastery
market research methods and data analysis certificate
market research: analyze, forecast & apply
market research: design impactful surveys
1…143144145…349

In summary, here are 10 of our most popular market research courses

  • Big Data Emerging Technologies: Yonsei University
  • World Design for Video Games: California Institute of the Arts
  • Business Intelligence and Competitive Analysis: Rutgers the State University of New Jersey
  • L'excellence opérationnelle en pratique : ESSEC Business School
  • Guided Tour of Machine Learning in Finance: New York University
  • E-Marketing: University of California, Irvine
  • Dinosaurs: Evolution, Extinction, and Paleobiology: American Museum of Natural History
  • Drones for Environmental Science: Duke University
  • Conversations That Inspire: Coaching Learning, Leadership and Change: Case Western Reserve University
  • Analysis of Business Problems: IESE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok