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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


  • Status: Preview
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    T

    Tecnológico de Monterrey

    Desarrollo rápido de productos innovadores para mercados emergentes

    Skills you'll gain: New Product Development, Design Thinking, Innovation, Product Design, Consumer Behaviour, Ideation, User Research, Market Opportunities, Product Improvement, Needs Assessment, Solution Design, Commercialization, Market Trend, Emerging Technologies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    414 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Agents and Agentic AI in Python: Powered by Generative AI

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, AI Orchestration, Prompt Patterns, LangChain, OpenAI API, AI Workflows, LLM Application, Productivity, OpenAI, AI Enablement, Agentic systems, Generative AI, Artificial Intelligence, Large Language Modeling, AI Security, Tool Calling, Creativity, Application Development

    4.8
    Rating, 4.8 out of 5 stars
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    7.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Market Research

    Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Market Dynamics, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Marketing Strategies, Market Trend, Consumer Behaviour, Focus Group, Trend Analysis, Competitive Analysis, Strategic Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
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    45 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
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    Status: Free Trial
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    E

    EDUCBA

    Strategic SEO Mastery: Tools, Strategy & Case Studies

    Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Digital Marketing, Target Audience, Marketing Effectiveness, Competitive Analysis, Keyword Research, Market Opportunities, Business Strategy, Content Strategy, Strategic Thinking, Advertising, Brand Strategy, Market Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Essentials of Sensory Science

    Skills you'll gain: Experimentation, Product Testing, Laboratory Testing, Food Quality Assurance And Control, Laboratory Experience, Food and Beverage, Consumer Behaviour, Scientific Methods, Systems Of Measurement, Case Studies, Quality Assurance, Physiology, Research Design, Science and Research, Statistical Analysis, Nutrition and Diet, Target Market, Human Factors, Anatomy, Product Development

    4.6
    Rating, 4.6 out of 5 stars
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    69 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
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    D

    Duke University

    Dog Emotion and Cognition

    Skills you'll gain: Psychology, Human Learning, Education and Training, Training Programs, Anthropology, Experimentation, Research, Case Studies, Empathy & Emotional Intelligence, Scientific Methods, Biology

    4.7
    Rating, 4.7 out of 5 stars
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    4.7K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Channel Management and Retailing

    Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)

    4.5
    Rating, 4.5 out of 5 stars
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    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Responsible Generative AI

    Skills you'll gain: Responsible AI, Generative AI, Governance, Data Governance, Data Management, Compliance Management, Consumer Behaviour, AI Enablement, Social Impact, Business Risk Management, Business Operations, Data Ethics, AI Product Strategy, Artificial Intelligence, Risk Analysis, Automation, Stakeholder Management, Human Resources, Leadership and Management, Risk Management

    4.7
    Rating, 4.7 out of 5 stars
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    304 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Investment and Portfolio Management

    Skills you'll gain: Portfolio Management, Portfolio Risk, Financial Market, Investments, Securities (Finance), Financial Systems, Securities Trading, Asset Management, Behavioral Economics, Capital Markets, Investment Management, Equities, Performance Measurement, Finance, Financial Services, Performance Analysis, Risk Management, Return On Investment, Market Liquidity, Derivatives

    4.5
    Rating, 4.5 out of 5 stars
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    2.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Google SEO Fundamentals

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Digital Marketing, Content Strategy, Google Analytics, Marketing, Information Architecture, Social Media, User Experience, Generative AI

    4.8
    Rating, 4.8 out of 5 stars
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    3.7K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Foundations of Positive Psychology

    Skills you'll gain: Resilience, Goal Setting, Empathy & Emotional Intelligence, Emotional Intelligence, Positivity, Smart Goals, Optimism, Research Methodologies, Overcoming Obstacles, Research Design, Productivity, Positive Behavior Support, Cognitive flexibility, Relationship Building, Personal Development, Self-Awareness, Qualitative Research, Research, Empowerment, Psychology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Introducción a las redes sociales. Sus objetivos y métricas.

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Social Media Management, Social Network Analysis, Digital Media Strategy, Marketing, Global Marketing, Media Strategy, Customer Engagement, Content Performance Analysis, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
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    2.6K reviews

    Beginner · Course · 1 - 3 Months

Searches related to consumer behavior

market research and consumer behavior
firm level economics: consumer and producer behavior
the power of markets i: the basics of supply and demand and consumer behavior
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In summary, here are 10 of our most popular consumer behavior courses

  • Desarrollo rápido de productos innovadores para mercados emergentes: Tecnológico de Monterrey
  • AI Agents and Agentic AI in Python: Powered by Generative AI: Vanderbilt University
  • Introduction to Market Research: Coursera
  • Strategic SEO Mastery: Tools, Strategy & Case Studies: EDUCBA
  • Essentials of Sensory Science: University of California, Davis
  • Dog Emotion and Cognition: Duke University
  • Channel Management and Retailing : IE Business School
  • Responsible Generative AI: University of Michigan
  • Investment and Portfolio Management: Rice University
  • Google SEO Fundamentals: University of California, Davis

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Digital Marketing (13)
Marketing Analytics (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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