Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Michigan
Skills you'll gain: Internet Of Things, Case Studies, Manufacturing and Production, Manufacturing Processes, Digital Transformation, Manufacturing Operations, Technology Solutions, Production Planning, Business Transformation, Business Technologies, Technology Strategies, Cloud Computing, Technology Roadmaps, Emerging Technologies, Strategic Partnership, Business Modeling, Cost Benefit Analysis, Product Lifecycle Management, Risk Analysis, Simulation and Simulation Software
Beginner · Specialization · 1 - 3 Months
Skills you'll gain: AI Product Strategy, Google Gemini, ChatGPT, Product Management, Generative AI, AI Enablement, Agile Product Development, Microsoft Copilot, Market Intelligence, Competitive Analysis, Market Research, User Story, Product Strategy, Prompt Engineering, Competitive Intelligence, Business Strategy, Business Modeling
Intermediate · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Persuasive Communication, Public Speaking, Verbal Communication Skills, Storytelling, Driving engagement, Communication Strategies, Action Oriented, Constructive Feedback, Non-Verbal Communication
Beginner · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Branding, Brand Marketing, Brand Strategy, Brand Management, Brand Awareness, Brand Loyalty, Value Propositions, Strategic Marketing, Product Knowledge, Promotional Strategies, Market Share, Innovation, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Social Media Strategy, Social Media Campaigns, Social Media Marketing, Marketing Communications, Digital Media Strategy, Marketing Planning, Customer Insights, Content Performance Analysis, Driving engagement, Plan Execution, Earned Media, Content Creation, Content Strategy, Owned Media, Paid media, Goal Setting
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Digital Transformation, Predictive Modeling, Business Transformation, Strategic Decision-Making, Forecasting, Technology Strategies, Emerging Technologies, Business Strategies, Leadership, Market Analysis
Beginner · Course · 1 - 4 Weeks

Peking University
Skills you'll gain: Business Planning, Team Building, Business Modeling, Entrepreneurship, Marketing, Entrepreneurial Finance, Fundraising and Crowdsourcing, Marketing Strategies, Business Writing, Business Development, Business Valuation, Proposal Development, Business Strategy, Commercial Laws, Innovation
Mixed · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Verbal Communication Skills, Persuasive Communication, Presentations, Business Writing, Peer Review, Business Communication, Public Speaking, Business Planning, Marketing, English Language, Business Marketing, Vocabulary, Grammar
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Pinterest, Canva (Software), Content Creation, Social Media Content, Storytelling, Photo/Video Production and Technology, Graphic Design, Digital Publishing, Driving engagement, Marketing
Beginner · Guided Project · Less Than 2 Hours

Fractal Analytics
Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Data Ethics, Management Consulting, Artificial Intelligence, Business Consulting, Consulting, ChatGPT, Technical Consulting, AI Enablement, Microsoft Copilot, Quality Assurance, Market Research, Large Language Modeling, Automation, Technical Communication, Ethical Standards And Conduct, Critical Thinking, Problem Solving
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Performance Analysis, Performance marketing, Keyword Research, Performance Measurement, Bidding, Online Advertising, Digital Advertising, Web Analytics, Registration, Advertising, Marketing, Performance Metric, Digital Marketing, Key Performance Indicators (KPIs), Test Planning
Beginner · Specialization · 1 - 3 Months

ESSEC Business School
Skills you'll gain: Social Impact, Business Modeling, Market Research, Business Planning, Entrepreneurship, Sustainable Business, Key Performance Indicators (KPIs), Marketing, Customer Analysis, Stakeholder Analysis, Business Development, Needs Assessment, Target Audience, Entrepreneurial Finance, Governance, Financial Forecasting
Mixed · Course · 1 - 4 Weeks